Simmethod microsoft case study

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The C-Level Lament in the Business Intelligence and Analytics Market

We did not see it coming. All my Divisions and Products’ Analytics pointed North while my Business as a whole (in comparison to new competitors and the Best-In-Class in multiple industries) went South.

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Simmethod microsoft case study

  1. 1. SIMMETHOD™ Industry Reports and Risk Alerts Technology, HR and Social Media Microsoft 2013 Case Study A new way to measure and predict Corporate Risk and Performance and fend-off current and future competitors 7/21/2013 1 WWW.SIMMETHOD.COM
  2. 2. SIMMETHOD™ Risk and Opportunity Alerts 7/21/2013 WWW.SIMMETHOD.COM 2
  3. 3. SIMMETHOD’s Case Studies 2013 Industry and Business Trends SIMMETHOD’s Case Studies Microsoft 2013 Case Study (With updates throughout 2013) 7/21/2013 WWW.SIMMETHOD.COM 3
  4. 4. SIMMETHOD™ Risk and Opportunity Alerts Case Studies Table of content: • Methodology • C-Level Industry and Business Trends • C-Level Business Competitive Intelligence • HR Contribution to Business Value 2012 to 2013 • Sales and Marketing Contribution to Business Value 2012 to 2013 7/21/2013 WWW.SIMMETHOD.COM 4
  5. 5. SIMMETHOD™ Methodology 7/21/2013 5WWW.SIMMETHOD.COM
  6. 6. The Way We Measure Corporate Performance Is Broken Why do Businesses fail? Blockbuster Borders Circuit City Mervyns Wachovia Washington Mutual Linen n’ Things 7/21/2013 6WWW.SIMMETHOD.COM
  7. 7. The CEO’s Lament in the Business Analytics Market • We did not see it coming. All my Divisions and Products’ Analytics pointed North while my Business as a whole (in comparison to new competitors and the Best- In-Class in multiple industries) went South. 7/21/2013 7WWW.SIMMETHOD.COM
  8. 8. Disrupting the Way we Measure Corporate Risk and Performance There are three main problems: 1. The lack of a single industry-agnostic scale to measure and predict Corporate strategy/execution (competitive advantage) leads to erroneous and inconsistent C-Level decision-making 2. Silos-analytics lead to erroneous C-level decisions based on many versions of the truth 3. Lack of C-Level risk and performance visibility accentuated by inward-looking industry metrics 7/21/2013 8WWW.SIMMETHOD.COM
  9. 9. Silos Analytics Lead to Many Versions of the Truth and Erroneous Decisions 7/21/2013 9WWW.SIMMETHOD.COM
  10. 10. Towards a Single Index to Measure Competitive Advantage • Comparing the elephant legs or ears against peers’ legs or ears leads to incorrect conclusions (This is what traditional benchmarking does) • The strategy/execution or competitive advantage of a Business can only be assessed holistically and it is not the sum of its parts 7/21/2013 10WWW.SIMMETHOD.COM
  11. 11. Towards a Single Index to Measure Competitive Advantage SIMMETHOD’s industry-agnostic algorithm holistically finds the Best-In-Class Businesses in each Business Sector and only then calculates a Best-In-Class and a low performance profile. These Best-In-Class and Low Performance profiles are used as a GPS to: • Alert you of your risk and opportunities within and outside your Business Sector, • Predict your performance against your peers and the Best-In-Class across multiple Business Sectors and • Fend-off current and future competitors coming from inside and outside your industry. 7/21/2013 WWW.SIMMETHOD.COM 11
  12. 12. Towards a Holistic Index of Corporate & Value-Chain Performance and Risk • Currently, there is no single industry-agnostic scale to measure and predict Business or Value-Chain strategy/execution (competitive advantage). • Conventional Benchmarking measures silo by silo (ratio by ratio) and then adds up the sum of the parts but the problem is that (a star team is not the same as a team of stars) 7/21/2013 12WWW.SIMMETHOD.COM
