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    RSS - Presentation Transcript

    1. RSS Defined
      • RSS
    2. RSS
      • Really Simply Syndication
      • XML file format
        • Universally readable by feed readers and podcatching software
      • XML vs. RSS
        • Either term/button can refer to the existence of a feed (RSS = process; XML = file format)
      RSS XML
    3. What does XML look like?
      • <?xml version=&quot;1.0&quot; encoding=&quot;UTF-8&quot; standalone=&quot;yes&quot;?>
      • <?xml-stylesheet href=&quot;http://www.blogger.com/styles/atom.css&quot; type=&quot;text/css&quot;?>
      • <feed xmlns=&quot;http://purl.org/atom/ns#&quot; version=&quot;0.3&quot; xml:lang=&quot;en-US&quot;>
      • <link href=&quot;https://www.blogger.com/atom/21171622&quot; rel=&quot;service.post&quot; title=&quot;FacDev Training Blog&quot; type=&quot;application/atom+xml&quot;/>
      • <link href=&quot;https://www.blogger.com/atom/21171622&quot; rel=&quot;service.feed&quot; title=&quot;FacDev Training Blog&quot; type=&quot;application/atom+xml&quot;/>
      • <title mode=&quot;escaped&quot; type=&quot;text/html&quot;>FacDev Training Blog</title>
      • <tagline mode=&quot;escaped&quot; type=&quot;text/html&quot;/>
      • <link href=&quot;http://facdevblog.blogspot.com&quot; rel=&quot;alternate&quot; title=&quot;FacDev Training Blog&quot; type=&quot;text/html&quot;/>
      • <id>tag:blogger.com,1999:blog-21171622</id>
      • <modified>2006-08-01T18:21:09Z</modified>
      • <generator url=&quot;http://www.blogger.com/&quot; version=&quot;6.72&quot;>Blogger</generator>
      • <info mode=&quot;xml&quot; type=&quot;text/html&quot;>
      • <div xmlns=&quot;http://www.w3.org/1999/xhtml&quot;>This is an Atom formatted XML site feed. It is intended to be viewed in a Newsreader or syndicated to another site. Please visit the <a href=&quot;http://help.blogger.com/bin/answer.py?answer=697&quot;>Blogger Help</a> for more info.</div>
      • </info>
      • <convertLineBreaks xmlns=&quot;http://www.blogger.com/atom/ns#&quot;>true</convertLineBreaks>
      • <entry xmlns=&quot;http://purl.org/atom/ns#&quot;>
      • <link href=&quot;https://www.blogger.com/atom/21171622/115445327151970183&quot; rel=&quot;service.edit&quot; title=&quot;Creating and Using Blogs&quot; type=&quot;application/atom+xml&quot;/>
      • <author>
      • <name>Jason Rhode</name>
      • </author>
      • <issued>2006-08-01T12:27:00-05:00</issued>
      • <modified>2006-08-01T17:27:51Z</modified>
    4. Traditional “Pulling” of Content from the WWW
    5. “ Traditional” Way of Reading a Blog Blog Posting 2 Blog Posting 1 Blog Posting 3
    6. Pushing Content via a Blog, RSS, & Feed Reader User-determined frequency Notice of new items available Manual or automated download of content Read new items soon after being posted Blog Posting 1 Blog Posting 2 Blog Posting 3 XML
    7. RSS as a Funnel
    8. Benefits
    9. Pushing vs. Pulling
    10. Easy to create
    11. Affordability
    12. Online, worldwide audience
    13. Aggregation
    14. Syndication
    15. Searchability
    16. Drawbacks
    17. Online, worldwide audience
    18. Searchability
    19. Accessible outside of password-protected area
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    definition and introduction to RSS

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