Web 3.D Presentation

Personal computers and the Internet changed communication, ways of sharing information and the distribution of digital goods Could it do the same for physical goods?

Yes. It is possible to purchase physical goods the way we buy digital products. How?

What is Mass Customization? The production and distribution of customized goods…

On a mass scale

This is not a new idea.

Computation drastically changed the way fabric patterns were manufactured.

When Joseph Marie Jacquard automated the process using punch cards in 1805. Photo Credit: h,p://www.ﬂickr.com/photos/thedepartment/  h,p://en.wikipedia.org/wiki/Joseph_Marie_Jacquard 

Computer numerically controlled mills enabled precise manufacturing of aviation equipment starting in1952. h,p://en.wikipedia.org/wiki/Numerical_control 

3D printing patents in the mid-1980’s paved the way for the customization revolution. h,p://en.wikipedia.org/wiki/3D_prinBng 

Why hasn’t it materialized?

Most mass production technologies aren’t exible enough to leverage information technology.

Luckily, custom manufacturing technology is maturing rapidly Photo Credit: h,p://www.makerbot.com 

A bunch of custom manufacturing technologies are mature enough to produce retail quality good that are built to order. These tools are also aﬀordable for entrepreneurs

Sources: • www.HP.com/go/exstream   • www.Xerox.com

Variable data prinBng is the most mature custom  manufacturing technology.   There are dozens of companies that will put your photos  or artworks on T‐shirts, coﬀee mugs, bind them into  books, or even put them on a skateboard. 

Sources: • www.3DSystems.com    • www.FabatHome.org    • www.MakerBot.com • www.Objet.com • www.RepRap.org • www.Solidimension.com • www.Stratasys.com • www.ZCorp.com

3D Printers are an “Additive” technology primarily used to rapid prototype engineering concepts before manufacturing Photo Credit: h,p://www.zcorp.com 

However 3D printouts are used as  “ﬁnal products” in medicine. An  individual paBents bones can be  scanned and perfect replicas can be  produced in steel.  Photo Credit: h,p://www.stryker.com 

On the whimsical side, companies are using 3D printers  to create acBon ﬁgures. In future this could dramaBcally  impact the $26B toy industry.  Photo Credit: h,p://www.ﬁgureprints.com 

Sources: • www.EpilogLaser.com   • www.VersaLasers.net • www.Trotec.net

… And MacBooks Photo Credit: h,p://leahculver.com/laser‐etched‐laptop/ 

Laser cu)ers are  “Subtrac.ve” technology.  They can burn the surface of  a material to etch a design.  Or cut through many  materials to create a custom  shape.   Photo Credit: h,p://www.epiloglaser.com 

Sources: • www.FlowCorp.com   • www.JetEdge.com • www.Omax.com

Water jet cutters are also a “Subtractive” technology. They can cut through a wider variety of materials including steel, aluminum, and marble that are many inches thick. Photo Credit: h,p://www.mfg.com/proﬁles/KAMMETALINC‐163332.html 

Sources: • www.CNCMasters.com • www.TorMach.com • Craftsman Compucarve

CNC Milling is a subtractive process that starts with a block of material that the mill carves into a nal shape. CNC Mills can cut wood, plastic, metals, and many other materials including wax. The complexity of shapes mills can carve separates it from laser and water jet cutting. The ability to carve wax allows jewelers to create custom designs in a process called “investment casting” and could disrupt the $60B jewelry market. A custom design is milled The wax is cast The cast design is from a block of wax in metal polished and set with stones Photo Credit: h,p://www.ganoksin.com/ 

Sources: • www.Barudan.com • www.Brother-USA.com • www.Pantograms.com

With CNC embroidering machines you can create… …amazingly intricate designs automatically.

Sources: • www.GraphtecAmerica.com • www.Cricut.com

CNC plotters are able to cut extraordinarily detailed shapes into paper. Designs like the Chinese bird to the left required hours of a skilled artisans time to cut. The same output is now within reach of anyone with $300, an interest in design, and a few minutes of time.

1 Million Personal Paper Cutters have already been sold. The Personal fabrication future is here and is distributed pretty widely.

Sources:  Music: h,p://bit.ly/El4R8  The Social Network ﬁgure derived from Facebok’s $500MM, MySpace’s $300MM, and  assumes the long tail of SN’s account for revenue equal to the two majors.  

Sources:  Hobbies/Crafs: h,p://bit.ly/3Gk0hz  Toys: h,p://bit.ly/jzTsA  Jewelry: h,p://bit.ly/2rB12S 

Sources:  Facebook: h,p://bit.ly/cqpKF  Webkinz: h,p://bit.ly/1Ymbei 

Photo Credit: XXX 

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Web 3.D Presentation

by Joseph Flaherty on Sep 20, 2009

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Web 3.D Presentation — Presentation Transcript