Online Marketing Proposal from Sabre

We are a performance driven marketing company.
We combine the best of next generation interactive marketing and classical
direct marketing services to deliver measurable business results.

About us
Company founded & fully owned by MAA Holdings
• Pioneers in integrated marketing communications
• Among the firsts to set up independent & specialized marketing agencies.
• Dedicated & experienced professionals
• Over a decade of experience across categories in managing BTL programs
• Experience working with category leading clients

Our services
• Interactive marketing services
• Direct marketing services

Interactive marketing services
We offer analytics driven interactive solutions
• Website design & development
• Web analytics
• Search engine optimization
• Search engine marketing
• Email marketing

Direct marketing services
Plan & manage marketing engines that build one-to-one customer relationships
Customer Acquisition Programs
• Lead generation
• Pre-launch marketing activities
Customer Retention Programs
• Customer contact programs
• Customer / Channel loyalty programs

Sabre Search Marketing Approach to
Lead Generation Plan

Benefits of Search Engine Marketing
• Reach
– Access to ~80% of Internet users worldwide
• Cost
– Low costs for high ROI
– Pay when users click on your ads
• Timing
– Ads are seen by users looking to purchase
– Reach your audience at the right time, with the right message
• Flexibility
– Start advertising quickly
– Unlimited changes, whenever you want
– You can target ads to the specific location & language of your customers

What Sabre can do for you?
• Lead Generation for any service you provide
– Account set up and Management for Search Engine Marketing
• Domain research
• Keyword research
• Ad text/ banner ads creation
• Account management
– Bid Management, keyword addition, ad text changes
• Tracking conversions
– Landing Page Creation
• Recommend content and messaging
• Design creation
• Landing page HTMLization and hosting

What Search Engine Marketing can do
• Advertising on Search Engines can help an advertiser meet many objectives
• Determining, measuring, and tracking metrics helps ensure success
Objective Example Success Metrics
 Generate awareness • Targeted impressions
 Build brand • Qualified visits your website
 Educate prospects • Depth of involvement
 Generate leads • Request for proposals
 Identify prospects • Coupon downloads
• Newsletter registrations
• Email address opt-ins
 Customer acquisition • Sales conversions = $$$
 Sales • Lower cost per lead/sale

Contextual Advertising

What is Contextual Advertising?
Internet users see your ad when they surf Google/Yahoo Network properties
• Place your ads near articles related to the services you provide, over various websites
• This will help to target users those who are interested in your service
Your ads will be placed on the most relevant content pages

Online Advertising Stats & Trends

Search Now the Largest Share of Online Ads

Benefits of Search Marketing: High ROI

Interested?
Contact us: ram.k@sabreinida.in
Mobile: +91 9845477190
www.SabreIndia.in
Sabre Marketing Services Pvt. Ltd.
#2561, 16th D, Main,
HAL 2nd Stage, Indiranagar,
Bangalore-560008