Social Media and Content Marketing for Utility Companies
by Joe Pulizzi on Sep 23, 2009
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Originally presented by Joe Pulizzi at the Esource Forum in 2009, this presentation gives an overview of content marketing, and provides ideas for how utility/energy companies need to be thinking like ...
Originally presented by Joe Pulizzi at the Esource Forum in 2009, this presentation gives an overview of content marketing, and provides ideas for how utility/energy companies need to be thinking like publishers to create customer champions.
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