Downloadable template for hypermarketing chapter reports
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Downloadable template for hypermarketing chapter reports

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Template for hypermarketing 3 chapter reports. For use by students only.

Template for hypermarketing 3 chapter reports. For use by students only.

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Downloadable template for hypermarketing chapter reports Presentation Transcript

  • 1. 1 HYPERMARKETING class Prof. Bong De Ungria Ateneo Graduate School of Business Downloadable Template
  • 2. 2 HYPERMARKETING class Prof. Bong De Ungria Ateneo Graduate School of Business Downloadable Template
  • 3. CHAPTER NAME Your Name Ateneo Graduate School of Business Put the corresponding Part Title of Kotler Here (There are 8 parts starting from Understanding Marketing Management) Picture Your blog or website here…. Picture Picture
  • 4. Outline: 21st century marketing is… 1. Important to business success (why?) 2. Used for everything (for what?, scope) 3. Everyone’s responsibility (who?) 4. Basic (what are core concepts?) 5. Changing 6. Accomplishing 7 Tasks
  • 5. Outline: Title Line 1. Sub-titles which are also headings of the individual slides (be creative so that the outline is informative, specific but not too wordy) Picture
  • 6. 1. Marketing 2. Finance 3. Operations 4. HR Including: – Delivery personnel – Security guards – Secretaries – Collectors – Messenger 21st Century Marketing Concept 3: Every employee is a marketer!
  • 7. 1. Details Sample Page Guidepost: Title line or headline Picture
  • 8. Outline: 21st century marketing is… 1. Important to business success (why?) 2. Used for everything (for what?, scope) 3. Everyone’s responsibility (who?) 4. Basic (what are core concepts?) 5. Changing 6. Accomplishing 7 Tasks This is an example of a page separator. Instead of numbered guideposts, Page separators also divide the body into parts. It also reminds audience of Structure of talk.
  • 9. Summary: 21st century marketing is… 1. Important to business success (why?) 2. Used for everything (for what?, scope) 3. Everyone’s responsibility (who?) 4. Basic (what are core concepts?) 5. Changing 6. Accomplishing 7 Tasks Always have a summary, which may Be exactly the same as the outline; However, Better practice is to be more detailed In the summary without cluttering the summary.
  • 10. My Conclusion: 21st century marketing To be successful today requires less of luck Less of magic and more of marketing. Always have a conclusion or An integration of what was discussed In the chapter.
  • 11. 11 DEFINING MARKETING for the 21st CENTURY Prof. Bong De Ungria Ateneo Graduate School of Business Understanding Marketing Management Always have the cover page as the start And end of the presenation.