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E commerce


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  • 1. E-Commerce
    Ammara Khan LIFIOMBAMO125
    AizaMehmood LIFIOMBAMO179
    Arifa Tariq Noon LIFIOMBAMO178
    Gulraiz Khalid L1F09BBAM0178
  • 2. Introduction To E-Commerce
    • Electronic commerce has existed for over 40 years, originating from the electronic transmission of messages. Then electronic data interchange (EDI) was the next stage of e-commerce development. EDI is the electronic transfer of a standardized business transaction between a sender and receiver computer, over some kind of private network.
    • 3. electronic commerce has been re defined by the dynamics of the Internet and traditional e-commerce is rapidly moving to the Internet.
  • Now What About E-business?
    • E-business is the conduct of business on the Internet
    • 4. E-business includes customer service (e-service) and intra-business tasks
    • 5. The development of intranet and extranet is part of e-business
    • 6. E-business is everything to do with back-end systems in an organization.
    • 7. In practice, e-commerce and e-business are often used interchangeably.
  • What Are The Key Drivers Of E-Commerce
    • Technological factor
    • 8. Political factor
    • 9. Social factor
    • 10. Economic factor
  • Key Drivers Of E-Commerce
    • Technological factors:
    The degree of advancement of the telecommunications infrastructure which provides access to the new technology for business and consumers.
    • Political factors:
    It including the role of government in creating government, legislation, initiatives and funding to support the use and development of e-commerce and information technology.
  • 11. Key Drivers Of E-Commerce
    • Social factors:
    Incorporating the level of advancement in IT education and training which will enable both potential buyers and the workforce to understand and use the new technology.
    • Economic factors:
    The general wealth and commercial health of the nation is also an important driver. Economic factors are influenced by:
    • Organizational culture
    • 12. Commercial benefits
    • 13. Skilled and committed workforce
  • Elements Of E-commerce Business Model
    • Customer value proposition
    • 14. Revenue model
    • 15. Market opportunity
    • 16. Competitive environment
    • 17. Competitive advantage
    • 18. Market strategy
    • 19. Organizational development
    • 20. Management team
  • 1- Business-To-Consumer Business Model
    In this form business must develop attractive electronic marketplaces to entice and sell product and services to consumer
  • Continued
    • Portal:
    such as yahoo, MSN, and AOL offer user powerful web search tools as well as integrated package of content and services.
    • E-Tailer:
    customers connect to the internet to check their inventory and place an order. Example: Amazon,,
    • Content Provider:
    distribute information contents such as digital video, music, photos, text and artwork over the web.
  • 27. Continued
    • Market Creator:
    Build a digital environment in which buyers and sellers meet, display products, search for product and establish prices. Examples: EBay, Priceline.
    • Service Provider:
    Offer services online such as photo sharing, video sharing. Examples: Google Maps, Google Docs and Gmail.
    • Community Provider:
    Create digital online environment where people with similar interest interact.
    Examples: MySpace, Face book, Google buzz.
  • 28. 2-Business-To-Business Business Model
    This category involves both electronic business marketplace and direct market links between businesses
    • E-Distributors
    • 29. E-Procurement
    • 30. Exchange
    • 31. Industry Consortium
    • 32. Private Industrial Provider
  • Continued
    • E-Distributor:
    supply product and services to individual businesses.
    Example: Grainger.
    • E-Procurement:
    firms create and sell access to digital electronic market. Example:
    • Exchange:
    is an independent digital electronic marketplace where hundred of suppliers meet a smaller number of very large commercial purchasers.
    • Industry Consortium:
    owned vertical marketplaces that serve specific industries, such as automobile, chemical, floral and logging industries.
    • Private Industrial Network:
    designed to coordinate the flow of communication among firms engaged in business together. Example: Wal-Mart, Procter and Gamble.
  • 33. Benefits Of E-Commerce
    • Benefits of e-commerce to organizations
    International market place
    Operational cost savings
    Mass customization
    Lower telecommunication costs
  • 34. Benefits of e-commerce(cont.)
