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The big 5+1 for non profits by J.R. Atkins

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What are the key things non-profit stake holders can do to support social media efforts of their organizations? This presentation puts the key activities on one slide with additional supporting …

What are the key things non-profit stake holders can do to support social media efforts of their organizations? This presentation puts the key activities on one slide with additional supporting information on the remaining slides.LinkedIn, Facebook, Twitter, Blogging, Video, Pinterest, Instagream and more

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  • 1. The Big 5+1 of Social Media For Non-Profits Download this presentation at: www.SlideShare.net/JRatkins
  • 2.  Non-profit One Slide  What is Social Media  3 Keys to Social Media  The Big 5+1: LI, FB,T, B,V & G+  The Ones toWatch  Online Marketing Model  How to Keep Up  Getting Results  Resources
  • 3.  Set up your On-line Properties LI, FB,T, B,V & G+, …  The Ones toWatch  Instagram, Pinterest, MeetUp, Eventbrite  Social Media Monitoring & Listening  Editorial Calendar  Energize and connect your stake holders  Share & Comment on Facebook  LinkedIn Organization Listing  Run Campaigns, Count & Adjust
  • 4.  Social media refers to the means of interactions among people in which they create, share, and exchange information and ideas in virtual communities and networks  Social media differentiates from traditional/industrial media in many aspects such as quality, reach, frequency, usability, immediacy, and permanence.  Social media has positive effects such as allowing the democratization of the internet while also allowing individuals to advertise themselves and form friendships.
  • 5. 1. Be Interesting 2. Content is King 3. Give to Get How to do you get recognized and acted upon it in all of the noise?
  • 6.  LinkedIn  Facebook  Twitter  Blogging  Video  Google+
  • 7.  Instagram  Pinterest  Yelp  MeetUp  Social Cam  Drop Box
  • 8. Web Site Blog LinkedIn Facebook Twitter YouTube
  • 9.  www.HootSuite.com  Set up your Social Command Center  UseThe Share button  Link Social Media Sites, But…  Editorial Calendar  Voice Mail to Email to Post  Who answers the phone?
  • 10. 1. Decide onYour Goals and Intent. 2. Determine the RightTools forYou. 3. BuildYour Brand’s Personality. 4. Content is King! 5. Use KeyWords. 6. Link Resources. 7. BuildYour Community. It’s all about relationships !
  • 11.  Socialnomics by Erik Qualman  Inbound Marketing Brain Halligan & Dharmesh Shah  Social Media 2.0 by J.R. Atkins  Mashable (Blog on Social MediaTrends)  HubSpot (Content Marketing Specialist)
  • 12. Thank you for attending: The Big 5+1 of Social Media What do I do? 1. Conference Presentation 2. Executive Briefings & Workshops 3. Consulting Projects: Social Media, Mobile Apps, Sales & Marketing Download this presentation at: www.SlideShare.net/JRatkins

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