Faculty Development Social Media Communications
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Faculty Development Social Media Communications

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presentation for NIU Webmasters meeting on 7/8/2010 highlighting NIU Faculty Development and Instructional Design Center's use of social media

presentation for NIU Webmasters meeting on 7/8/2010 highlighting NIU Faculty Development and Instructional Design Center's use of social media

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  • 1. Faculty Development Social Media Communications Jason Rhode, Assistant Director Faculty Development and Instructional Design Center July 8, 2010
  • 2. Faculty Development and Instructional Design Center
    • The central mission of the Faculty Development and Instructional Center is to support faculty, academic supportive professional staff, and graduate teaching assistants through a variety of programs, resources, and services in fulfilling Northern Illinois University's mission on teaching and scholarly activities.
  • 3. Center Functions
    • Provide opportunities to improve teaching effectiveness
    • Promote research and scholarly activities
    • Facilitate the use of instructional technologies in teaching
    • Provide professional development opportunities
    • Serve as a referral service and as a resource unit
  • 4. Why Social Media?
    • Another communication avenue
    • Platform-independent
    • Mobile-friendly
    • Flexible
    • Accessible
    • Save time
  • 5. Considerations for Use
    • Audience?
    • Purpose?
    • What content?
    • Time involved?
    • Required technical skills?
    • Cost?
  • 6. Journey Thus Far… RSS-enabled Program Schedules Setup RSS Feeds Created for News 2006 Teaching with Blackboard Podcast Launched 2007 Began Posting Quick Tips on YouTube Automated posting RSS news & blog items to Twitter 2008 Facebook Profile Converted to Page Twitter Feeds Created: @facdev @tadev @NIUblackboard 2009 Post to both Facebook & Twitter using HootSuite 2010 FacDev Facebook Profile Setup Began Podcasting Online Program Archives Started FacDev Blog Began Google Calendar Teaching During Crisis Resources RSS Feed Blackboard Tutorials Blog Setup
  • 7. niu.edu/facdev
  • 8. RSS Feeds Using FeedForAll
  • 9. FeedForAll: Easy RSS Feed Editing
  • 10. Feed2JS.org
  • 11. RSS-Enabled Program Schedules
  • 12. feedburner.google.com
  • 13. Sample FeedBurner RSS Feed
  • 14. twitterfeed.com
  • 15. HootSuite.com
  • 16. List of RSS Feeds
  • 17. Teaching with Blackboard Podcast
  • 18. facdevblog.niu.edu
  • 19. twitter.com/facdev
  • 20. facebook.com/facdev
  • 21. Google Calendar
  • 22. Online Program Archives
  • 23. Online Program Archives Podcast
  • 24. Lessons Learned
    • Doesn’t cost a lot or take a lot of time
    • Initial setup most time consuming
    • Leverage existing content and infrastructure
  • 25. Recommendations
    • Use consistent account usernames across tools
    • Keep your purpose and audience in mind
    • Use FeedBurner for tracking RSS subscribers & email subscription
    • Document account usernames/passwords
    • Keep NIU accounts separate from personal accounts
  • 26. Examples
    • niu.edu/facdev
    • niu.edu/blackboard
    • facebook.com/facdev
    • twitter.com/facdev
    • youtube.com/niuquicktips
    • blackboardtutorials.niu.edu
    • niu.edu/facdev/programs/ archives.shtml