Faculty Development Social Media Communications


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presentation for NIU Webmasters meeting on 7/8/2010 highlighting NIU Faculty Development and Instructional Design Center's use of social media

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Faculty Development Social Media Communications

  1. 1. Faculty Development Social Media Communications Jason Rhode, Assistant Director Faculty Development and Instructional Design Center July 8, 2010
  2. 2. Faculty Development and Instructional Design Center <ul><li>The central mission of the Faculty Development and Instructional Center is to support faculty, academic supportive professional staff, and graduate teaching assistants through a variety of programs, resources, and services in fulfilling Northern Illinois University's mission on teaching and scholarly activities. </li></ul>
  3. 3. Center Functions <ul><li>Provide opportunities to improve teaching effectiveness </li></ul><ul><li>Promote research and scholarly activities </li></ul><ul><li>Facilitate the use of instructional technologies in teaching </li></ul><ul><li>Provide professional development opportunities </li></ul><ul><li>Serve as a referral service and as a resource unit </li></ul>
  4. 4. Why Social Media? <ul><li>Another communication avenue </li></ul><ul><li>Platform-independent </li></ul><ul><li>Mobile-friendly </li></ul><ul><li>Flexible </li></ul><ul><li>Accessible </li></ul><ul><li>Save time </li></ul>
  5. 5. Considerations for Use <ul><li>Audience? </li></ul><ul><li>Purpose? </li></ul><ul><li>What content? </li></ul><ul><li>Time involved? </li></ul><ul><li>Required technical skills? </li></ul><ul><li>Cost? </li></ul>
  6. 6. Journey Thus Far… RSS-enabled Program Schedules Setup RSS Feeds Created for News 2006 Teaching with Blackboard Podcast Launched 2007 Began Posting Quick Tips on YouTube Automated posting RSS news & blog items to Twitter 2008 Facebook Profile Converted to Page Twitter Feeds Created: @facdev @tadev @NIUblackboard 2009 Post to both Facebook & Twitter using HootSuite 2010 FacDev Facebook Profile Setup Began Podcasting Online Program Archives Started FacDev Blog Began Google Calendar Teaching During Crisis Resources RSS Feed Blackboard Tutorials Blog Setup
  7. 7. niu.edu/facdev
  8. 8. RSS Feeds Using FeedForAll
  9. 9. FeedForAll: Easy RSS Feed Editing
  10. 10. Feed2JS.org
  11. 11. RSS-Enabled Program Schedules
  12. 12. feedburner.google.com
  13. 13. Sample FeedBurner RSS Feed
  14. 14. twitterfeed.com
  15. 15. HootSuite.com
  16. 16. List of RSS Feeds
  17. 17. Teaching with Blackboard Podcast
  18. 18. facdevblog.niu.edu
  19. 19. twitter.com/facdev
  20. 20. facebook.com/facdev
  21. 21. Google Calendar
  22. 22. Online Program Archives
  23. 23. Online Program Archives Podcast
  24. 24. Lessons Learned <ul><li>Doesn’t cost a lot or take a lot of time </li></ul><ul><li>Initial setup most time consuming </li></ul><ul><li>Leverage existing content and infrastructure </li></ul>
  25. 25. Recommendations <ul><li>Use consistent account usernames across tools </li></ul><ul><li>Keep your purpose and audience in mind </li></ul><ul><li>Use FeedBurner for tracking RSS subscribers & email subscription </li></ul><ul><li>Document account usernames/passwords </li></ul><ul><li>Keep NIU accounts separate from personal accounts </li></ul>
  26. 26. Examples <ul><li>niu.edu/facdev </li></ul><ul><li>niu.edu/blackboard </li></ul><ul><li>facebook.com/facdev </li></ul><ul><li>twitter.com/facdev </li></ul><ul><li>youtube.com/niuquicktips </li></ul><ul><li>blackboardtutorials.niu.edu </li></ul><ul><li>niu.edu/facdev/programs/ archives.shtml </li></ul>
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