    • Benefits to consumers
    • 35. 24/7 access
    • 36. More choice
    • 37. Price comparisons
  • Benefits of e-commerce(cont.)
    • Benefits to society
    • 38. Flexible working practices
    • 39. Connects people
    • 40. Facilitate delivery of public
    • 41. services
    • Limitations of e-commerce to organizations
    • 42. Limitations of e-commerce to consumers
    • 43. Cost of access to the Internet
    • 44. Lack of security and privacy of personal data
    • 45. Physical contact and relationships are replaced by electronic processes
    • 46. A lack of trust
    • Limitations of e-commerce to society
    • 47. Breakdown in human interaction
    • 48. Reliance on telecommunications infrastructure, power and IT skill
    • 49. Wasted resources
    • 50. Facilitates Just-In-Time manufacturing
  • 51. Access Control & Security
    • E-commerce process must establish mutual trust and secure access between parties.
    • 52. User names & passwords
    • 53. Encryption key
    • 54. Digital certificates & signatures
    • 55. Restricted access areas
    • 56. Other people’s accounts
    • 57. Restricted company data
    • 58. Webmaster administration areas
  • Profiling & Personalization
    • Profiling gathers data on you & your website behavior and choice
    • 59. User registration
    • 60. Cookie files and tracking software
    • 61. User feedback
    • 62. Profiling is used for
    • 63. Personalized one2one marketing
    • 64. Authenticating identity
    • 65. Customer relationship management
    • 66. Marketing planning
    • 67. Website management
  • Search Management
    • Search processes help customers find the specific product and service they want
    • 68. E-commerce software packages include a web search engine
    • 69. A customized search engine may be acquired from companies like Google etc.
    • 70. Searches are often on content or by parameters
  • Content & Catalog Management
    • Content management software
    • 71. Helps develop, generate , deliver ,update and archive text and multimedia information at e-commerce websites
    • 72. Catalog management software
    • 73. Helps generate and manage catalog content
    • 74. Catalog and content management software works with profiling tools to personalize content
    • 75. Includes product configuration and mass communication
  • Work Flow Management
    • E-business and e-commerce workflow management depends on a workflow software engine
    • 76. Contains software and model of business
    • 77. Workflow model express:
    • 78. Set of business rules
    • 79. Role of stakeholders
    • 80. Databases used
    • 81. Task sequences
    • 82. Routing alternatives
  • 83. Event Notification
    • Most e-commerce applications are event driven
    • 84. Responds to such things as customer’s first website visit and payments
    • 85. Monitors all e-commerce processes
    • 86. Records all relevant events, including problem situations
    • 87. Notifies all involved stakeholders
    • 88. Works in conjunction with user profiling software
  • Collaboration and Trading
    • Processes that support vital collaboration arrangements and trading services
    • 89. Need customers , suppliers , and other stakeholders
    • 90. Online communities
    • 91. E-mail , chat , discussion groups
    • 92. Enhances customer service
    • 93. Builds loyalty
    • An electronic payment is any kind of non-cash payment that doesn't involve a paper check. Methods of electronic payments include credit cards, debit cards and the ACH (Automated Clearing House) network
    • 94. three main types of transactions:
    • 95. one-time customer-to-vendor payment
    • 96. recurring customer-to-vendor payment
    • 97. automatic bank-to-vendor payment
  • Benefits of electronic payment
    • Electronic payment is very convenient for the consumer.
    • 98. Electronic payment lowers costs for businesses
    • 99. Offering electronic payment can also help businesses improve customer retention
    • 100. A customer is more likely to return to the same e-commerce site where his or her information has already been entered and stored
    • concerns over privacy and the possibility of identity theft
    • 101. defend yourself against identity theft by using virus protection software and a firewall on your computer
    • 102. Some find the setup too time-consuming and don't want more logons and passwords to remember so they simply prefer the familiarity of writing checks and postage mail.