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View stunning SlideShares in full-screen with the new Android app!View stunning SlideShares in full-screen with the new iOS app!
http://techcrunch.com/2011/06/20/flurry-time-spent-on-mobile-apps-has-surpassed-web-browsing/ “The average user now spends 9% more time using mobile apps than the Internet. In June users spent an average of 81 minutes daily on mobile apps, compared to 74 minutes on the web.”
Christina Warren – 6/9/2011 http://bit.ly/yalefwd
Playbook not selling well Shifting landscape / market
Current trends in mobile for PR Based around smart mobile devices Location as relevancy and interaction point Checking in as engagement Contributing to a visual narrative Data’s increasing role in mobile communication Disruptions in publishing
$0.99 pricing model No agent or publisher Locke “joins seven other authors, including Stieg Larsson and Nora Roberts, in the “Kindle Million Club.”” http://mashable.com/2011/06/20/john-locke-1-million-ebooks/