Multiple Personalities

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Multiple Personalities

  1. 1. Multiple personalities
  2. 2. Does your yearbook have them?
  3. 3. Your school does.
  4. 4. The yearbook should, too. Incorporating multiple personalities has many benefits: More people in the book Better coverage More diversity Increased book sales Trains your staff to dig for stories
  5. 5. Been there, done that. Homecoming Team bonding Superlatives Learning a language by eating a food from the country
  6. 6. Personalize it Incorporate personal accounts Cover and Include more People and their lifestyles Make it “my” book Increases sales Helps market the book When people see your staff working and gathering data, they know it is going to be good.
  7. 7. FACE IT: If they aren’t in it, they won’t like it.
  8. 8. FACE IT: If they aren’t in it, they won’t like it.
  9. 9. Make it personal The readers need to feel connected to the book
  10. 10. Make it personal The readers need to feel connected to the book
  11. 11. Make it personal The readers need to feel connected to the book
  12. 12. Make it personal The readers need to feel connected to the book
  13. 13. Cover every social group variety
  14. 14. Cover every social group variety
  15. 15. Cover every social group variety
  16. 16. Fresh Perspectives Tell stories that haven’t been told in the past
  17. 17. Fresh Perspectives Tell stories that haven’t been told in the past
  18. 18. Fresh Perspectives Tell stories that haven’t been told in the past
  19. 19. Fresh Perspectives Tell stories that haven’t been told in the past
  20. 20. Fresh Perspectives Tell stories that haven’t been told in the past
  21. 21. Fresh Perspectives Tell stories that haven’t been told in the past
  22. 22. Superlatives Change the photo treatment
  23. 23. Superlatives Change the photo treatment
  24. 24. Superlatives Change the photo treatment
  25. 25. Brainiacs Change the photo treatment
  26. 26. Brainiacs Change the photo treatment
  27. 27. Brainiacs Change the photo treatment
  28. 28. Covering many personalities diversity
  29. 29. Covering many personalities diversity
  30. 30. Use interesting photo techniques Cover leaders, captains, and officers, and other major players
  31. 31. Use interesting photo techniques Cover leaders, captains, and officers, and other major players
  32. 32. Use interesting photo techniques Cover leaders, captains, and officers, and other major players
  33. 33. Stories that matter Personal beliefs
  34. 34. Stories that matter Personal beliefs
  35. 35. Viewer Created Content Personal Beliefs
  36. 36. Viewer Created Content Personal Beliefs
  37. 37. No writing required First Person Accounts
  38. 38. No writing required First Person Accounts
  39. 39. No writing required First Person Accounts
  40. 40. Tell stories with pictures What’s his story?
  41. 41. Tell stories with pictures What’s his story?
  42. 42. Tell stories with pictures Forget the mug shot
  43. 43. Tell stories with pictures Forget the mug shot
  44. 44. Profiles Use a Q&A
  45. 45. Profiles Use a Q&A
  46. 46. Covering many personalities Using timelines
  47. 47. Covering many personalities Using timelines
  48. 48. Covering many personalities Using timelines
  49. 49. Covering many personalities Increase the number of people in the book
  50. 50. Covering many personalities Increase the number of people in the book
  51. 51. Covering many personalities Increase the number of people in the book
  52. 52. Covering many personalities A new take on the dominant
  53. 53. Covering many personalities A new take on the dominant
  54. 54. Covering many personalities A new take on the dominant. Multiple entry points.
  55. 55. Covering many personalities A new take on the dominant. Multiple entry points.
  56. 56. Covering many personalities Increase coverage opportunities. Keep your reader busy.
  57. 57. Covering many personalities Increase coverage opportunities. Keep your reader busy.
  58. 58. Show every side Cover the same event from differing points of view
  59. 59. Show every side Cover the same event from differing points of view
  60. 60. Show every side Cover the same event from differing points of view
  61. 61. Show every side Cover the same event from differing points of view
  62. 62. Cover the mundane With a fresh approach
  63. 63. Cover the mundane With a fresh approach
  64. 64. Cover the mundane
  65. 65. Cover the mundane
  66. 66. Cover the mundane
  67. 67. Same idea, different presentation Used of a variety of picture sizes and content
