Your SlideShare is downloading. ×
Gamification
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×

Introducing the official SlideShare app

Stunning, full-screen experience for iPhone and Android

Text the download link to your phone

Standard text messaging rates apply

Gamification

2,369
views

Published on


0 Comments
4 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
2,369
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
88
Comments
0
Likes
4
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide
  • http://www.kmobile.co.kr/k_conedu/Conference/Con_infomation.asp?id=991
  • 그룹  슈퍼주니어   최시원 이 게임 때문에 잠 못 이루는 긴밤을 보냈다 . http://media.daum.net/entertain/enews/view?cateid=100030&newsid=20110517094831683&p=tvdaily#A20110517094831747.jpg
  • High school To be a master in an area
  • http://www.slideshare.net/jesseschell/the-games-we-play-7595169
  • Jane McGonigal: Gaming can make a better world http://bit.ly/aDmAYY “ Make it as easy to save the world in real-life as it is in online games” Jane McGonigal
  • Using Game Techniques to make Activities More Engaging & Fun the process of using game thinking and dynamics to engage audiences and solve problems, revolutionizing the motivations for real life and virtual activities . The use of game mechanics/dynamics to drive game-liked engagement and actions in non-game environments (e.g. work, education, exercise, etc.) Using game techniques to make activities more engaging and fun   the use of game play mechanics for non-game applications (also known as "funware"), particularly consumer-oriented web and mobile sites, in order to encourage people to adopt the applications integrating game dynamics into your site, service, community, content or campaign, in order to drive participation.
  • Gamification Workshop 2010 http://slidesha.re/cD6YRD
  • http://slidesha.re/jFCjSB
  • Mechanics Light the Way in a Player’s Journey
  • Mechanics Light the Way in a Player’s Journey
  • http://slidesha.re/gHggtF
  • http://www.slideshare.net/edinnovatenet/bunchball
  • http://images.google.com/imagelabeler/
  • http://www.gartner.com/it/page.jsp?id=1629214
  • http://mashable.com/2011/04/29/coke-friendship-machine/
  • http://www.engadget.com/2011/06/05/mcdonalds-interactive-pong-billboard-brings-big-screen-elation/
  • Total Engagement, using games to change the way people work .  Energize your workplace -  this is especially potent if tasks are repetitive and dull. Drive performance improvement -  feedback is an essential element of games, so adopting instant feedback in a business environment is incredibly valuable, especially for younger employees. Innovate organically -  games platforms encourage interactivity across geographic and divisional boundaries.  To be truely innovative you need to tap into all the knowledge you have available to you. Motivate teams -  the belief here is that gaming provides a clear task/reward structure that helps to motivate people. Identify emerging leaders   -  ideas and leadership should be available throughout the organisation, regardless of rank or title.  Gaming embodies this approach and adopting it in your organisation is a great way of both developing talent and maximising your knowledgebase.
  • http://www.gartner.com/it/page.jsp?id=1629214
  • http://bit.ly/mAlkjk
  • http://bit.ly/mAlkjk
  • Total Engagement, using games to change the way people work .  Energize your workplace -  this is especially potent if tasks are repetitive and dull. Drive performance improvement -  feedback is an essential element of games, so adopting instant feedback in a business environment is incredibly valuable, especially for younger employees. Innovate organically -  games platforms encourage interactivity across geographic and divisional boundaries.  To be truely innovative you need to tap into all the knowledge you have available to you. Motivate teams -  the belief here is that gaming provides a clear task/reward structure that helps to motivate people. Identify emerging leaders   -  ideas and leadership should be available throughout the organisation, regardless of rank or title.  Gaming embodies this approach and adopting it in your organisation is a great way of both developing talent and maximising your knowledgebase.
  • http://johnbarberblog.com/?cat=11
  • http://slidesha.re/dakzyP http://www.g4tv.com/videos/44277/dice-2010-design-outside-the-box-presentation/
  • Transcript

