Success Factors
What traditional business
needs to know about Web 2.0



                                       July, 2008...
Joshua-Michéle Ross



Executive Briefings • Innovation Labs • Public Seminars • Strategic Consulting
How do we stop it?
We need to rethink a few things

    How we organize to do business
     on the Social Web
    How we relate and engage ...
New Organizing
Principles
1. Listening beats Talking
2. Relationships beat Transactions
3. Open beats Closed
1. Listening beats Talking
    Most companies are organized to talk…
    Listening delivers products and services better...
Success Factors2008
Success Factors2008
Success Factors2008
Success Factors2008
Success Factors2008
Success Factors2008
Success Factors2008
Success Factors2008
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Success Factors2008

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Slides from the O'Reilly InPractice Webcast: July 21, 2008

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Success Factors2008

  1. 1. Success Factors What traditional business needs to know about Web 2.0 July, 2008 Intelligence for a networked economy
  2. 2. Joshua-Michéle Ross Executive Briefings • Innovation Labs • Public Seminars • Strategic Consulting
  3. 3. How do we stop it?
  4. 4. We need to rethink a few things   How we organize to do business on the Social Web   How we relate and engage with our customers
  5. 5. New Organizing Principles
  6. 6. 1. Listening beats Talking 2. Relationships beat Transactions 3. Open beats Closed
  7. 7. 1. Listening beats Talking   Most companies are organized to talk…   Listening delivers products and services better, cheaper and faster...
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