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Paladin the way to low carbon economy for circum-bohai-sea region-

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Paladin the way to low carbon economy for circum-bohai-sea region-

Paladin the way to low carbon economy for circum-bohai-sea region-

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  • 1. The Way to Low-Carbon Economy
    for Circum-Bohai-Sea Region
    PALADIN
    Pan Zhaoan,pugo_866@163.com
    Mo Yan, moyan86@gmail.com
    He Ni, near_hn@yahoo.com.cn
    Xiamen University
  • 2. Goal
    Strategy
    • Provide general solution for low-carbon economy in Circum-Bohai-Sea region
    • 3. Specify the actions for SK on renewable energy in Circum-Bohai-Sea region
    China
    4
    Challenges
    R&D Center
    World
    Contents
    SK
    SK’s Way
    Necessity
    Citizen
    3
    Evaluation
    Comparative
    Analysis
    Problems
    1
    Enterprise
    Government
    Situation
    2
    Solution
  • 4. The Necessity for Low-Carbon Economy in the World
    1.1
    ◆ Avoid High Cost in the Future
    • Without any action, the loss of climate changing
    〓 5% ~20%of GDP〓loss of the First World War, the Second World War and the Great Depression.
    • In 2040, losses caused by severe weather will reach
    3 trillion dollarsper year, accounting for 3%of the current global GDP.
    ◆ Avoid Carbon Lock
    • Definition: with a huge economy , a country’s technologies and systems based on fossil fuel have great inertia.
    • 5. If emission peak delays 10 years, the maximum annual emissions rate would expand its 1-fold, from current 2.5% to 5%.
    1.2
    The Necessity in China
    ◆ Energy Security
    • Reducing dependence on oil is the goal of the countries all over the world.
    • 6. More balance energy structure, much safer energy security.
    Chinarelies heavily on coal and oil, whose consumption accounts for 90% of all energy consumption.
  • 7. The Necessity for Low-Carbon Economy in China
    1.2
    ◆ Emission Reduction Commitment
    ◆Economic Restructuring
    • China’s energy consumption per GDP is double of the world average level ;
    • 8. Much higher than USA, Korea, Germany, UK and Japan.
    • 9. 2009.12.18, JiabaoWen, Copenhagen,” Carbon dioxide emissions per unit of GDP of China in 2020 will reduce 40% -45% than in 2005”.
    ◆ Pressure of Emission Reduction
    China is the country with the largest carbon emissions.
  • 10. The Energy Distribution of SK in Three Regions
    1.3
    19
    0
    6
    Energy enterprise resource is concentrated in the Circum-Bohai-Sea.
  • 11. Comparative Analysis for The Three Regions
    2.1
    Average Civilian Car Ownership
    Unit: every hundred persons
    20
    15
    10
    5
    0
    1
    2
    3
    4
    5
    6
    Analysis
    7
    8
    largest
    • GDP in Circum-Bohai-Sea is the
    compared with the other two(Reasons:It includes Beijing and Shandong which is in the third position nationwide in GDP )
    • Pearl River Delta has the largest growth rate, followed with Yangtze River Delta, Circum-Bohai-Sea the
    Analysis
    • The average car ownership is highest in Pearl River Delta with the highest growth rate.
    • 12. The average car ownership in Circum-Bohai-Sea is the with a soft growth rate compared with the other districts.
    lowest
    last.
  • 13. Low-Carbon Standard Evaluation System
    2.2
    • Set up an evaluation system for low-carbon economic development level
    • 14. Aim at comparing the low-carbon development level of three economic regions in China
    • 15. Analyze the strengths, find out the potentials and problems as well as provide solid data base for next section’s analysis.
  • Low-Carbon Standard Evaluation System
    2.2
    F2: Low-Carbon Consumption and Resource Index
    F3: Low-Carbon
    Policy Index
    F1: Low-Carbon Production
    Index
    • Circum-Bohai-Sea is in the first place;
    • 16. However,the population size in Circum-Bohai-Sea is twice times of that in Yangtze River Delta,three time of that in Pearl River Delta;
    • 17. Thus,overall industrial emissions and energy consumption are much higher than the other two districts.
