Fundamentals of Article Marketing
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Fundamentals of Article Marketing





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Fundamentals of Article Marketing Presentation Transcript

  • 1. The Fundamentals of a Good Article Marketing StrategyTuesday, April 2, 13
  • 2. How to Create Articles To Achieve Great Results The way you make your content is no distinct when you make articles for submission to an article promotion service or for your site, let us not forget about this for our article marketing strategy. To apply the best keywords is absolutely important. To pick the right key phrase choices is definitely the way to go as readers and Google itself will find you giving your internet site the number of visitors you might need. Each and every keyword ought to be quite carefully chosen, then additional investigation undertaken to see which sites are employing those key phrases. You must determine whether you can possibly compete with the best internet sites that might be using those keywords at the same time.Tuesday, April 2, 13
  • 3. The Construction Zone If you do not like to write, or think you are not good at writing it is a good idea to spend some time reading some of the top articles in article directories. One could see how they are written and constructed and how they lead a reader down towards the author bio box at the bottom of the page. The very best articles include plenty of short paragraphs and they are written in typical language and that indicates not utilizing a lot of difficult words that your reader might not recognize. White space is quite crucial too. Your site’s visitor should not be forced to confront with something that looks like a scientific paper, by leaving some broader areas it will make your article seem to be easy and quick  to read. You should not insert links to your site or other items inside your article as it could be rejected. Links are only allowed be placed in your author bio box.Tuesday, April 2, 13
  • 4. Headings Should Be Eye-Catching Many people these days may not read all of the words on your page. They are searching for certain phrases and expressions which might be crucial to their major issues and it may be beneficial if you are able to incorporate them in headings. Good headings are fundamental in a piece of writing – they should be brief and enticing.Tuesday, April 2, 13
  • 5. Body Building It is a good idea to use your keywords once inside the very first sentence of your article, a couple of times within the body of the text, and finally somewhere in the last sentence. Lots of people on the web are searching for solutions to various challenges or problems they might be experiencing, so you must make your article informative and helpful, encouraging the reader to read down to the bottom of the page exactly where your s0-called “resource box” is. There should be the “call to action” inside your bio area, asking the reader to click for more information or data. Some article marketing web sites enable two links, one is where your landing page will probably be. Though you might be writing to appeal to the Google search engine, do not forget that it is humans who are reading your articles. It should get considerably simpler and faster once you gained experience and published several articles. Remember to keep track of your content and determine which articles receive the greatest numbers of views.Tuesday, April 2, 13
  • 6. Part of your article marketing strategy should be that once you have finished your articles it might be a good idea to reword it or “spin” it and post it to a large number of other article marketing directories. Our goal to spin them is so that each and every article is unique to the article directory you send it to. Google would index one copy of an article and consider the rest as duplicate content. It will not index these, would simply disregard them.Tuesday, April 2, 13
  • 7. Tuesday, April 2, 13