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English Vignette Village Nov 2007 Vignette En Caixa Galicia Plantilla Vignette

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Vignette in Caixa Galicia

Vignette in Caixa Galicia

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  • 1. Vignette in Caixa Galicia Jerónimo Pérez Paz Head of Caixa Galicia Web services Vignette Village 2007 November-2007
  • 2. Index
    • Original situation
    • Objectives
    • How to achieve these Objectives?
    • Implantation examples
    • Conclusions
  • 3. Original situation
  • 4. Vignette Project: Webs affected www.caixagalicia.es galegos.caixagalicia.es www.caixagalicia.pt www.caixagalicia.es/netclub www.caixagalicia.ch www.lagaleriactiva.com www.caixanautica.es www.ciberviaxes.es www.homegalicia.es www.itecaixagalicia.com www.fundacioncaixagalicia.org www.socialia.org www.obrasocialcaixagalicia.org ( www.ciberalia.com > Obra Social) ( www.eidg.org > Obra Social) (www.imaxinarte.org > Obra Social) activa.caixagalicia.es caixagestion.caixagalicia.es
  • 5. Original situation risks
    • Lack of Coordination
    • Duplication of development for same requirement
    • Different Content Criteria
    • Information is not shared, merely "linked"
    • Lack of clear "Caixa Galicia" identity
      • Diversity of structures
      • Lack of design coherency
    • Independent on-line marketing
    • Lack of communication with Users
    • Unequal knowledge of medium
  • 6. Objectives
  • 7. General Objectives
    • Integration
      • Structure and design
      • Content
      • Development
    • Unification of Criteria
      • Information
      • Marketing
      • Communication with users
    • Coordination
  • 8. How to achieve these Objectives?
  • 9. Web Integration and Coordination: Key Elements Processes Technology Organization
  • 10. Integration and Coordination: Processes
    • Publication of content: Workflow
      • Publication and translation of content (e.g. News)
    • Web site redesign process
      • Caixa Galicia Web style guide
    • Online Marketing system
    • Communication with users
  • 11. Integration and Coordination: Organization
    • Web Services Dept.
    • User management: Permits
      • General Administrator
      • Managers of each Web Site
      • Online Marketing Manager
      • Translation Dept
    • Technical and Development Maintenance
      • Caixa Galicia Systems realizes control
      • Tecnocom - Vignette Control Centre
  • 12. Integration and Coordination: Technology
    • Content Manager: Vignette
      • Portal Framework
    • User management
    • Control and Management of Marketing campaigns
    • Communication with users
      • Bulletins
      • Offers and Promotions
      • Official Communications
      • Surveys
    • Web user attention service
    • Statistics
  • 13. Examples
  • 14. Implantation examples
    • Multimedia repository
    • Activity Schedule
    • Caixa Galicia Foundation
      • Information touch screen in A Coruña building
    • Caixa Galicia Annual Reports 2006 > 2007
    • Investor Information
    • Caixa Galicia Welfare Services
    • Socialia.org: ONL Services
    • Caixa Galicia Portugal
    • Caixa Galicia Virtual Community
    • Caixa Galicia Spain
    • Electronic Banking
    2006 2007 2008
  • 15. Multimedia library
    • Elements: images, audio and video
      • More than 4,000 high quality images
    • All elements stored in library
    • Multiple thumbnails
      • Automatic creation of different sizes
      • Sizes in web style guide
    • Fulfilment of Accessibility requirements: Foundation (“A”) and Welfare Work (“AA”)
    Now Vignette creates Rich Media Services !
  • 16. Activity Schedule
    • Includes Caixa Galicia events
      • Foundation and Welfare Work
    • Shared Diary
      • Events
      • Buildings and rooms
      • Collaborating Institutions
      • Event Category
    • Workflow of generation, approval, translation and publication
  • 17. Caixa Galicia Foundation
    • First Vignette web site
      • Multimedia library > Multimedia Gallery
      • Activity Schedule
    • More than 15,000 elements published
        • 220 activities per month
      • Collaborating Institutions: 10,000
      • Rooms: 1,200
    • Web Positioning: search and social
      • More than 20,000 visits per month
    • “ A” level accessibility (ONCE Foundation Technosite)
    • General search engine: Google
  • 18.  
  • 19.  
  • 20.  
  • 21. Caixa Galicia Annual Reports 2006
    • Pioneer project in Spain
    • Annual Reports on Web Site
      • Financial, Sociocultural and CSR
      • USB key distribution
    • Exclusive Web dedicated to Reports
    • Printable chapters
    • Multilingual: Spanish, Galician and English
  • 22.  
  • 23. Investor Information
    • Information for institutional investors
    • Publication time: 1 month
    • Shared information:
      • News
      • Annual Report Information
      • Multimedia library
  • 24.  
  • 25. Welfare Work and Socialia
    • Publication: December-2007
    • Shared information
      • News
      • Activity Schedule
      • Multimedia library
  • 26. Caixa Galicia Web in Portugal
    • Redesign and Development
      • Estimated timescale: 2 months
    • Publication: January - 2008
    • Accessibility “AA”
    • Shared information
      • Product Catalogue: files, simulators and contract processes
      • News
      • Multimedia library
  • 27.  
  • 28. Caixa Galicia Virtual Community
    • More than 100,000 users
    • Services offered
      • Electronic Bulletins
      • CV and job offers
      • Personalized queries: 150 experts
      • Competitions
    • Personalization of Homepage!
  • 29. Caixa Galicia Web in Spain
    • Start development: Jan - 2008
    • New design and development
      • Developed by Tecnocom
    • Languages: Spanish, Galician and English
    • Portals: individuals, companies and young people
    • Integration
      • Virtual Community
      • Product Catalogue
    • Double A (“AA”) Accessibility
  • 30. Conclusions
  • 31. Conclusions
    • Framework Definition
      • Reduce different types of content to minimum
    • Important to upgrade to VCM 7.4
    • Integration: Structure, Design, Content
    • Coordination and Unification of Criteria
    • Experience of technological collaborator
      • Tecnocom
  • 32. Many Thanks! Jerónimo Pérez Paz Head of Caixa Galicia Web services [email_address]