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Twitter Basics for Business
Twitter Basics for Business
Twitter Basics for Business
Twitter Basics for Business
Twitter Basics for Business
Twitter Basics for Business
Twitter Basics for Business
Twitter Basics for Business
Twitter Basics for Business
Twitter Basics for Business
Twitter Basics for Business
Twitter Basics for Business
Twitter Basics for Business
Twitter Basics for Business
Twitter Basics for Business
Twitter Basics for Business
Twitter Basics for Business
Twitter Basics for Business
Twitter Basics for Business
Twitter Basics for Business
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Twitter Basics for Business

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Presentation by Joe Pulizzi covering some of the basics for using Twitter for Business. Includes real beginner information about Twitter, then moves into best practices for leveraging Twitter.

Presentation by Joe Pulizzi covering some of the basics for using Twitter for Business. Includes real beginner information about Twitter, then moves into best practices for leveraging Twitter.

Published in: Business, Technology
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  • I am using Twitter past 2 months and i am satisfied with the amount of traffic it gives to my website.I am growing good with it.But can you please do let me know how can i further increase my website traffic with twitter extensions on my software category website...Love to hear it soon from you!!!www.silverstonepixel.com
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Transcript

  • 1. Twitter: Getting Started & Tips to Grow Your Business Joe Pulizzi Co-Author, Get Content Get Customers Founder, Junta42
  • 2. Hi! I’m Joe Pulizzi (@juntajoe)
    • Evangelist, speaker, author for content marketing – why marketers need to be publishers.
    • Founder and Chief Content Officer for Junta42 – The leading content-vendor matching service for custom content
    • Co-author of Get Content Get Customers (McGraw-Hill)
  • 3. What is Twitter?
  • 4. What is Twitter?
    • Technical Definition: Twitter is a free social networking and micro-blogging service that enables its users to send and read messages known as tweets . You can follow people you like, and others can follow you (those two don’t have to be the same).
  • 5. What is Twitter?
    • A Tweet can be no more than 140 characters.
    • Functions like a giant bulletin board.
  • 6. Why?
  • 7. Why?
  • 8. Why? – For Business
    • Have conversations with customers…
    • Share your expertise with original and forwarded valuable content…
    • Get immediate feedback from followers/fans…
    • Grow your business…
  • 9. Signing Up and Getting Things Right
  • 10. Then, download Tweetdeck
  • 11. Twitter Tips
  • 12. Tip #1 – Try not to answer the question
  • 13. Tip #2 – RSS to Twitterfeed
  • 14. Tip #3 – Be Democratic
  • 15. Tip #4 – Listen, Listen, Listen
  • 16. Tip #5 - Then…start marketing your content
    • Valuable, Helpful, Relevant Content
  • 17. Tip #6 - Integrate with Facebook
  • 18. Twitter DO NOTS
  • 19. Five Twitter DO NOTS
    • Constant Tweeting about You
    • Mistaking Public Tweets and Direct Messages
    • Cryptic Replies (@you “I know”)
    • Links only i.e., http://bit.ly/jkl7
    • Auto Direct Messages
    http://www.socialmediatoday.com/SMC/118535
  • 20. @juntajoe Questions? Joe Pulizzi [email_address] (216) 941-5842 Sites: www.junta42.com www.joepulizzi.com Blog: blog.junta42.com Book Site: www.getcontentgetcustomers.com Ways to Connect: LinkedIn: Joe Pulizzi Facebook: Joe.Pulizzi Free white paper on developing your own content strategy: www.contentrevolution.com

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