“ Hosted Services: What’s Next” HostingCon July 25 th , 2007 Jeff Richards Vice President, Digital Content Services

Key Points for Discussion Significant Shifts in the Content Delivery Landscape The Rush to Quality Any Time, Any Where Restoring the Value of the Digital Asset P2P: The Next Wave (Really) Key Challenges

Significant Shifts in the Content Delivery Landscape

The Rush to Quality

Any Time, Any Where

Restoring the Value of the Digital Asset

P2P: The Next Wave (Really)

Key Challenges

VeriSign: A Leader in Digital Content Mobile services: music, commerce, messaging and personalization 1 billion accessible mobile subscribers globally 75+ direct carrier connections for SMS, PSMS, content delivery 400,000+ mobile content catalog items 7+ years of commercial experience Mobile Broadband Video content delivery platform for consumer and enterprise applications Largest secure, DRM-enabled peer to peer platform in the world 30+ million PC peer client downloads across U.S. and UK 20,000+ pieces long-form video content 7 years of commercial experience

Mobile services: music, commerce, messaging and personalization

1 billion accessible mobile subscribers globally

75+ direct carrier connections for SMS, PSMS, content delivery

400,000+ mobile content catalog items

7+ years of commercial experience

Video content delivery platform for consumer and enterprise applications

Largest secure, DRM-enabled peer to peer platform in the world

30+ million PC peer client downloads across U.S. and UK

20,000+ pieces long-form video content

7 years of commercial experience

1. The Rush to Quality

The Internet: “Not Just for UGC Anymore” > > HIGHLIGHTS BBC iPLayer set to launch end July ’07; available to 26 million UK license holders AOl Hi-Q and In2TV: 100’s of shows and programs from Warner Bros, Nickelodeon, Comedy Central, A&E, MTV; mix of business models Channel 4: VOD to PC, TV and mobile, free subscription and “catch up” of time shifted content Sky Anytime: Cross-medium service free to premium satellite subscribers; more than one million subscribers

BBC iPLayer set to launch end July ’07; available to 26 million UK license holders

AOl Hi-Q and In2TV: 100’s of shows and programs from Warner Bros, Nickelodeon, Comedy Central, A&E, MTV; mix of business models

Channel 4: VOD to PC, TV and mobile, free subscription and “catch up” of time shifted content

Sky Anytime: Cross-medium service free to premium satellite subscribers; more than one million subscribers

2. Any Time, Any Where PC TV Mobile Mobile Storefront Contestant Voice Tones Performance Ringtones Contestant Graphics iTV Campaigns Voting, Polling Sweepstakes Broadcast Integration Internet VOD HD Broadcast Replays Contestant Profiles HD Performance Archive

3. Restoring the Value of the Digital Asset Source: BigChampagne, one week in August 2006, US only 828,803 861,384 861,549 864,970 878,325 883,785 894,952 905,610 909,294 923,192 Number of Downloads / Week The Break-Up 10 Final Destination 9 Inside Man 8 The Devil Wears Prada 7 V for Vendetta 6 Superman Returns 5 Barnyard 4 Talladega Nights 3 The Benchwarmers 2 Pirates of the Caribbean 1 Title # $ 13,260,848 $ 3,315,212 828,803 The Break-Up 10 $ 140,898,824 $ 35,247,456 8,811,864 Total $ 3,445,536 $ 3,446,196 $ 3,459,880 $ 3,513,300 $ 3,535,140 $ 3,579,808 $ 3,622,440 $ 3,637,176 $ 3,692,768 @ $4 (Rental) $ 13,782,144 $ 13,784,784 $ 13,839,520 $ 14,053,200 $ 14,140,560 $ 14,319,232 $ 14,489,760 $ 14,548,704 $ 14,771,072 @ $16 (Purchase) 861,384 861,549 864,970 878,325 883,785 894,952 905,610 909,294 923,192 # Downloads/Wk. Final Destination 9 Inside Man 8 The Devil Wears Prada 7 V for Vendetta 6 Superman Returns 5 Barnyard 4 Talladega Nights 3 The Benchwarmers 2 Pirates of the Caribbean 1 Title #

Content Delivery Networks – An Evolution 1st Generation CDN 2nd Generation CDN 3rd Generation CDN

1st Generation CDN

Why Peer-Assisted Delivery? Economics Quality User Experience It Works…Tens of Millions of Times Per Day

Economics

Quality

User Experience

It Works…Tens of Millions of Times Per Day

Challenges Public perception Raising the profile of legitimate P2P Protecting the PC “ Traffic Shaping” Business models and economics

Public perception

Raising the profile of legitimate P2P

Protecting the PC

“ Traffic Shaping”

Business models and economics

Thank You Jeff Richards Vice President, Digital Content Services [email_address]