  13. 13. A Star Team (Strategy/Execution) Is Different Than a Team of Stars 7/21/2013 WWW.SIMMETHOD.COM 13 • Unlike conventional analytics that measures 11 players independently, SIMMETHOD’s algorithm finds the Best-In- Class teams first and only then prepares a predictive C-Level and functional profile of the Best-In-Class players
  14. 14. 7/21/2013 WWW.SIMMETHOD.COM 14 Lack of Business and Value-Chain Leading Indicators and Risk Alerts Company view SIMMETHOD™ industry view indicators & alerts SIMMETHOD™ value-chain view, leading performance indicators & alerts SIMMETHOD™ global market view leading risk/ performance indicators & alerts database Inward- Looking Analytics Maximum Risk, Minimum Visibility Value-Chain and Market Leading Indicators and Risk Alerts Minimum Risk and Maximum Visibility
  15. 15. The Leading Indicators and Risk Alerts of the Best-In-Class Why do you need Industry Agnostic Leading indicators and Risk/Opportunities Alerts? • In an interdependent Market (like the Planets in the solar system) your current and future risk and performance are impacted by an ecosystem of constantly changing competitors coming from inside and outside your Industry. 7/21/2013 WWW.SIMMETHOD.COM 15
  16. 16. Your Gap to SIMMETHOD’s Best-In-Class Determines Your Risk and Performance Your current position against the B-I-C and competitors Gap to B-I-C in your industry Gap to Competitors in a range of industries Gap to B-I-C in a range of industries Your original targets against SIMMETHOD Database 7/21/2013 16WWW.SIMMETHOD.COM
  17. 17. SIMMETHOD’s Disclaimer • The purpose of the SIMMETHOD Strategy/Execution Performance Predictive Index, Reports and Risk/Opportunities Alerts is not to make a Business right or wrong but rather contribute towards the understanding of management actions in comparison to industry peers and the SIMMETHOD Best-In- Class. 7/21/2013 WWW.SIMMETHOD.COM 17
  18. 18. SIMMETHOD’s Disclaimer • SIMMETHOD’s Strategy/Execution Performance Predictive indices, metrics and risk/opportunities alerts do not seek to be exact but rather serve as a conduit to ask better questions and seek better answers in the performance improvement, risk minimization and value creation journey. 7/21/2013 WWW.SIMMETHOD.COM 18
  19. 19. SIMMETHOD’s Disclaimer • Sometimes, the value of a metric in itself does not provide the greatest of insights, but valuable actionable knowledge is gained from its ability to provide a trend or a common comparison yardstick with other Businesses across a range of industries. 7/21/2013 WWW.SIMMETHOD.COM 19
  20. 20. SIMMETHOD’s Disclaimer • This report is for informational purpose only and SIMMETHOD shall not be liable for the contents of the report or risk/opportunities alerts or for any damage incurred or alleged to be incurred to any of the Businesses included in the Reports as a result of its content 7/21/2013 WWW.SIMMETHOD.COM 20
  21. 21. SIMMETHOD League Table 2013 Business services, Technology, Software, Social Media, HR The steps: • Select the Business League Table ecosystem • Calculate Industry-agnostic composite indices • Select the Best-In-Class Businesses • Calculate correlations and trends • Calculate Best-In-Class and low performance industry profiles (indices, trends, gaps, ratios) • Calculate Risk/Opportunity Views and Alerts for C-Level, Finance, HR, Sales and Marketing. 7/21/2013 WWW.SIMMETHOD.COM 21
  22. 22. SIMMETHOD League Table 2013 Business services, Technology, Software, Social Media, HR Best-In-Class Top 25% NHN, Visa, Apple, Mastercard, Checkpoint, Baidu, Infosys, Netease, Google, Yahoo, Cognizant, Priceline, Tata, Cielo, Intuit, AOL, Paychex, Wipro, VMware Best-In-Class Top 50% Aggreko, Accenture, Experian, Dassault, HCL, Moody’s, Oracle, Citrix, LinkedIn, Microsoft, Amadeus, SAP, H&R Block, DKSH, IBM, Salesforce, Amazon, Ebay, Teradata 7/21/2013 22 www.simmethod.com
