#kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
sodahead.com
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
• CMO Gas Station Example
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
Marcus Sheridan
River Pools & Spas
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
@JoePulizzi | #kntnt
The Evolution of Content Marketing: 5 Key Elements (Gotenborg, Sweden) #KNTNT
The Evolution of Content Marketing: 5 Key Elements (Gotenborg, Sweden) #KNTNT
The Evolution of Content Marketing: 5 Key Elements (Gotenborg, Sweden) #KNTNT
The Evolution of Content Marketing: 5 Key Elements (Gotenborg, Sweden) #KNTNT
The Evolution of Content Marketing: 5 Key Elements (Gotenborg, Sweden) #KNTNT
The Evolution of Content Marketing: 5 Key Elements (Gotenborg, Sweden) #KNTNT
The Evolution of Content Marketing: 5 Key Elements (Gotenborg, Sweden) #KNTNT
The Evolution of Content Marketing: 5 Key Elements (Gotenborg, Sweden) #KNTNT
The Evolution of Content Marketing: 5 Key Elements (Gotenborg, Sweden) #KNTNT
The Evolution of Content Marketing: 5 Key Elements (Gotenborg, Sweden) #KNTNT
The Evolution of Content Marketing: 5 Key Elements (Gotenborg, Sweden) #KNTNT
The Evolution of Content Marketing: 5 Key Elements (Gotenborg, Sweden) #KNTNT
The Evolution of Content Marketing: 5 Key Elements (Gotenborg, Sweden) #KNTNT
The Evolution of Content Marketing: 5 Key Elements (Gotenborg, Sweden) #KNTNT
The Evolution of Content Marketing: 5 Key Elements (Gotenborg, Sweden) #KNTNT
The Evolution of Content Marketing: 5 Key Elements (Gotenborg, Sweden) #KNTNT
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The Evolution of Content Marketing: 5 Key Elements (Gotenborg, Sweden) #KNTNT

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Presentation given in Gotenborg, Sweden by Joe Pulizzi at the 2014 Content Meetup, presented by #KNTNT. This presentation covers five key elements for content marketers to leverage as part of their marketing strategies. This includes the business objectives, content marketing mission statement, influencer marketing, and driving subscription.

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The Evolution of Content Marketing: 5 Key Elements (Gotenborg, Sweden) #KNTNT

  1. 1. #kntnt
  2. 2. @JoePulizzi | #kntnt
  3. 3. @JoePulizzi | #kntnt
  4. 4. @JoePulizzi | #kntnt
  5. 5. @JoePulizzi | #kntnt
  6. 6. @JoePulizzi | #kntnt
  7. 7. @JoePulizzi | #kntnt
  8. 8. @JoePulizzi | #kntnt
  9. 9. sodahead.com
  10. 10. @JoePulizzi | #kntnt
  11. 11. @JoePulizzi | #kntnt
  12. 12. @JoePulizzi | #kntnt
  13. 13. @JoePulizzi | #kntnt
  14. 14. @JoePulizzi | #kntnt
  15. 15. @JoePulizzi | #kntnt
  16. 16. @JoePulizzi | #kntnt
  17. 17. @JoePulizzi | #kntnt
  18. 18. @JoePulizzi | #kntnt
  19. 19. @JoePulizzi | #kntnt
  20. 20. • CMO Gas Station Example
  21. 21. @JoePulizzi | #kntnt
  22. 22. @JoePulizzi | #kntnt
  23. 23. @JoePulizzi | #kntnt
  24. 24. @JoePulizzi | #kntnt
  25. 25. @JoePulizzi | #kntnt
  26. 26. Marcus Sheridan River Pools & Spas
  27. 27. @JoePulizzi | #kntnt
  28. 28. @JoePulizzi | #kntnt
  29. 29. @JoePulizzi | #kntnt
  30. 30. @JoePulizzi | #kntnt
  31. 31. @JoePulizzi | #kntnt
  32. 32. @JoePulizzi | #kntnt
  33. 33. @JoePulizzi | #kntnt
  34. 34. @JoePulizzi | #kntnt
  35. 35. @JoePulizzi | #kntnt
  36. 36. @JoePulizzi | #kntnt
  37. 37. @JoePulizzi | #kntnt
  38. 38. @JoePulizzi | #kntnt
  39. 39. @JoePulizzi | #kntnt
  40. 40. @JoePulizzi | #kntnt
  41. 41. @JoePulizzi | #kntnt
  42. 42. @JoePulizzi | #kntnt
  43. 43. @JoePulizzi | #kntnt
  44. 44. @JoePulizzi | #kntnt
  45. 45. @JoePulizzi | #kntnt
  46. 46. @JoePulizzi | #kntnt
  47. 47. @JoePulizzi | #kntnt
  48. 48. @JoePulizzi | #kntnt
  49. 49. @JoePulizzi | #kntnt
  50. 50. @JoePulizzi | #kntnt
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