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Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
Ubiquitous web2.0, Life Web. Issues and Trends
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Ubiquitous web2.0, Life Web. Issues and Trends

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Key Issues and Trends Updated about Ubiquitous web2.0, Life Web, Web as Life Platorm

Key Issues and Trends Updated about Ubiquitous web2.0, Life Web, Web as Life Platorm

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    • 1. Ubiquitous web2.0<br />Life Web<br />Web as Life Platform<br />February 2011<br />@JoSanKu<br />
    • 2.
    • 3.
    • 4. Before After<br />
    • 5. Mobile Internet Computer<br />Personal Computing<br />Mini Computing<br />Desktop Internet Computing<br />Mobile Internet Computing<br />
    • 6. web2<br />Mobile <br />Internet <br />Computing<br />Me &amp; We<br />
    • 7. Mobile Internet Computer<br /><ul><li>24H PC: Anywhere Participation
    • 8. Web in Pocket
    • 9. RealTime Interaction
    • 10. Sensors: Eye, Ear, Location, Motion
    • 11. SNS+Communication</li></li></ul><li>
    • 12.
    • 13.
    • 14. Mobile Only<br />http://www.morganstanley.com/institutional/techresearch/pdfs/Internet_Trends_041210.pdf<br />
    • 15. Personal Computing<br />Desktop Internet Computing<br />Mobile Internet Computing<br />Winners<br />Winners<br />Winners<br />Google<br />AOL<br />eBay<br />Yahoo!<br />Yahoo Japan<br />Amazon.com<br />Tencent<br />Alibaba<br />Baidu<br />Rakuten<br />Naver<br />Microsoft<br />Cisco<br />Intel<br />Apple<br />IBM<br />Oracle<br />EMC<br />Dell<br />HP<br />Compag<br />?<br />Source: Mary Meeker 2009 Web 2.0 Summit Presentation<br />
    • 16.
    • 17. web2.0<br />(1990~2009)<br />The First Wave<br />
    • 18. web 2.0 is all about harnessing <br />collective intelligence <br />using the web as a Platform<br />October 2004<br />
    • 19.
    • 20. Data Inside<br />Collective intelligence applications <br />depend on managing, understanding, <br />and responding to massive amounts of <br />user-generateddatain real time.<br />
    • 21.
    • 22.
    • 23. What is Next? What is web3.0? <br />The Semantic Web?Virtual reality?The social web?The mobile web?<br />
    • 24.
    • 25.
    • 26. Smartphone Revolution24 H PC<br />
    • 27. It is all of those, and more.<br />Web Squared<br />
    • 28. The Web becomes more closely integrated with the real world via sensor-based <br />smart phoneapplications. Web Squared is another way of saying <br />&quot;Web meets World”<br />June 2009<br />
    • 29. How Does Web Meet World?<br />Web<br />Web2<br />Web2.0<br />Web1.0<br />World<br />
    • 30. web2<br />Web Square, Mobile web2.0<br />web2<br />web2.0<br />web1.0<br />1990 2005 2010 2013<br />by @josanku 2010<br />
    • 31. 2010~<br />2005-2009<br />1990-2004 <br />
    • 32. web2.0<br />web2<br />Life, Business, Culture…<br />
    • 33. How Fast?<br />2013 2014<br />http://www.morganstanley.com/institutional/techresearch/pdfs/Internet_Trends_041210.pdf<br />
    • 34.
    • 35.
    • 36. iphone was a byproduct<br />
    • 37. BeforeAfter<br />
    • 38. web2<br />web2+2<br />Mobile <br />+<br />Pad<br />Me &amp; We<br />
    • 39. Mobile ComputerAnywherePad Computer Everybody<br />
    • 40. Web meets World<br />World<br />Offline<br />Web<br />Online<br />
    • 41. Ubiquitous web2.0<br />web2.0 + (mobile + pad) <br />Web2.0 + Anywhere + Everyone<br />Web = Life (World)<br />Online=Offline<br />Web as Life Platform<br />Life Web<br />
    • 42. Ubiquitous web2.0<br />Life Web<br />ubiquitous web2.0<br />PEOPLE<br />web2<br />web2.0<br />web1.0<br />1990 2005 2012<br />
    • 43. web2<br />Ubiquitous web2.0<br />
    • 44. Ubiquitous web2.0<br />Big Big<br />The Second Wave<br />
    • 45.
    • 46. web squared<br />SOCIAL<br />LOCATION<br />REALTIME<br />
    • 47. Page to People<br />Social Web<br />Web for People’s Social Interaction and Community<br />
    • 48. Conversation &amp; Interaction<br />Implicitly, Explicitly<br />Friends <br />Colleagues <br />Customers <br />Anyone<br />
    • 49.
    • 50.
