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  • http://www.readwriteweb.com/archives/real-time_web_protocol_pubsubhubbub_explained.php

Transcript

  • 1. Web2.0 Updated 2009
    November 20009
    Jo, SanKu
    web2.0 Evangelist
    SD Group @ KT
  • 2.
  • 3.
  • 4.
  • 5.
  • 6. Global Economy Crisis
    Knowledge Based Eocnomy
    New Value/Power Relationship
    New Structures: FamilySocialEconomy
    New Rule
    New Game
    Alvin Toffler
    Seoul, Korea
    Nov. 27, 2008
    New World
  • 7.
  • 8. Future Now
  • 9. The web2.0 Age
  • 10. Online/Web
    Cyberspace
    Yesterday
    Today
    Tomorrow
    Life/Offline
  • 11. Volume of Participation
    Pre Media Age Mass Media Age Social
    Media Age
    Consumers
    Dictate
    Consumers
    Dictate
    Professional Media
    Dictate
    Church, State, Monarchy
    Dictate the Agenda
  • 12. web2.0
    Power Shift to People
    Empowered
    Connected
    Huge Disruption
  • 13.
  • 14.
  • 15.
  • 16. Paradigm Shuffling
  • 17. web2.0 was about a new web
    web2.0 is about
    U
    Philosophy
    Culture
    Politics
    Education
    Business
    Life
  • 18. web2.0 for You
  • 19.
  • 20.
  • 21.
  • 22. Shift to 2.0
    Me2.0
    Life2.0
    Company2.0
    (web2.0 as Biz Platform)
    *
    Korea2.0
    World2.0
  • 23. Web2.0 in Korea
  • 24. web2.0 Updated
  • 25. Mobile as Media
    Real Time Web
  • 26. twitter
  • 27.
  • 28.
  • 29.
  • 30.
  • 31. Follow
    Conversation Flow
    @josanku
  • 32.
  • 33.
  • 34.
  • 35.
  • 36.
  • 37.
  • 38. Real Time Web
  • 39. From Pages to Stream
  • 40.
  • 41. From Space to No Space
  • 42. Real Time Search
  • 43.
  • 44. RSS
    http
  • 45. Conversation
    Social
    Mobile
    Location
    Decentralized
    Scale
    Easy
    Pragmatic
  • 46. Web Communication
    OPEN
    CONVERSATION
    ARCHIVE
    Instant Messenger
    PRIVATE
  • 47.
  • 48.
  • 49.
  • 50. Social Media
  • 51.
  • 52.
  • 53.
  • 54.
  • 55. Media
    Information
    Comm.
    Shopping
    Search
    Entertainment
    Social Wb, Peopleware/Socialware/Social Computing
    PEOPLE
    People as Platform
  • 56.
  • 57.
  • 58. Reputation, Social Capital
  • 59. Mobile
  • 60. Mobile
    is Media
    Voice to Webto Media
  • 61. Smartphone
    24 H PC
    Tool => Media
  • 62. Cult
  • 63. http://www.scribd.com/doc/21365349/Mary-Meeker-s-Internet-Presentation-2009
  • 64. twitter
  • 65.
  • 66.
  • 67.
  • 68.
  • 69.
  • 70.
  • 71.
  • 72. Social+Mobile as
    New Platform
  • 73.
  • 74.
  • 75. Disruption
    Mobile
    Social
  • 76. We thought ‘friend’ is a noun,
    you think it’s a verb.
    Do things in a group. Don’t do things by yourself.
    Groups are stronger, groups are faster.
    None of us is as smart as all of us.
    Eric Schmidt
  • 77. Big Brain
  • 78. Application
    Store
  • 79.
  • 80.
  • 81. Dion Hinchcliffe
  • 82.
  • 83. Cloud Computing
  • 84.
  • 85.
  • 86. Cloud Computing
    Everything as a Service
    X aaS
    Everything on Demand (XoD)
    Utility Computing
    Software, Application, Platform, Hardware
    Data, Business
  • 87. Augmented Reality
  • 88.
  • 89.
  • 90.
  • 91.
  • 92. Local
  • 93. Local
    Web2.0 is People and Life
    Cyberspace -> Realspace -> Real Life
  • 94. 사람 중심의 웹2.0 로컬서비스
    우리동네
    중소상공인에게는 힘이되고사용자에게는 즐거움을 주는
  • 95. 로컬서비스 컨셉
    여기 지금 우리
    Conversation
    (유무선 연동, 소통)
    People
    (커뮤니티, 관계)
    Local
    (지역 정보 )
    Web
    SoIP
    Mobile
    IPTV
    iPhone
  • 96. 로컬, 소통, 사람

