Branding Design User’s Experience made Memorable

Religion and Apple Computers

Followers

BRANDING Process of Associating Design and User’s Experience

Affinity Branding You associate your website or design by linking it with other popular brands.

You associate your website or design by linking it with other popular brands.

PayPal Effect

Dispositional Branding Associating a brand with certain situations.

Associating a brand with certain situations.

What website do you visit… For Online News? To Find out what your friend’s are up to? To Order Food?

For Online News?

To Find out what your friend’s are up to?

To Order Food?

User Experience = Brand Impression

Basic Branding C onsistent U nique E motional Connection

C onsistent

U nique

E motional Connection

Design For User’s Positive Experience

Jozzua.com Technopreneurship Marketing User Experience Jozzua.com Twitter.com/jozzua Plurk.com/jozzua

Technopreneurship

Marketing

User Experience

Jozzua.com

Twitter.com/jozzua

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