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Big Social Broadband: Life after second bubble


Published on

28. 6. 2011 Capacity CEE 2011 …

28. 6. 2011 Capacity CEE 2011
Adam Zbiejczuk, Social Media Specialist, (Ataxo Group)
Josef Šlerka, Chief Technology Strategist, Ataxo Group

Published in: Technology, Business

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  • 1. Big Social Broadband: Life after second bubble 28. 6. 2011 Capacity CEE 2011 Adam Zbiejczuk, Social Media Specialist, (Ataxo Group) Josef Šlerka, Chief Technology Strategist, Ataxo GroupWednesday, June 29, 2011
  • 2. Why do we care? Social media emerged and live thanks to the previous dotcom bubble and the broadband left afterwards.Wednesday, June 29, 2011
  • 3. Social media: another bubble to burstWednesday, June 29, 2011
  • 4. Only the strong survive..., June 29, 2011
  • 5. ...but some things will stay Social Big Data The urge to describe ourselves day and night Multiplayer approach to online environment Multimedia for masses - prosumer statusWednesday, June 29, 2011
  • 6. Social media = multimedia platform (source:, June 29, 2011
  • 7. Wednesday, June 29, 2011
  • 8. Do you need BB for this? No - this is already happening and you can handle it.Wednesday, June 29, 2011
  • 9. Game changers 3D technologies Gamification of whatever Internet of things Personalization ads Space challengesWednesday, June 29, 2011
  • 10. 3D technologies 3D HDTV is just a start Imagine 3D tour of a resort via your NetTV Be local 3D!Wednesday, June 29, 2011
  • 11. Wednesday, June 29, 2011
  • 12. 3D technologies User Generated 3D Content YouTube supports 3D video streamWednesday, June 29, 2011
  • 13. Wednesday, June 29, 2011
  • 14. 3D technologies Democratization of 3D technologies Open Source + low cost Arduino and KinectWednesday, June 29, 2011
  • 15. 3D health care robot Students Trick Out Kinect to Perform Surgery Right now the system takes data from Kinect and, using an off-the-shelf laptop, streams an image over an Internet connection which is decoded on the receiving machine using three commercial graphic processing units. Currently the data is sent at a frame rate of 15 frames per second, but in the near future it will hit 24 frames per second. The setup generates about 1.5 gigabytes of data per second, which means it needs a really fat broadband pipe to transmit the information. Given that you need a special holographic display, it would be a while before this technology becomes mainstream, but it does show the possibilities. (source:, June 29, 2011
  • 16. Gamefication of ... traveling shopping workspace education + 2nd life of Second LifeWednesday, June 29, 2011
  • 17. Wednesday, June 29, 2011
  • 18. Internet of things All the machines are on-line All the machines serve as sensors All the machines can be remote operatedWednesday, June 29, 2011
  • 19., June 29, 2011
  • 20. Personalized ads An automatic profiling of clients everywhere Dawn of RFID connected to social profiles Coca-Cola Real Life FB LikesWednesday, June 29, 2011
  • 21. Personalized ads I have to find out what happened to my life.Wednesday, June 29, 2011
  • 22. Space Challenges It’s time to think of new worlds... Do you find a 3D printer on Mars downloading blue-prints from Earth and creating stuff from martian sand a crazy idea?Wednesday, June 29, 2011
  • 23. Space Challenges Markus Kayser Builds a Solar-Powered 3D Printer that Prints Glass from Sand and a Sun-Powered Cutter (, June 29, 2011
  • 24. Bottlenecks Big Chinese Firewall Stand Alone Complex (aka French Military) Sex lawsWednesday, June 29, 2011
  • 25. Challenges Net Neutrality - a real problem? We shall have preferred content: health or security data. We shall have prepaid data channels for multimedia. Basic internet rights / laws stay untouchable.Wednesday, June 29, 2011
  • 26. Who’s your daddy 2000 AOL vs. Time Warner 2012 Facebook vs. ???? (Verizon? T-Mobile?) Before the bubble bursts...Wednesday, June 29, 2011
  • 27. Thank you! www.ataxo.comWednesday, June 29, 2011