    • 18. The average reductions of CDM projects is a little bit higher in Pearl River Delta.
    • 19. Industrial pollution subside from the government in Circum-Bohai-Sea is 8%, which is much higher than the other two areas.
    • 20. Combining the two factors,Circum-Bohai-Sea is NO.1 .
    • 21. Circum-Bohai-Sea is in the last place;
    • 22. Energy consumption of unit GDP and unit industry value added in Circum-Bohai-Sea is the highest;
    • 23. Carbon production in Circum-Bohai-Sea is the lowest.
  • Problems for Low-Carbon Economy in Circum-Bohai-Sea
    2.3
    Circum-Bohai-Sea
    Yangtze River Delta
    Pearl River Delta
    Government
    Carbon Productivity
    Carbon Production
    • Carbon production level is low
    • 24. Economic growth pattern needs
    to be changed
    • Government’s low-carbon
    plan needs to be improved
    Industrial Energy
    Consumption
    Public Awareness
    • Weak public awareness
    • 25. Lack of market power
    Companies
    Average Energy Consumption
    • The share from the companies in Circum-Bohai-Sea is the lowest
    The Share of the Companies’ Investment Sources of Current Industrial Pollution Control
  • 26. Power Valley, Solar City
    • National Renewable Energy Industrial Base
    • 27. National Model City on Applied Solar Utilization
    • 28. WWF China’s Low-Carbon City
    Development Project’s Pilot City
    City Case
    Beijing
    Baoding
    Green Low-Carbon Capital
    Solar City
    • Six “Golden Sunshine” Projects
    • 29. National High Technology
    Biology Industrial Base
    Dezhou
    • Promote the Industrial Development in Beijing
    • 30. New Energy Industrial Base in State Torch Program
    • 31. National Renewable
    Energy Model City
    on Construction Applications
    • The Guidance for Speeding up the Development and Utilization of Solar Energy
    Binhai
    • China’s First Experimental
    Park on Recycling Economy
    • The First Low-Carbon House in China
    • 32. “Low-Carbon Life Starts from me”
    • 33. TIANJIN Set Up the First Emissions
    Exchange Market in China
    Environmental Friendly to Live
  • 34. 3.1
    Government Actions for Low-Carbon Economy
    Economy
    R & D
    • Credit support: increase the budget, promote “green credit " via banks
    • 35. Strengthen international cooperation in low-carbon technology innovation
    • 36. Set up special funds to support energy technological R & D and innovation
    • 37. Promote R & D cooperation between Schools and firms
    • 38. Explore various financing channels:
    financial allocation , policy bank loans & VC
    • Tax incentives
    • 39. Product subsidies
    • 40. Reform the energy pricing mechanism
    • 41. Explore the "Carbon trading" in the field of financial innovation
    • 42. Personnel training
    • 43. Scientific research
    • 44. Project development
    • 45. Information technology
    Government
    Actions
    • Implement the contract of energy management, international CDM transaction and other
    new financing
    means
    • National energy R & D institutions
    • 46. Start low-carbon economic development strategy as soon as possible , which includes the 12th Five-Year Plan
    • 47. Develop and improve the energy efficiency standards, and strengthen the implementation of energy efficiency standards
    • 48. Improve energy statistics system, and gradually introduce carbon emission statistics
    Policy
    11
  • 49. Reduce
    Reuse
    Citizen
    Shape sustainable consumption patterns
    Recycle
    Rescue
    Re-evaluate
    Re-calculate
    3.2
    Citizen Operations for Low-Carbon Economy
    • Buy less disposable products
    • 50. Buy more second-hand or refurbished items
    • 51. Use reusable shopping bags
    • 52. Select energy-saving appliances
    • 53. Less use of air conditioners
    • 54. Turn off lights
    • 55. Do waste sorting and recycling
    • 56. Use readily biodegradable lunch box
    • 57. Use more bio-energy
    • 58. Establish special conservation
    areas to save species
    • Refuse fur products
    • 59. Against deforestation
    and protect the forest
    • Calculate the direct economic costs
    • 60. Calculate the carbon emission
    • 61. Choose the products with lower price
    and less carbon emission
    • Purchase new energy vehicles
    • 62. Select the green low-carbon construction
    • 63. Select green food
  • 3.3
    Enterprise Movements for Low-Carbon Economy
    In December 2009, enter the clean energy field by the acquisition of XTO Gas Company with 41 billion U.S. dollars.
