Dynamic pricing

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Dynamic pricing

  1. 1. Dynamic PricingBy Jason Snow<br />“The pricing solution for businesses of today and the future.”<br />
  2. 2. Benefits & Costs<br />Maximize your return per customer.<br />
  3. 3. What is Dynamic Pricing?<br />Businesses invest in a consultant and or software.<br />They research the market and use a method of dynamic pricing including:<br />Time<br />Zip code<br />Simultaneous <br />
  4. 4. Travel Industry <br />Airlines<br />Hotels<br />Sports and Entertainment Industry<br />Theaters<br />Sports Arena <br />Strassman Curve<br />The History<br />
  5. 5. The Future<br />Dynamic pricings biggest obstacle- the Consumer.<br />Amazon.com<br />The consumer can save $<br />Image marketing<br />
  6. 6. Why Dynamic Pricing will Work<br />We are willing to pay different amounts of money for the same exact product.<br />Bottled Water Costs<br />Movie Theater- $3<br />Vending Machine- $1.50<br />Bulk 24 Pack- $0.16<br />
  7. 7. Educate the Consumer<br />Consumer were outraged at Amazon.coms testing of dynamic pricing.<br />Why not educate the consumer on your company and how it benefits society.<br />Cheapest is not always the best-<br />It takes time and quality to make good products.<br />
  8. 8. Learning about Dynamic Pricing<br />Dynamic pricing is simple<br />Read articles<br />Research online stores<br />Look at Dell.com<br />View websites multiple times over a few hours and or days<br />
  9. 9. Dynamic Pricing is a worthwhile investment<br />Don’t leave money on the table invest in dynamic pricing.<br />The costs<br /> A consultant $1,000+ <br />Software $100+<br />Researcher $500+<br />
  10. 10. Dynamic pricing is the future<br />Use pricing as a tool to sell by changing the price for different customers at the right-<br />place<br />time <br />amount<br />This is the start of something new.<br />Thank you for your time. Please feel free to ask questions.<br />

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