  23. 23. SIMMETHOD League Table 2013 Business services, Technology, Software, Social Media, HR Mid Range Score Adobe, Brambles, Thomas Cook, Verisk Analytics, EMC, Automatic Data, Facebook, Honeywell, Randstad, Compal, HP, Western Union, Quanta, Alliance, United Technology, Innolux Low Range Score CA, Fiserv, Sodexco, Tui, Netapp, Manpower, Dell, Computer Science, Fidelity National, Adecco, Symantec, Capgemini, Atos, Expedia, American Express 7/21/2013 23 www.simmethod.com
  24. 24. SIMMETHOD™ Industry and Business Trends C-Level View • Are you mistaking any positive growth for real competitive advantage? • Your rate of improvement against the SIMMETHOD Best-In-Class determines your future risk and performance 7/21/2013 WWW.SIMMETHOD.COM 24
  25. 25. SIMMETHOD’s Case Studies: Business Trends Across the Major C-Level Indices – 2012 to 2013 In the following Case Study, the gaps between the 2012 and the 2013 graphs show the areas of the Business where competitive advantage is being gained or lost in relation to peers and the SIMMETHOD Best-In-Class 7/21/2013 WWW.SIMMETHOD.COM 25
  26. 26. SIMMETHOD’s C-Level Indices Business Trends 2012-2013 Microsoft and the Best-In-Class 7/21/2013 WWW.SIMMETHOD.COM 26 0 5 10 15 20 25 30 35 SIMMETHOD Management Controllable Resources index SIMMETHOD Value Creation Index SIMMETHOD Minimum Company Business Model index SIMMETHOD Strategy/ Execution Performance Predictive index Microsoft 2012 Microsoft 2013 Average 2013 Best- In-Class Microsoft’s drop in the Strategy/Execution Performance Predictive Index is driven by drops in the Management Controllable Resources and Business Model indices
  27. 27. SIMMETHOD’s Business Trends Across the Major Indices – 2012 to 2013 7/21/2013 WWW.SIMMETHOD.COM 27 -5 0 5 10 15 20 25 30 35 Microsoft 2012 Microsoft 2013 Lost of competitive advantage: Microsoft’s drops against the B-I-C in the Assets, Overheads and HR indices have triggered a drop in the Strategy/Execution Performance Predictive Index
  28. 28. SIMMETHOD’s Case Studies Competitive Intelligence C-Level View SIMMETHOD’s Case Studies: Business Competitive Intelligence 7/21/2013 WWW.SIMMETHOD.COM 28
  29. 29. SIMMETHOD Competitive Intelligence In a market where industry-barriers have collapsed and new competitors can come from any industry, how do you measure and predict your future risk and performance and fend-off current and future competitors? 7/21/2013 WWW.SIMMETHOD.COM 29
  30. 30. SIMMETHOD Competitive Intelligence SIMMETHOD’s Strategy/Execution Performance Predictive Indices: • Rate your management’s ability to strategize and execute against your peers and the Best- In-Class in multiple industries, • Show the strengths and weaknesses of your Business in relation to your peers, current and potential future competitors and • Are a predictive indication of future threats/opportunities from within and outside your industry. 7/21/2013 30WWW.SIMMETHOD.COM
  31. 31. SIMMETHOD Competitive Intelligence • In a constantly fluctuating Market and unlike static ratios that do not capture the dynamic relationships between Businesses and Value Chains, SIMMETHOD™ industry-agnostic composite indices measure the interactive relationships (competitive advantage) between Businesses and Value Chains across every Business Sector and provide early warning alerts of future threats and opportunities. 7/21/2013 WWW.SIMMETHOD.COM 31
  32. 32. SIMMETHOD Competitive Intelligence 2013 7/21/2013 WWW.SIMMETHOD.COM 32 -10 0 10 20 30 40 50 Apple Google Microsoft Amazon Average 2013 Best-In-Class SIMMETHOD Management Controllable Resources index SIMMETHOD Value Creation Index SIMMETHOD Minimum Company Business Model index SIMMETHOD Strategy/ Execution Performance Predictive index The SIMMETHOD algorithm and industry agnostic indices rate your management decisions and competitive advantage in relation to your peers and the Best-In-Class
  33. 33. SIMMETHOD Competitive Intelligence 2013 7/21/2013 WWW.SIMMETHOD.COM 33 -10 0 10 20 30 40 50 Apple Google Microsoft Amazon The rate of improvement of Microsoft’s indices has not kept pace with the Best-In-Class average showing competitive advantage pressures in relation to peers and Best-In-Class