    • 51. Page to People<br />
    • 52. Social Networking &gt; Email Usage…<br />Users Time<br /> July 2009 November 2007<br />http://www.morganstanley.com/institutional/techresearch/pdfs/Internet_Trends_041210.pdf<br />
    • 53. More Time for SNS<br />YouTube<br />Google.com<br />Msn.com<br />Yahoo.com<br />http://www.morganstanley.com/institutional/techresearch/pdfs/Internet_Trends_041210.pdf<br />
    • 54. Web1.0<br />Read<br />
    • 55. Web+Social<br />Interest Focus<br />Read/Write<br />Relationship: Community<br />
    • 56. Social Web<br />People Focus<br />Relationship: Social Graph<br />Open Platform<br />Conversation<br />
    • 57. Facebook Open Graph<br />Open Social Graph<br />Social Plug-ins<br />Social Utility<br />
    • 58. Value<br />People<br />Mobile<br />PC<br />Service/Information <br />Desktop<br />Internet <br />Bandwidth <br />ISP<br />2000<br />2005<br />2010~<br />1995<br />
    • 59. Social Web As A Platform<br />Politics<br />Business<br />Marketing<br />Media<br />Government<br />Advertising<br />Information<br />Learning<br />Shopping<br />Entertainment<br />Search<br />
    • 60.
    • 61.
    • 62. Social Utility Connecting You with Peoplef8, Connect, Open Graph<br />
    • 63. Facebook Connect<br />500K Apps<br />80K Web Sites<br />
    • 64. Open Graph<br />50,000 Web Sites A Week<br />
    • 65. <ul><li>Registration + Login
    • 66. Engagement
    • 67. Growth </li></li></ul><li>Mobile Facebook<br />100K Mobile Users<br />
    • 68. Platform for Mobile Apps<br />
    • 69.
    • 70. SNSFast Growth + Low Penetration<br />
    • 71. Trust Based FilterWisdom of Crowd, Friendsourcing<br />Recommendations from friends/family<br />Consumer opinions posted online<br />Requested email updates<br />Ads in newspapers<br />Ads on TV<br />Ads on radio<br />Ads in magazines<br />Branded Web sites<br />Search engine ads<br />Web banner ads<br />Ads on mobile phones<br />0%<br />20%<br />40%<br />60%<br />80%<br />100%<br />
    • 72. Information and knowledge<br />Growth<br />Human absorptive capacity<br />Time<br />Social Filter<br />
    • 73. Evolution of Filter<br />
    • 74. Social Web Trends<br /><ul><li>Mobile
    • 75. Light &amp; Casual
    • 76. RealTime
    • 77. Location
    • 78. Game
    • 79. Commerce
    • 80. Marketing
    • 81. Enterprise
    • 82. Convergence
    • 83. Data
    • 84. Social Computing</li></li></ul><li>Convergence: Mobile SNS Devices<br />
    • 85. Facebook + Skype<br />
    • 86. Mobile <br />Social Web<br />Social<br />24H Participation<br />Mobile<br />
    • 87. Social Web in Korea<br />
    • 88. SNS: Cyworld -12% Y/Y<br />Global Phenomenon, Facebook Leading, Though Many Regional Strongholds<br />http://www.morganstanley.com/institutional/techresearch/pdfs/Internet_Trends_041210.pdf<br />
    • 89. Twitter &amp; Facebook in Korea<br />Twitter: 430K May2, 2010<br />
    • 90. 無主空山<br />
    • 91. Page to Stream<br />Realtime Web<br />
    • 92. From Pages to Stream<br />
    • 93. Twitter<br />
    • 94. 24H Participation<br />Light and Casual<br />
    • 95. Collective Mind<br />
    • 96. Thread, Pipe, Channel<br />Not Social Network, But Information Network<br />
    • 97. Twitterverse: Twitter Open Platform<br />
    • 98. Information Creation &amp; CirculationBefore/After Twitter<br />
    • 99.
    • 100. Follow<br />Conversation Flow<br />@josanku<br />
    • 101. Twitter Platform<br /><ul><li>RealTime Web
    • 102. Light Relationship
    • 103. Casual Conversation as Contents
    • 104. RT: Social Filter, Distribution, Creation
    • 105. RealTime Interest Graph. Collective Mind
    • 106. Viral Spreading
    • 107. New Ecosystem: Twitterverse
    • 108. Link as Simplest API
    • 109. Privacy vsPublicacy</li></li></ul><li>Geolocation<br />Location Web<br />
    • 110. 6,000 location-based iPhone apps, <br />900 Android apps and 300 BlackBerry apps<br />http://www.readwriteweb.com/archives/number_of_location-aware_apps_keeps_growing_-_but.php<br />
    • 111. Popular Location-Sensitive Apps<br />Urbanspoon<br />Loopt<br />Gowalla<br />Foursquare<br />Yelp<br />Bliquo<br />BrightKite<br />Moximity<br />Whrrl<br />AroundMe<br />
    • 112.
