Branding and UX Design

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How Branding is related to UX

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Branding and UX Design

  1. 1. Branding Design User’s Experience made Memorable
  2. 2. Religion and Apple Computers
  3. 3. Followers
  4. 4. BRANDING Process of Associating Design and User’s Experience
  5. 5. Affinity Branding <ul><li>You associate your website or design by linking it with other popular brands. </li></ul>
  6. 6. PayPal Effect
  7. 7. Dispositional Branding <ul><li>Associating a brand with certain situations. </li></ul>
  8. 8. What website do you visit… <ul><li>For Online News? </li></ul><ul><li>To Find out what your friend’s are up to? </li></ul><ul><li>To Order Food? </li></ul>
  9. 9. User Experience = Brand Impression
  10. 10. Basic Branding <ul><li>C onsistent </li></ul><ul><li>U nique </li></ul><ul><li>E motional Connection </li></ul>
  11. 12. Design For User’s Positive Experience
  12. 14. Jozzua.com <ul><li>Technopreneurship </li></ul><ul><li>Marketing </li></ul><ul><li>User Experience </li></ul><ul><li>Jozzua.com </li></ul><ul><li>Twitter.com/jozzua </li></ul><ul><li>Plurk.com/jozzua </li></ul>

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