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Whats Got Everyone All A Twitter
 

Whats Got Everyone All A Twitter

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Presented to the Public Relations Society of America, Palm Beach County Chapter, March 27, 2009.

Presented to the Public Relations Society of America, Palm Beach County Chapter, March 27, 2009.

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    Whats Got Everyone All A Twitter Whats Got Everyone All A Twitter Presentation Transcript

    • what's got everyone all a twitter?   Presented By: Toby Srebnik - @fsutoby Joe Hansen - @infodude
    • viral video about twitter
    • twitter, defined
      • According to Merriam Webster Dictionary
      • Pronunciation: ˈtwi-tər Function: verb Etymology: Middle English twiteren; akin to Old High German zwizzirōn to twitter Date: 14th century intransitive verb 1 : to utter successive chirping noises 2 a : to talk in a chattering fashion b : giggle, titter 3 : to tremble with agitation : flutter transitive verb 1 : to utter in chirps or twitters <the robin twittered its morning song> 2 : to shake rapidly back and forth : flutter
      • Question: So why is everyone going around making successive chirping noises?!?!?!
    • twitter, reality
      • “ What are you doing?”
      • Social networking and micro-blogging service
      • 140 character messages (think text message)
    • twitter terms
      • Twit or Tweet - posting on twitter
      • Tweeple - twitter members/twitter users
      • Twitterstream - the twitter timeline (public or friends)
      • Avatar – your online identity Joe Toby Becky Peeling Joseph Abreu @proracle @jabreu3
      • #Hashtag – tagging your tweet for easy searching, categorizing
      • RT @fsutoby – retweeting what Toby said, while crediting him
      • DM – direct message, private message to another person
      • Tweet-Up - when twitterers meet in person
      • Twitterrhea - the act of sending too many Twitter messages.
      • Tweeterboxes - twitterers who tweet too much
    • why get involved in the conversation?
      • @palm_beach_post
        • @pbpostrealtime – Jeff Ostrowski (Business)
        • @page2live – Jose Lambiet (Gossip)
      • @sunsentinel
        • @abtran – Andrew Ba Tran (Tech)
        • @fashiondude – Ron Hagwood (Fashion)
      • @CBS12
      • @WPTV
      • @WPBF
      • @aplusk (Ashton Kutcher) @mrskutcher (Demi Moore)
    • application to business
      • Telling the Business Story in your Bio
        • Be very clear upfront about who you are
      • Interaction
        • Growth is a two-way street, not a one-way conversation
      • Personality
        • Cleverness and fun helps
      • Ask Questions of your Followers
        • Direct communication is key
      • Retweeting Helpful Tips
        • Taking messages to a new level
    • business tweets examples
      • @PopeyesChicken
        • The REAL Super Bowl: Red Beans and Rice, Pulled Chicken, & Cajun Gravy Garnished with a Blend of Shredded Cheeses, Hot Sauce & Sour Cream!
      • @TrulyNolen
        • Interested in some of our mousecar ancestor photos? Check out our Facebook gallery: http://tinyurl.com/ddjjz4
      • @LangRealty
        • Silver Lining: Business has picked up dramatically. Lang Realty is close to last months sales numbers already, before the 15th . #realestate
      • @Southwestair
        • Curious what our &quot;blog-o-spondent&quot; has been up to? Kaci takes us to visit Chicago with this video! http://bit.ly/Ox0S
      • @PBAtlantic
        • Huckabee 2day @ PBA chapel!
    • key take-aways
      • Twitter must be a conversation
      • You should have something valuable to contribute
      • Like anything, over time it becomes second nature, not a burden or one additional thing to do
    • questions? www.twitter.com