The volume of data being created and made accessible via the cloud by individuals and enterprises is rising exponentially. Whether by intent, or as an unintended consequence of our activities, our digital world is generating a data footprint unprecedented in magnitude. We call this emerging phenomenon big data. While big data presents a number of challenges related to such areas as data management and privacy, it clearly introduces a whole new set of opportunities for individuals and organizations. Massive stores of data, and here's the key: openly accessible, enables completely new innovation. Harvesting this data can result in formerly unanswerable questions to get answered; it may enable completely new questions to be asked; and re-purposing the data can create completely new value.
Big data is quickly becoming a boon for decision-makers in any capacity. Provide open-access to your data to your staff or the marketplace, and they may present it back to you in ways that boost your business or build new opportunities. Governments all over the world are making available their massive data warehouses in standard formats via the cloud that are empowering citizens to build new applications and apply new solutions to everything from crime fighting to resource allocation. This presentation is a primer into this emerging and valuable space. It will cover a thorough explanation of big data, why it matters, where it is headed, and the opportunity for organizations. While it will focus on the positives of big data, it will touch on some of the implicit risks and challenges.
Want to know more? Contact me: twitter.com/reichental