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Value of Sharing Economy
 

Value of Sharing Economy

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    Value of Sharing Economy Value of Sharing Economy Presentation Transcript

    • @josanku 
    •    June 28, 2013 http://www.flickr.com/photos/duncanh1/7494897310/sizes/o/in/photostream/ 공유경제 의미와 가치
    • access shared ownership exclusive shared/smart
    •   owndership
    • an economic model based on sharing, swapping, bartering, trading or renting access to products as opposed to ownership
    • Big Shift to Sharing Economy Me Company Money, Capital Global Credit, Regulation Centralized, 1% Competition Market, Advertising Consumers We People Value Local Reputation, Trust Distributed, 99% Collaboration Community Micro Entrepreneurs
    • sharing
    •   economy http://www.slideshare.net/kleinerperkins/2012-kpcb-internet-trends-yearend-update rise
    • http://www.rachelbotsman.com/video/ sharing
    •   economy Lawrence Lessig 2008 bits
    •   2
    •   atoms
    • of
    •   access the new age 2000Pay
    •   as
    •   you
    •   live
    • Friends & Family Close Sharing Sharing
    • More People (Neighbors and Strangers) Wide Sharing Traditional Sharing Redefined By Technology Empowering People Sharing Economy
    • technology SoLoMoN trust,
    •   efficiency,
    •   easy Socail Local Mobile Network
    • web2.0 share life: stuffs, space, time, skill... Mobile Internet SoLoMoN economy2.0 sharing economy company2.0 government2.0 share bits LIFE2.0 participate share open power to the people @josanku 2010 o2O
    • . - /Internet web2.0 201320051990 LIFE2.0 offline Internet
    • People Power
    • Ysharing
    •   natives generation
    • Economy Technology Idle Capacity enablers sharing
    •   economy Planet Society Y GENERATION
    • ) ); ;
    • economy save
    •   cost extra
    •   income
    • economy Local boost http://techcrunch.com/2012/11/09/airbnb-research-data-dump/ Reseach by HRA June 2011 to May 2012 Airbnb 928 travelers and 344 hosts in San Francisco
    • in
    •   Paris http://techcrunch.com/2013/06/12/airbnb-paris/ €185 Million 10,500
    •   Hosts
    • 3.5 Million Households 20,000 Hosts 1/2 of Paris => 200 Million KRW
    • 300K Rooms 4M Subscribers, 40K Daily Users 192 Countries, 30K Cities Revenue: $150M in 2012 Market Value: $2.5 Billion
    • SF 2008 SF 2011
    • fantastic
    •   4
    •   +
    •   1http://techonomy.com/2012/11/collaborative-consumption-and-the-sharing-economy/
    • $100 $700 billion
    •   market
    •   (us,
    •   global) http://www.ellenmacarthurfoundation.org/circular-economy/circular-economy/new-report-towards-the-circular-economy-vol-2
    • opportunity business
    • car manufacturing to mobility service
    • http://www.ted.com/talks/view/lang/en//id/1572 jobs new
    • not
    •   profit
    • planet right
    •   of
    • idle capacity $1.6
    •   trillion unused
    •   items
    •   in
    •   homes idle capacity $1.6
    •   trillion unused
    •   items
    •   in
    •   homes http://www.youtube.com/watch?v=Ig31ELGDJ0Q
    • http://www.flickr.com/photos/secondnatureboston/6923513533/sizes/l/ sustainabilitysustainability
    • communitycommunity
    • from
    •   strangers
    •   to Offline Sharing offline trust online trust friends
    • lifestyle asset-light
    • http://revolution.cityzencar.com/2012/06/11/la-consommation-collaborative-lere-dun-partage-illimite/
    • <=> own
    •   less,
    •   live
    •   more http://youtu.be/L8YJtvHGeUU
    • Own Own & Share individual
    •    exclusive ownership Access Bits Atoms Skill Space Times LifeStyle LIFE2.0 life1.0 shared
    •    access @josanku 2012
    • sharing
    •   is caring
    • innovation collaborative
    • Amy Cortese How The Internet Is Preserving Korea's Cultural Heritage A look at online services that are uncovering local culture for tourists and giving historic dwellings new life. newsroom.cisco.com/feature-content?type=webcontent&articleId=1196277
    • issues
    • regulation tax
    • Incumbents
    •    http://www.economist.com/news/technology-quarterly/21572914-collaborative-consumption-technology-makes-it-easier-people-rent-items old new
    • http://www.collaborativeeconomycoalition.org/wp-content/uploads/2012/05/Infographic.Why_.A.Coalition.pdf
    • economy growth?
    • trust between
    •   strangers
    • http://www.mmchs.org/commitment_details.aspx?ID=182 reputation new
    •   capital
    • reputation capital value
    •   of http://www.ted.com/talks/view/lang/en//id/1572
    • http://www.flickr.com/photos/francisjimenezmeca/7051684437/sizes/l/in/photostream/ magic family local
    •   economy community jobs green trust
    •   &
    •   security welfare innovation
    • two days in
    •   the
    •   sharing
    •   economy http://pandodaily.com/2013/01/10/airbnbs-brian-chesky-its-only-day-two-in-the-sharing-economy/
    • My Way to The Sharing Economy
    • Hanokstay Seoulstay We Are Reinventing Airbnb.
    • 2013 2014 Seoulstay San Francisco 2008 2012
    • hanokstay Hallyu
    •   Travel
    •    (Ryokan
    •   in
    •   Japan) 350
    •   hanokstays (70
    •   in
    •   Seoul) 1,500
    •   Rooms
    • Sharing Techonolgy Company with trust graph we share homes
    • time to
    •   share