    Built the megawatt solar photovoltaic power generation system with China in 2004 , whose total installed capacity ranking first in Asia with total
    investment of 7.5 million U.S. dollars.
    M&A
    Open Shanghai's first hydrogen service station for cell vehicles.
    Invest nearly 180 million Yuan building a 60,000 t / year scale biodiesel demonstration plant.
    Co-
    operation
    Set up
    a new firm
    Establish two EPR in the UAE with Suez and Areva Group.
    Cooperate with Shell in the development and production of natural gas in Sichuan.
    Plan to buy Australia's largest coal bed methane producer Arrow Energy Ltd with Petro China in 2010.
    Purchase Deposits
    R&D
    Shell China Exploration and Production Co., Ltd. was awarded a CBM project in Shanxi Province with 55% participating interest in 2007.
    Plan to spend 3.5 billion Australian dollar on the acquisition of Australian coal bed methane and liquefied natural gas company in 100% equity with Shell Energy Holdings Australia Ltd. Cooperation .
    Invest in new energy field more than one billion U.S. dollars annually.
  • 64. 4.1
    SK's Current Decisions in Low-Carbon Industry


    1, improve the efficiency to break
    technological barriers;
    2, provide more low-carbon energy
    3, find any way possible to cut
    the carbon emission and other
    polluted emission.
    SK will increase its investment in China on renewable energy,
    Combined with other areas, SK will invest 1 billion Yuan in total.
    We mainly realize the technological revolution in three areas:


    Wind Energy
    Solar Energy
    Biology Energy
  • 65. 4.2
    Challenges for SK in Low-Carbon Industry
    Biology Energy Analysis
    • The area is new and has a great potential in Circum-Bohai-Sea region
    • 66. The industry has not set up its competition bar
    • 67. The industrial scale is relatively low
    • 68. For SK, it needs to lead the technology ability
    • 69. 2.26 billion rural household biogas digesters
    • 70. 9.2% of the total rural households
    • 71. The 8.7 billion cube meters per year for biogas production
    • 72. Benefit 0.75 billion people
    • 73. Add 18 billion Yuan directly to the farmers .
    Liquid Biomass Energy
    1
    • In China’s rural areas, the firewood and coal saving stoves reach 0.2 billion
    • 74. Approximately 70% of rural households benefit
    • 75. 3,764 large and middle digesters 0.341 billion cube meters biogas
    • 76. 0.12 billion ton organic waste and waste water
    • 77. 80 billion cube meters biogas .
    Solid Biomass Energy
    Gas Biomass Energy
    2004 2005 2006
    Supporting Policies
    Shortage
    • The shortage of raw resources limits the mass production of biomass energy
    • 78. It does not set up a comprehensive biomass energy industrial system .
    • 79. China has invested 4.8 billion Yuan for the enterprise .
    • 80. For the fuel ethanol companies, the government exempts 5% of the consumption tax.
  • 4.2
    Challenges for SK in Low-Carbon Industry
    Wind Energy Analysis
    Wind Energy distribution in China
    2
    Wind Energy Industry Ranking for Countries
    • Strong competition
    • 81. SK lacks of technology power
    Company
    Strength
    • First install in Shandong in 1985, later in Tianjin,own the biggest wind power manufacture in China .
    • 82. Form the industrial arrangement with Beijing as the center and Dalian, Inner Mongolia as the production bases.
    • 83. In 2006, set up TianjinGamesa Wind Power Company.
    • 84. In Jan, 2007, set up a blade manufacture in Dongying.