  34. 34. SIMMETHOD™ Industry and Business Trends SIMMETHOD Case Studies Industry and Business Trends HR Contribution to Business Value in Relation to your Peers and the Best-In-Class 7/21/2013 WWW.SIMMETHOD.COM 34
  35. 35. SIMMETHOD™ Industry and Business Trends HR contribution to Business Value 2012 to 2013 7/21/2013 WWW.SIMMETHOD.COM 35 0 5 10 15 20 25 30 35 Microsoft Strategy /Execution Performance Predictive index B-I-C Strategy /Execution Performance Predictive Index Microsoft HR Index B-I-C HR Index 2012 2013 Microsoft’s HR contribution to Business value has dropped dragging (among other factors) the Strategy/Execution Performance Predictive Index down
  36. 36. SIMMETHOD Competitive Intelligence HR View 2013 Microsoft Case Study: Competitive Intelligence (With Updates Throughout 2013) 7/21/2013 WWW.SIMMETHOD.COM 36
  37. 37. SIMMETHOD Competitive Intelligence HR View 2013 7/21/2013 WWW.SIMMETHOD.COM 37 0 5 10 15 20 25 30 35 40 45 Google Amazon Apple Microsoft 2013 B-I-C SIMMETHOD HR Index SIMMETHOD Strategy /Execution Performance Predictive Index Microsoft’s HR Index is still at B-I-C level however its 2012/2013 trend against the B-I-C is not
  38. 38. SIMMETHOD™ Industry and Business Trends SIMMETHOD Case Studies: Industry and Business Trends Sales and Marketing Contribution to Business Value in Relation to your Peers and the Best-In-Class 7/21/2013 WWW.SIMMETHOD.COM 38
  39. 39. SIMMETHOD™ Industry and Business Trends Sales and Marketing contribution to Business Value 2012 to 2013 7/21/2013 WWW.SIMMETHOD.COM 39 0 5 10 15 20 25 30 35 Microsoft Strategy /Execution Performance Predictive index B-I-C Strategy /Execution Performance Predictive Index Microsoft Sales Index B-I-C Sales Index 2012 2013 Microsoft’s Sales Index is above B-I-C average, however the drop on the Strategy/Execution Performance Predictive Index shows new competitive advantage pressures against the Best-In-Class
  40. 40. SIMMETHOD Competitive Intelligence Sales and Marketing View 2013 Microsoft Case Study Competitive Intelligence (With Updates Throughout 2013) 7/21/2013 WWW.SIMMETHOD.COM 40
  41. 41. SIMMETHOD Competitive Intelligence Sales and Marketing View 7/21/2013 WWW.SIMMETHOD.COM 41 0 5 10 15 20 25 30 35 40 45 Google Amazon Apple Microsoft 2013 B-I-C SIMMETHOD Sales Index SIMMETHOD Strategy /Execution Performance Predictive Index This graph shows how much value Microsoft is extracting from its sales in relation to peers and B-I-C
  42. 42. SIMMETHOD™ Risk and Opportunities Alerts • The SIMMETHOD algorithm reviews 1000’s of Businesses and stockholders decisions across Business Sectors and builds Industry-Agnostic indices in order to identify, measure, correlate and predict your strengths, weaknesses, risks and opportunities against your current and potential future competitors from inside or outside your industry. 7/21/2013 42 WWW.SIMMETHOD.COM
  43. 43. SIMMETHOD™ Risk and Opportunities Alerts The SIMMETHOD algorithm selects the Best-In-Class performers in Technology, Software, Social Media, HR and Business Services and produces Risk/Opportunities Alerts geared to • C-Level, • HR, • Finance, • Sales and Marketing Executives and • Investors interested on a strategy/execution insight showing trends, risk, Best-In-Class profiles and competitive intelligence in graphical and metrics form and risk/opportunities alerts throughout 2013. 7/21/2013 WWW.SIMMETHOD.COM 43
  44. 44. SIMMETHOD™ Risk and Opportunities Alerts SIMMETHOD receives over 100,000 Business readers per year, has been Hot on LinkedIn, Twitter and Facebook 32 times and selected by Business Week as Top Source of Performance Management Information. 7/21/2013 WWW.SIMMETHOD.COM 44
  45. 45. Jorge Oscar Tabacman jtabacman@gmail.com Twitter ID: SIMMETHOD SIMMETHOD™ A New Way to Measure and Predict the Risk and Performance of Your Business and Alert You of New Threats and Opportunities 7/21/2013 45WWW.SIMMETHOD.COM

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