Song%20 catcher

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  • 1. Song Catcher“We catch your drift”
  • 2. Product• Sing, hum, or tap a song and Song Catcher identifiesmusic in .9 seconds (faster than Shazam)• Unlimited, lightning fast• Preview or buy the track.• Get streaming lyrics.• Tag any song to instantly watch the video onyoutube.• Compatible with iphone, ipod touch, ipad, and allnew Android phones.
  • 3. Pricing/Money• Free phone ap that can be aquired through Apple orDroid ap stores.• Revenue can be made through advertising in the ap.• Our company receives 40% of sales from itunes.• Ability to purchase upgrade for 2.99 that has morefeatures for the ap. (Ad blockers, hear friends singsongs, way more awesome)
  • 4. Promotions/Advertising• Social Media (Facebook, Twitter, Myspace {ifstill in existence})• Concerts (Promotional Tents, Flyers)• Television (American Idol, the Voice, otherstupid singing shows)• Celebrity Endorsement (Singers, not just you)
  • 5. Celebrity Reviews• Seal raves “Song Catcher is just like a kiss from a rose.”• Rihanna says “She found love in a hopeless place”….withSong Catcher• Taylor Swift sings “We are never ever getting backtogether Shazam”• Lil Wayne mumbled something, but it was an obviouspositive review of Song Catcher.• Rolling Stone magazine claims “Song Catcher, thegreatest thing for music since the invention of the guitar.”
  • 6. Problem/Opportunity• Competitors: Shazam (look into other aps)• Breaking into the field that is currentlydominated by one app.• Opportunity to offer a superior product thancompetitors (more features)
  • 7. Target Audience• Young Adults (ages 14-30)• Any person with a phone and interest inmusic.• People who like new music.• Tech savy people who like to have all the newgadgets and wait in line forever to getthem…those people.