    라이프스타일
    모바일, 24시간 PC
    실시간 소통 속의 생생한 정보
    친구와 이웃 의견 신뢰(83%)
    크라우드소싱: 430만 가게
  • 97. 로컬 서비스 오픈 플랫폼
    사용자
    지역정보
    모바일SNS
    포탈, 주요웹사이트, 신규 서비스
    현실증강
    소셜지역검색
    DB:
    로컬 정보, 리뷰, 랭킹, 소셜그라프
    OPEN PLATFORM
    고객 대상 또는 가게관리 서비스 활용
    KT내 외부 서비스, 컨텐츠, 솔루션
    중소상공인, 광고주
  • 98. Invisible Internet
  • 99.
  • 100. 100
  • 101. Atoms 2 Bits
  • 102. Widget
  • 103.
  • 104. Desktop Widget
    Web Widget
    Mobile Widget
    Webwag.com, zenzui
    Physical Widget
    Widgetstation, chumby
  • 105.
  • 106. Decentralization & Atomization
    One Way
    Limited Contents: Short Head
    Centralized
    Closed
    Provider Centric
    Two Ways
    Unlimited Contents: + Longtail
    Distributed
    Open
    User Centric
  • 107. Media: Mass Media -> Me Media , We Media
    Content: Web Site -> Page -> Micro Content
    Convergence and Divergence
  • 108.
  • 109.
  • 110. Seamless Experience on Multi Devices
    Widget
    Services Multi Devices
  • 111. Widget Station
    Personal Internet Player
    Open Source Hardware
    Design + Simple + Internet + Widget + Toy + Private
  • 112. Widgets for Global Business
    Open Widget Platform
  • 113. Olinda - a new radio
    http://www.bbc.co.uk/blogs/radiolabs/2008/05/olinda_a_new_radio.shtml
  • 114. Smart
    Data
  • 115.
  • 116.
  • 117.
  • 118. The Smart Data Web
    Nova Spivack, CEO & Founder Radar Networks
  • 119. Personalization
  • 120.
  • 121.
  • 122. Age of Personalization
  • 123. Services
    Contents
    ME
    Value & Attention
    Business
  • 124. Online Video
  • 125.
  • 126.
  • 127. Publish
    Search
    Ad
  • 128. Video
    “百聞不如一見”
  • 129. Online Video
    Web/PC/OnDemand
    Pro(RMC)
    UGC
    tv2.0
    Internet TV
    Open IPTV
    IPTV
    TV/Setup/Live
    by josanku 2008
  • 130. Contents: Liberation
    PCC
    (Proteur Created Content)
    UGC
    (User Generated Content)
    RMC
    (Ready Made Content)
    Quality
    Reputation
    News
    Documentary
    Entertainment
    Mass, $$$$$
    “百見不如一作”
    Hot Issue
    Information
    Knowledge
    HowTo Video
    Parody
    Viral Marketing
    Many, $ or Not
    Casual
    Creativity
    Fun
    Clipping
    Street News
    Life Vloging
    Some, Show
    Short Head
    Body
    Long Tail
    by josanku 2008
  • 131. Enterprise2.0
  • 132.
  • 133.
  • 134.
  • 135. http://www.wordle.net/
  • 136. web2.0 GenerationEmployee, Partner, Customer, Anyone
  • 137. Vision
    Market
    People Value
    Biz Models
    Services
    Company2.0
    Culture
    Fast Innovation
    Flat Communication
    Risk
    Strategy
    Customer Relationship
    Learning by Doing
    Made in/for/by People
  • 138. Company1.0
    web2.0
    Hierarchical
    Closed
    Top Down
    Control & Command
    Participate
    Open
    Share
    Security
    Static, stable
    Systemic Process
    Collective Intelligence
    Social Media
    Attention Economy
    New Money
    ?????
    Enterprise2.0
    BizModel2.0
    Company2.0
  • 139. Hierarchy to Flat Creative Network
    Command & Control
    Creative Collaboration:
    Communication and Decision Making
  • 140. Email Overload toWiki Collaborative Intelligence
  • 141.
  • 142. And
  • 143. Green Web
  • 144. Information Overload
  • 145. Filter vs. Smart Connection
  • 146.
  • 147. Internet Governance
    Interneted Nations
  • 148. Government2.0
  • 149. Monetization
  • 150. Ad Platform, Attention EconomyAdvertisement2.0
    • The Major or Only web2.0 Revenue Model
    • 151. Two Side Economics
    • 152. Attention=$: MS Cashback
    • 153. Personalized
    • 154. Advertisement as Content
    • 155. Cost Per Action: iCompany
    • 156. Type: Video, Mobile, Widget, Game
    • 157. Social Ad Network
    • 158. Wibro as an Advertisement
  • Korea2.0
  • 159.
  • 160.
  • 161. Via AppliaAntica
  • 162. korea2.0
    =
    f(web2.0)
  • 163. korea2.0 Initiative
  • 164.
  • 165. change
    chance
  • 166.
  • 167. You’ll find today is the best chance you have to start being unreasonable,
    to demand excellence,
    to drive change,
    to make everything happen.
    Eric Schmidt
  • 168.
  • 169. Web2.0?
  • 170. 맨땅에 헤딩이라도 할 때…
    Me2.0, Company2.0, Korea2.0, World2.0
  • 171.
  • 172.
  • 173.
  • 174.
  • 175.
  • 176.
  • 177.
  • 178. 돌리고 돌리고~ Start Small
    Think Big, Start Small, Move Fast
  • 179. 4 You
    josanku@kt.com
    @josanku