    • 113. Social<br />SNS: Communication &amp; Conversation<br />Friendly<br />Game<br />Competition<br />Challenge<br />Reputation<br />Funny<br />Local<br />Local Information<br />Life Logging<br />Reward<br />Informative<br />
    • 114.
    • 115.
    • 116. Mayor Specials<br />
    • 117.
    • 118.
    • 119.
    • 120.
    • 121. Foursquare Platform<br /><ul><li>Check-in: Presence
    • 122. Local+Social+Game
    • 123. Online+Offline: Social Media for Real Life
    • 124. Revenue Models
    • 125. Expand to Other Social Objects: People, Book, Songs, Location</li></li></ul><li>Tweet or Checkin @Pusan<br />+<br />Single<br />+<br />House at Seoul<br />
    • 126. User, Sensor, Archive<br />Data Web<br />
    • 127. 1. Data Web<br />More Data Open<br />Sensor Generated<br />User Generated<br />
    • 128. Redefining Collective Intelligence: <br />Sensory Input<br />
    • 129. Sensor generated data<br />User generated content<br />
    • 130. Information Shadow<br />
    • 131.
    • 132. Fun, Race, Interactive<br />Gamification<br />
    • 133. Social Game<br />We Rule<br />
    • 134. Top 10 Social Games in Facebook Apps<br />Source: AppData.com<br />
    • 135.
    • 136.
    • 137. Frontierville, has 650,000 same-sex marriages<br />10 major games<br />1,300 employees<br />13 studios across 6 countries<br />6 acquisitions in the last 6 months<br />320,000,000 people have engaged <br />400 people focused on new IP<br />Market Value: EA &lt; Zynga<br />
    • 138. Playing for High Stakes in the New App Economy<br />Mark Pincus (Zynga)<br />
    • 139. Social Game Dialtone: <br />“In Five Years, Connections Will Be To Each Other, Not The Web; <br />We’ll Be Dial Tones”<br />Gamification <br />
    • 140. New Time &amp; Space<br />Augmented Reality <br />
    • 141.
    • 142. Time and Space Redefined<br />
    • 143. Internet of Things<br />
    • 144. M2M: Machine to Machine ?<br />
    • 145.
    • 146.
    • 147. Enterprise2.0<br />
    • 148. The use of <br />social media marketing?<br />http://marketingwhitepapers.s3.amazonaws.com/SocialMediaMarketingReport2010.pdf<br />
    • 149. Marketing<br />
    • 150.
    • 151. web2.0 GenerationEmployee, Partner, Customer, Anyone<br />
    • 152. Vision<br />Market<br />People Value<br />Biz Models <br />Services<br />Company2.0<br />Culture<br />Fast Innovation<br /> Flat Communication<br />Risk<br />Strategy<br />Customer Relationship<br />Learning by Doing<br />Made in/for/by People<br />
    • 153. Company1.0<br />web2.0<br />Hierarchical<br />Closed<br />Top Down<br />Control &amp; Command<br />Participate<br />Open<br />Share<br />Security<br />Static, stable<br />Systemic Process<br />Collective Intelligence<br />Social Media<br />Attention Economy<br />New Money<br />?????<br />Enterprise2.0<br />BizModel2.0<br />Company2.0<br />
    • 154. Hierarchy to Flat Creative Network<br />Command &amp; Control<br />Creative Collaboration: <br />Communication and Decision Making<br />
    • 155. Email Overload toWiki Collaborative Intelligence<br />
    • 156.
    • 157. Ad as Content<br />Ad<br />
    • 158.
    • 159.
    • 160. Global Market<br />Mobile App Store<br />
    • 161. Global App Economy<br />
    • 162. is . <br />
    • 163. Social, Offline<br />eCommerce<br />
    • 164.
    • 165.
    • 166.
    • 167. Future Online is Offline<br />2~5% vs 20~80%<br />
    • 168.
    • 169. Local Services<br />Trust SystemSocial Interaction OverloadPrivacy and SecurityData OwnershipRevenue ModelsDigital Gap<br />Digital Smog<br />Challenge<br />
    • 170. TGIF: We, Audience<br />TwitterGoogleiPhone/AppleFacebook<br />
    • 171.
    • 172. History of the Internet<br />. -/<br />
    • 173. Social <br />Computing<br />Paradigm Shuffling<br />Pad <br />Computing<br />Mobile <br />Computing<br />
    • 174.
    • 175.
    • 176.
    • 177.
    • 178. C<br />Change<br />
    • 179. Matter of Recognition?<br />
    • 180.
    • 181.
    • 182.
    • 183.
    • 184.
    • 185.
    • 186.
    • 187.
    • 188. 돌리고 돌리고~ Start Small<br />Think Big, Start Small, Move Fast<br />
    • 189. Move!<br />
    • 190. Empower<br />People<br />
    • 191.
    • 192. Life Web Enabler<br />
    • 193. http://www.scribd.com/doc/48589047/Top-Mobile-Internet-Trends-2011-from-KPCB<br />

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