    • 1. gamification beyond play
    • 2.
      • Background
      • Gamification Works
      • Cases
          • Services
          • Health
          • Enterprise
      • Business Models
      • References
    • 3.  
    • 4. K12 School Hours Time to be a Master 18 Million Years a Year
    • 5. 1.5 Billion within 10 Year
    • 6. Pleasure Fun Rewards Achieving Interactive Social Connections Easy PRAISE
    • 7. Intrinsic and Extrinsic Motivation Pleasure Achieving Rewards Interactive Easy Social Connection
    • 8. Sensation Fantasy Discovery Laughter Story Challenge Thrill Triumph Expression
    • 9.  
    • 10. 24 Hours Any Game Everybody
    • 11. Gaming can Make a Better World Jane McGonigal http://bit.ly/aDmAYY
    • 12.  
    • 13.  
    • 14. GAME LIFE GAMIFICATION Game Meets the World Game = Life
    • 15. Gamification the process of using game thinking and mechanics to engage audiences and solve problems, revolutionizing the motivations for real life and virtual activities.
    • 16. Game Techniques != Core Experience
    • 17. Know Your Players & Their Social Style Interacting Acting World Players
    • 18. Intrinsic and Extrinsic Motivation
    • 19. Player Journey Life Cycle and Progression Over Time Gamification Workshop 2010 http://slidesha.re/cD6YRD
    • 20. Mihaly Csikszentmihalyi Flow: an optimal state of intrinsic motivation
    • 21. Whew ! Julie Dirksen
    • 22. Game Techniques Patterns over Time Make Progress Visible Evoke Emotion for Action & Engagement
    • 23. Game Techniques Pacing Appointments Progressive Unlocks Reward Schedules Dynamic Systems Levels Points Leader boards Badges Missions Virtual Goods Curiosity Satisfaction Surprise Trust Delight Fun Envy Pride Connection
    • 24. Experience Points (XP) Redeemable Points (Credits, Coins) Currency (Bucks) Skill Points (Score, Rank) Social Points (Social XP, Reputation, Ratings) Point
    • 25. Social Actions How Players Engage Each Other
    • 26. Beyond Game Service Business the World
    • 27.  
    • 28.  
    • 29. Mobile Everybody Social Game Meets World Value
    • 30. Participate Engage Loyal Social Connection Achievement Money Solution
    • 31. App Commerce Marketing Advertising School Enterprise Health Brain Storming Problem Solving
    • 32. 120 Million People Accruing Points, Leveling Up, and Earning Rewards Frequent Flyer Program
    • 33. Human Computation by Game
    • 34.  
    • 35.  
    • 36.  
    • 37.  
    • 38. Photo Sharing
    • 39. Commerce
    • 40. Social SNS: Communication & Conversation Game Competition Challenge Reputation Local Local Information Life Logging Reward Funny Informative Friendly
    • 41.  
    • 42.  
    • 43. Advertising
    • 44. Health
    • 45.  
    • 46. Health & Wellness Game
    • 47. Schools are near-perfect game ecosystems: • Motivated Players • Challenges • Rewards • Rules • Levels • Appointment Dynamics • Countdowns • Incentives / Disincentives School is a game (just a poorly designed one)
    • 48. Grades (status) => Levels (progression) No Disincentives Focus on final goal, not interim ersatz rewards Highly Engaged Cheating => Collaboration Move from omnipotent admin to a self-enforced game Change the School Game
    • 49. Collaboration
    • 50. Brain Gym
    • 51. Coca-Cola’s Friendship Machine Rewards Cooperation With Cokes Marketing
    • 52. McDonald's interactive Pong billboard brings big-screen elation, tomorrow's lunch
    • 53.  
    • 54. By 2015, more than 50 percent of organizations that manage innovation processes will gamify those processes, according to Gartner, Inc Enterprise
    • 55.  
    • 56.  
    • 57.  
    • 58. Energize Your Workplace Drive Performance Improvement Innovate Organically Motivate Teams Identify Emerging Leaders 5 Ways You Can Use Games at Work http://bit.ly/lmdynJ
    • 59. Reinvent
    • 60.  
    • 61. Solution
    • 62. Platform Ecosystem Economy
    • 63. 1.)  Gamify 2.)  Badgeville 3.)  Bunchball 4.)  Big Door Media 5.)  CrowdTwist 6.)  Cynergy 7.)  SpectrumDNA 8.)  Reputely 9.)  iActionable 10.)  Scvngr 11.)  Manumatix 12.)  Leapfrog Builders
    • 64.  
    • 65.  
    • 66. Entertainment Game unGame Online Services (Social Game) Offline Services Life, Business, Education
    • 67. Gamify the World Living is Playing Game
    • 68.  
    • 69. Games Are the New ‘Normal'  Al Gore
    • 70. “ Hafta” “ Wanna” Slavery Freedom Duty Fun Work Play Efficiency Pleasure
    • 71. Play to Save the World
    • 72. Adding Play to the Enterprise [infographic] http://bit.ly/mAlkjk http://gamification.org/wiki/Encyclopedia http://gamification.co/ Jane McGonigal: Gaming can make a better world http://bit.ly/aDmAYY Gamification Workshop 2010 http://slidesha.re/cD6YRD SXSW Keynote - The Game Layer On Top Of The World http://slidesha.re/gHggtF Meaningful Play http://slidesha.re/hVLRgD http://bit.ly/i9mLUA KangImSeong - Standing on the blurred border between game and reality http://www.youtube.com/watch?v=qgdNVwSNkJE
    • 73. @ josanku