checkinfuture

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  • 1. Check in at the Future of Libraries
    Joe Murphy
    The Future of Libraries
    6/8/2010
    Twitter: libraryfuture
  • 2. Participate
    Hash tag = #T2Future
    My twitter handle - @libraryfuture
    Twitter: libraryfuture
  • 3. Where we are going IS in fact where we are at.
    Location-based technologies will play a large role in the near future of libraries.
    Twitter: libraryfuture
  • 4. Basics of the Trend
    mobile gaming meets social networking
    the ‘where I am’ in answer to Twitter’s ‘what am I doing’   
    Twitter: libraryfuture
  • 5. Twitter: libraryfuture
    At root: tools for social sharing where we are thru check-ins at places/events.
  • 6. Hate the Player, Not the …
    Competition w/ our social network & those beyond
    Rewards of:
    Twitter: libraryfuture
  • 7. Rewards
    Mayorship (virtual bragging rights & acknowledgement of established habits)
    Gowalla's pins & items
    Mytown’s “money” & points
    Reward of engaging phone
    Rewards of specials and discounts
    Twitter: libraryfuture
  • 8. Twitter: libraryfuture
    Points to compete on leader board w/ local friends
  • 9. Check in Culture
    Twitter: libraryfuture
  • 10. Engaging Place
    Deeper interaction
    w/ place
    w/ each other
    Deep utility
    Twitter: libraryfuture
  • 11. (Inter)Personal Behavior
    Twitter: libraryfuture
  • 12. What it means for the future
    new factor in life-stream behavior & engagement
    New tech w/ potential (on horizon) for impacting info discovery
    Twitter: libraryfuture
  • 13. Mobile Literacy Framework
    Twitter: libraryfuture
  • 14. My Usage as example
    The first thing I do when I arrive is
    - Foursquare
    Twitter: libraryfuture
  • 15. The First Thing I Do …
    Gowalla
    Twitter: libraryfuture
  • 16. The First (3rd) Thing I Do …
    MyTown
    Twitter: libraryfuture
  • 17. 1, 2, 3, and to the 4square
    • Explore each major tech to
    to gain a thorough understanding
    w/ hope of understanding these tools AND their unique traits
    Long goal - mastering their impact on info engagement
    Twitter: libraryfuture
  • 18. Which is Most Popular?
    Foursquare has ~1.2 million users
    Gowalla has ~300k users
    MyTown has 2.2million users
    Twitter: libraryfuture
  • 19. Foursquare is a Game of Life
    • Foursquare has come to define the landscape just as Google has for search.
    Twitter: libraryfuture
  • 20. Components of Foursquare
    Checking in
    Adding locations
    Social networking
    Promotions
    Privacy
    4sq for business
    Twitter: libraryfuture
  • 21. This is MyTown
    Monopoly of real life
    Checking in
    Promotions
    Twitter: libraryfuture
  • 22. Go Go Gowalla
    Components
    Tracking with Gowalla
    Promotions
    Twitter: libraryfuture
  • 23. Shoes, Chipotle, & Starbucks
    Twitter: libraryfuture
  • 24. What the Library Can Do
    Accept / encourage
    Advertising
    Gaming
    Community
    Mobile life flow
    Twitter: libraryfuture
  • 25. Encourage
    Twitter: libraryfuture
  • 26. Marketing
    Twitter: libraryfuture
  • 27. Gaming, Community, Life Flow
    Twitter: libraryfuture
  • 28. How Not to Engage
    Mobile literacy can guide appropriate application
    Twitter: libraryfuture
    Library account?
    Substitute for Twitter?
  • 29. Conference Locations
    Twitter: libraryfuture
  • 30. Libraries Shld Consider TheseFor the Future to Consider Libraries
    The real impact on the future of libs from location-based will be the integration of the trend into the datasphere.
    As this trend spreads and evolves the applications will enter into other venues of interest to libraries – discovery, sharing, & community
    Twitter: libraryfuture
  • 31. The Horizon of Location
    Facebook -
    - The 800 pound elephant
    Twitter: libraryfuture
  • 32. Where we are going, is where we are
    Twitter: libraryfuturehttp://twitter.com/libraryfuture
    Facebook: www.facebook.com/joemurphy3
    Twitter: libraryfuture