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Epic Content Marketing to Drive Your B2B Business - BMA Colorado

by Content Evangelist at Content Marketing Institute on Oct 09, 2013

  • 4,933 views

Presentation given by Joe Pulizzi, founder of the Content Marketing Institute and author, Epic Content Marketing for the Business Marketing Association - Colorado Chapter. Presentation covers what ...

Presentation given by Joe Pulizzi, founder of the Content Marketing Institute and author, Epic Content Marketing for the Business Marketing Association - Colorado Chapter. Presentation covers what content marketing is, details on buyer personas, a social media strategy for B2Bs re: Content and a subscription strategy.

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Epic Content Marketing to Drive Your B2B Business - BMA Colorado Epic Content Marketing to Drive Your B2B Business - BMA Colorado Presentation Transcript