Social Network Support Project: Network Weaver Learning Community Community Foundation for Monterey County Diana Scearce and Janet Shing August 18, 2010 Thank you June Holley of Network Weaving, Monitor Institute, and Packard Foundation
Mobilizing People and Building Movements Source: Breaking New Ground: Using the Internet to Scale , by Heather McLeod Grant and Katherine Fulton; photos from KaBOOM! website Monitor Institute
Coordinate Resources and Action Monitor Institute
Why do networks matter for your work? What are the benefits?
Why is it Hard to Work with a Network Mindset? Unlearning past behaviors and frameworks Dealing with information overload Brand and message control Privacy concerns Learning and leveraging new technologies Assessing impact Source of images: Cut Throat Communications, Blog.com, Rutgers University RU FAIR, Kodaikanal International School, flickr Managing for accuracy Monitor Institute
Nonprofit organizations have the potential to increase their effectiveness and have a greater impact in the community and in their field by actively engaging in a network.
A Few Helpful Definitions Core Monitor Institute Link Node Cluster Periphery Hub
Adult Literacy, Monterey County, June 2009 Visualizing the Overall Network Some school-based and government agencies in the core (1, pink and blue), with nonprofits outside (2, red). Only one faith-based organization (3). 1 2 3 Type of Organization nonprofit government faith-based fdn/grantmaker school unknown
Greenfield Network, September 2009 Visualizing the Overall Network Mix of types of orgs in the core but mainly nonprofit and govt (1, red and blue; schools on edge of core - turquiose), relatively small periphery (2, yellow). Relatively few Greenfield-based (3) 1 2 3 Type of Organization nonprofit government other fdn/grantmaker religious school named, but did not take survey
Environment, Monterey Bay, November 2009 Visualizing the Overall Network Nonprofits, educ inst, and govt make up the core (1 turquoise, blue, and black); couple hubs (2) and many nodes who could easily be brought into core (3) 1 2 3 Type of Organization nonprofit organization educational institution government agency grassroots / informal group named, but did not take survey
Youth, Monterey County, July 2010 Visualizing the Overall Network 1 Nonprofits and govt make up the core (1 red and black); schools on periphery (2 yellow); and those working on safety and violence prevention are well-integrated (3) 2 3 Type of Organization government funder nonprofit collaborative other faith-based named, but did not take survey school
Youth Development Network Salinas October 2007 - 150 surveyed; 35% (53) responded A map of all the different networks shows fairly loose connections. Funders and non-profits compose most of the core (1, blue and black nodes), surrounded by sub-clusters of government actors (2, red nodes). Schools are not as well connected (3, yellow nodes spread around the periphery). One can also see a number of poorly connected individual networks (4) Government Agency Foundation Non-Profit For-Profit School Unknown Religious Other All Networks by Organization Type
Metrics scores are calculated by responses to network questions (e.g., shared resource, collaboration, future collaboration, energize/ideas)
Weaving is the intentional practice of helping people to build – and connect to – more relationships of trust and value, mostly by virtue of being genuinely interested in building and connecting oneself to more relationships of trust and value … Weaving is genuine human caring and love…
Build social capital – emphasize trust and reciprocity
What is the Work of Network Weaving? Source: Adapted from Net Work by Patti Anklam (2007) and “Vertigo and the Intentional Inhabitant: Leadership in a Connected World” by Bill Traynor (2009) Source of picture: flickr Monitor Institute