  68. 68. Same, but different timeline SPOTLIGHT “The hardest part of manag- ing the athletic department is For Ms. Betty Vail, the lab keeping everything and ev- in room 619 was where she 150 eryone organized. Scheduling taught Physics Honors and the sporting events as well as people AP Physics B. While students keeping them managed, the were in the cafeteria eating o cials lined up, and keeping lunch with their friends, Vail, the finances straight can be Ms. Cheryl Woods, Algebra II BEFORE & AFTER challenging. Eligibility for play Honors and AP Calculus AB Y .. S DAw .ks. “A” lunch @ 10:30 a.m. students leaving the lunchroom based on school absences or teacher, and Ms. Jean Gron- N THeIsecondsinixtnepeee ds. grades is also part of my daily lund, Pre-Calculus teacher, O y of th responsibilities. Olympia met in this room and eat lunch SPOTLIGHT h rio is home to many events - Last da s for fifth and Caesar in together and talk about s for the community as well rm - Midte youts for Juliu current events topics. LUNCH TIMES a tr as regional and district - Dram The room also hosted the . itorium me playo s. Much like a istrict ga Titans the Aud Physics Olympics, which all D asketb teacher student rela- e Lady took place on April 14 and “A” lunch 4th period “B” - Girls B st Ridge. Th e -43 in th tionship, I have to meet 18, and is the home to the Ea against the Knights 44 e. a FACE in the crowd: 10:30 a.m. - 11:05 a.m. 10:36 a.m. - 11:32 a.m. with parents and handle m school’s Science National defeated nds of the ga concerns, this is not the co Honor Society chapter. last 3 se 4th period “A” “B” lunch best part of the job.” “B” LUNCH 11:11 a.m. - 12:07 p.m. 11:32 a.m. - 12:07 p.m. Ms. Betty Vail Mr. Tom Curran january 17, 2008 in the BACKGROUND design by DAVIDNGUYEN; photo by FABIANVILLAMARIN in the BACKGROUND BEHIND the SCENES A student “safe” spot SAFE O ce: Room 617 lunch Awnings An addition to the cafe. She’s the one who cleans all A group of students from all COSTS and PRICES In the past, outside seating What do you think about lunch? How walks of life meet in the SAFE of the tables after each lunch. wasn’t always a comfortable o ce during lunch as an alter- does it feel to have only 35 minutes a option. Either extreme sunlight native to eating alone in the day to eat? “TITAN” and heat or bad weather, such cafeteria. This time allowed stu- as rain made it di cult to enjoy “Lunch is a good length but would be dents to talk with peer media- SPIRIT lunch in the courtyard. Before more relaxing if it was longer. It’s nice tors and seeking help in a way FASHION STATEMENT the start of the school year, that the janitors walk that is both private and anony- GEAR awnings were purchased by around with trash cans. “I love carrying my Hobo bag to mous. It was also an opportu- the school through the PTSA They are very nice and school because I can fit all of my ROSEBUD JONES nity to meet new people with to relieve overcrowding in the polite. Food is good, so school work in it and it works just as di erent perspectives. With a JANITOR cafeteria and allow eating in the lunch is my favorite part of well as a backpack. welcoming and relaxing atmo- “I love getting to know the open air. The Parent Teacher the day. I don’t like being I carry it so often Showing school pride as well as support- sphere, the lunch bunch finds it students especially since my Student Association held a dismissed in sections. I because it’s black; ing Titan spirit gear, with the OHS logo easy to make friends and share grandson attends the school fund-raiser asking for donations A $20 approach fresh don’t think it helps therefore it matches was popular fashion among seniors. their stories in a comfortable and plays football here. Many of to help create the awnings to anything. Having “B” with all of my outfits.” atmosphere. The SAFE o ce the students call me grandma. protect students from weather- CHRIS WIEDER lunch makes the day - Erin Bailey12ip is run by Ms. Molly Sidwell and KEHR12 I’ve been here since the day the related elements. seem faster.” Mr. Jeremy Bourst. school opened, and I plan on Kathleen Duncanson10 being here until I retire.”
  69. 69. One more try
  70. 70. Be Inventive How can I get more kids in the book? Where can we cover people we haven’t in the past? The Folio The Index Tell the back story
  71. 71. Whole-book link
  72. 72. Whole-book link
  73. 73. Whole-book link
  74. 74. Whole-book link
  75. 75. Whole-book link
  76. 76. Use the index How can you use the index for coverage?
  77. 77. Don’t pass up an opportunity
  78. 78. Don’t pass up an opportunity
  79. 79. Use ads pages How can you use ads pages to improve coverage of people and events?
  80. 80. in the The number of text messages the average teen sends per week. Look out world ~Samsung Survey here they come! Orlando Sentinel November 27, 2006 Cost of a pair of Erin Low Rise Skinny jeans from Aber- crombie and Fitch. ~abercrombieandfitch.com The number of months that Britney Spears marriage to Kevin Federline lasted. ~People Magazine November 2006 The number of Easy Buttons sold at Staples. ~The Boston Globe November 2006 Love you both, Mom & Tom advertising by danielle king
  81. 81. MORE COVERAGE
  82. 82. MULTIPLE PERSONALITIES GIVE YOUR STUDENTS A VOICE. GIVE YOUR BOOK A VOICE. IS THIS A STORY WE SEE EVERY YEAR? HOW CAN WE MAKE IT SPECIAL FOR THIS SCHOOL THIS YEAR? LET YOUR STUDENTS PERSONALITIES SHINE.
  83. 83. THANK YOU JEFF MOFFITT YEARBOOK/ NEWSPAPER ADVISER OLYMPIA HIGH SCHOOL moffitj@ocps.net

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