Social Media Tips for Small Businesses On The Go
Upcoming SlideShare
Loading in...5

Like this? Share it with your network


Social Media Tips for Small Businesses On The Go

Uploaded on

This is a copy of my 30 minute presentation for North By North Shore, the North Shore of Massachusetts digital marketing event of the summer! #NXNS

This is a copy of my 30 minute presentation for North By North Shore, the North Shore of Massachusetts digital marketing event of the summer! #NXNS

More in: Technology , Business
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads


Total Views
On Slideshare
From Embeds
Number of Embeds



Embeds 369 369

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

    No notes for slide


  • 1. Julia Campbell, J Campbell
  • 2. › Any online technology or practice that people use to share (content, opinions, insights, experiences, perspectives and media).› REAL interactions in REAL time. North By North Shore -
  • 3. North By North Shore -
  • 4.  Facebook – People you already know (or used to know) Twitter – People you want to know Google+ - People you don’t know yet Pinterest – People who do stuff/have stuff you want to do or have LinkedIn – People you work/worked with or want to work with North By North Shore -
  • 5.  What’s New › Timeline Cover Photo – What are the rules › Custom Tab Icons (111pixels x 74 pixels) › Ability to see new Likes in chronological order › Schedule future posts › Administrator levels › Messages • Milestones › Pinning to top • Compelling images › Highlights are VITAL North By North Shore -
  • 6.  Online Pin Board Perfect – in fact, mandatory – for anyone selling anything to women Pin products, craft ideas, recipes, infographics – compelling photos! Who is kicking butt on Pinterest? › › North By North Shore -
  • 7. business-more-pinnable/North By North Shore -
  • 8.  A graphic with a quote, saying, or inspirational message. A graphic with your blog post headline. Before & after photos that show the result of your service or expertise. PRO TIP: Stack them under each other rather than side by side. Images of you, your team, your office, your inspiration or motivation (people like to know the face of the business). A humorous image such as a comic or meme. A photo or scan of an illustration, scrapbook page, doodle pad, brainstorm, or sketch. North By North Shore -
  • 9. North By North Shore -
  • 10.  Circles Hangout Explore How it’s used:  Geeks  Early-adopters  Discovering North By North Shore -
  • 11.  The future is PHOTOS. Get Instagram on your Smartphone or Tablet. Now. Photo editing. › Picmonkey › Befunky North By North Shore -
  • 12.  Mobile photo- sharing app Also a social network Adding filters Use hashtags Photo contests North By North Shore -
  • 13. • Industry blogs, • Events, newsletters, anniversaries, websites celebrations, birthdays• Google Alerts & New York • Email newsletter Times alerts • Current Events• Success • Read Stories everything and follow• Inspirational everyone! quotes • Figure out• Want input on what’s working an issue for others and adapt it! North By North Shore -
  • 14.  Promote your presence! › Add the social media buttons to the main page of your website › Email newsletter template › Brochures, Annual Report, any and all printed materials › Welcome to our email newsletter! Email › Thank you for donating/purchasing! Email › ASK. Staff, volunteers, customers, constituents North By North Shore -
  • 15. ››››› North By North Shore -
  • 16. North By North Shore -