    • 85. In Tianjin ,set up a joint venture manufacture-Ruineng North Fans Manufacturer.
    • 86. Representative is in Beijing ;Set up Tianjin Suzlon Energy Company.
  • 4.2
    Challenges for SK in Low-Carbon Industry
    Solar Industrial Analysis
    3
    Supply
    (MW)
    Domestic Companies’ Supply and Sales
    • 60% to 70% of the solar battery industry in China is controlled by the above companies, which set the industry line bar extremely high and difficult for others to enter in.
    • 87. For SK, it is urgent to set up a R&D center, which will help SK to take advantage of the convenient management.
    Companies
    Strength
    Weakness
    • Solar battery production level is the second internationally.
    • 88. No specific R&D or sales department in Circum-Bohai-Sea
    • 89. Headquarter is in Baoding
    • 90. Inefficient management team
    • 91. Representative is in Beijing, set up a solar company in Tianjin
    • 92. It is a joint venture company with China Yiqing Group, which bring operation risk
    • 93. Complete running arrangement in Circum-Bohai-Sea
    • 94. No R&D center in Circum-Bohai-Sea
    Competitors Analysis for SK in solar industry in Circum-Bohai-Sea region
  • 95. 4.3
    Evaluation on Renewable Energy
    4.4
    • No R&D center in Circum-Bohai-Sea
    • 96. Unstable fund resources problem
    • 97. International management style
    • 98. Large investment package
    • 99. Complete running arrangement in
    Circum-Bohai-Sea
    SWOT Analysis for SK on Renewable Energy
    S
    W
    Weakness
    • Government Support: The Circum-Bohai-Sea region has make its low-carbon economy as its main development road in the future
    • 100. Technology Innovation
    • 101. Investors’ enthusiasm for the low-carbon economy
    O
    T
    • Single financial resource
    • 102. Depend on the business cycle
    • 103. Operation risk
  • 4.5
    Products for SK in Low-Carbon Industry
    Wind
    Solar
    Biomass
    1.Fans Manufacture
    ★ Abandon the industry.
    ★ SK could use its technology advantage to enter the field along with the well-prepared sales channels and sufficient capital.
    ★ Another method SK could use is to joint venture with the local companies.
    ★ Develop its Fuel ethanol : It is a blank field in Circum-Bohai-Sea region.
    ★ Explore biodiesel: Because the companies at home and abroad are entering the field consecutively, SK needs to seize opportunities.
    2.Wind Farm
    ★ Our suggestion for SK is to cooperate with some local state-owned power groups to own a share in the business.
    3.Additive Market
    ★ SK could use the opportunity to share the Circum-Bohai-Sea market with its high technology level in battery field, sales net and local government policy.
    For
    • Maintain Core Competitiveness
    • 104. Set up a R&D Center
  • 4.6
    R&D Center Decision for SK in China
    Strength
    • It’s the national politics center, which helps to know
    and master the policy changes in time
    • There are many universities and research
    centers in Beijing, which helps the process of the R&D
    • Close to SK headquarter, easy to manage
    • 105. High living cost,lower the employee’s happiness
    • 106. High housing price, which increases the running cost
    Weakness
    Beijing
    • It’s a national new energy center
    • 107. Local governments provide preferential policies
    for the companies
    • Intercity Highway makes Beijing and Tianjin as a whole
    • 108. Relative low housing price
    Strength
    R&D Center
    in China
    Tianjin
    • Inefficient human resources
    • 109. Hard for SK headquarter to manage
    Weakness
    Shanghai
    Advice: Choose Tianjin
    Strength
    • SK has stable sales net in Yangtze River Area
    • 110. Competitive Human Resources
    Weakness
    • The Farthest from SK headquarter
    • 111. High living cost
    • 112. High housing price
  • Summary
    Strategy
    China
    4
    Challenges
    R&D Center
    World
    SK
    SK’s Way
    Necessity
    Citizen
    3
    Evaluation
    Comparative
    Analysis
    Problems
    1
    Enterprise
    Government
    Situation
    2
    Solution
  • 113. Thank You!