0
big shiftto sharingMarch 14, 2013
Home Sharing Service    Reinventing AirbnbLife Sharing Platform
코~자자koZaZa
신나게 세상을 아름답게         January 19, 2013
5
ChangeSharing economy   kozaza
Networked Society
.-//1990~Internet           2005~           web2.0                                 2012~                    mobile Internet
11
Mary Meeker, KPCB. May 30, 2012
$36Trillion       13
StunningChange      14
Why Software Is Eating The World       WSJ, 2011- By Marc Andreessen       http://goo.gl/XOueM http://goo.gl/o9dhT (한글)   15
T he E nd o                      f Offlinehttp://techonomy.com/2012/11/techonomy-2012-the-end-of-offline/
onlineOffline         17
PARTICIPATE        web2.0                    share bits                                             POWEROPEN             ...
sharing economy @josanku ceo kozaza.com
 
 January 25, 2013                                                                                     http://www.flickr.com...
individualownership             shared             access
an economic model based onsharing, swapping, bartering,trading or renting access toproducts as opposed toownership
sharing
 is
 new                              shopping                                                by
 money
 or
 value
we together            23
the new age                                                                      of
 access   Life
 is
 a
 paid-for
 experience.                                                                      Pay
 as
 you
 live.
Lawrence Lessig   sharing
 economy
 
 2008                                                                                       http://www.rachelbotsman.com/v...
smart
 choice                                                                                march 2011don’t own. share         ...
rise                  sharing
 economyhttp://www.slideshare.net/kleinerperkins/2012-kpcb-internet-trends-yearend-update
ANAVADAin
 Korea
 under
 economy
 crisis,
 1998                                                                                                                     ...
 profit
sharing
 economy                            enablers                              Money                                           ...
 Capacity
save
 money           economy                                          extra
 money
Local economy
localcommunity   32
online
      Offline    offline
      trust                                        Sharing     trustFrom
 strangers                                                to friends
right
 ofplanet
idle capacity$1.6
 trillionunused
 items
 in
 homes   http://www.youtube.com/watch?v=Ig31ELGDJ0Q
Ygeneration sharing
 natives
SoLoMoNtechnology  trust
 
 efficiency
1.product       2. redistribution service                  markets  3.collaborative  lifestyles
Own            Individual            Exclusive                          Own  Share            Ownership                   ...
fantastic
Upcoming SlideShare
Loading in...5
×

big shift to sharing

931

Published on

We are faced to the big shift from ownership to shared access. The technology enables the narrow sharing to broad one turning sharing to a big economy. We reviews the big trends and explain why kozaza has a great vision and plan to create sharing values in Korea. This is presented at 'Share City Seoul Conference' hosted by Wisdome and Seoul City.

Published in: Travel

Transcript of "big shift to sharing"

  1. 1. big shiftto sharingMarch 14, 2013
  2. 2. Home Sharing Service Reinventing AirbnbLife Sharing Platform
  3. 3. 코~자자koZaZa
  4. 4. 신나게 세상을 아름답게 January 19, 2013
  5. 5. 5
  6. 6. ChangeSharing economy kozaza
  7. 7. Networked Society
  8. 8. .-//1990~Internet 2005~ web2.0 2012~ mobile Internet
  9. 9. 11
  10. 10. Mary Meeker, KPCB. May 30, 2012
  11. 11. $36Trillion 13
  12. 12. StunningChange 14
  13. 13. Why Software Is Eating The World WSJ, 2011- By Marc Andreessen http://goo.gl/XOueM http://goo.gl/o9dhT (한글) 15
  14. 14. T he E nd o f Offlinehttp://techonomy.com/2012/11/techonomy-2012-the-end-of-offline/
  15. 15. onlineOffline 17
  16. 16. PARTICIPATE web2.0 share bits POWEROPEN TO THESHARE PEOPLE mobile internet SoLoMoN o2O: online2Offline share life: stuffs, space, time, skill company2.0 LIFE 2.0 government2.0 economy2.0 sharing economy
  17. 17. sharing economy @josanku ceo kozaza.com
  18. 18.  
  19. 19.  January 25, 2013 http://www.flickr.com/photos/duncanh1/7494897310/sizes/o/in/photostream/
  20. 20. individualownership shared access
  21. 21. an economic model based onsharing, swapping, bartering,trading or renting access toproducts as opposed toownership
  22. 22. sharing
  23. 23.  is
  24. 24.  new shopping by
  25. 25.  money
  26. 26.  or
  27. 27.  value
  28. 28. we together 23
  29. 29. the new age of
  30. 30.  access Life
  31. 31.  is
  32. 32.  a
  33. 33.  paid-for
  34. 34.  experience. Pay
  35. 35.  as
  36. 36.  you
  37. 37.  live.
  38. 38. Lawrence Lessig sharing
  39. 39.  economy
  40. 40.  
  41. 41.  2008 http://www.rachelbotsman.com/video/
  42. 42. smart
  43. 43.  choice march 2011don’t own. share http://www.time.com/time/specials/packages/0,28757,2059521,00.html
  44. 44. rise sharing
  45. 45.  economyhttp://www.slideshare.net/kleinerperkins/2012-kpcb-internet-trends-yearend-update
  46. 46. ANAVADAin
  47. 47.  Korea
  48. 48.  under
  49. 49.  economy
  50. 50.  crisis,
  51. 51.  1998 not
  52. 52.  profit
  53. 53. sharing
  54. 54.  economy enablers Money Technology GENERATION Y SocietyEnvironment Idle
  55. 55.  Capacity
  56. 56. save
  57. 57.  money economy extra
  58. 58.  money
  59. 59. Local economy
  60. 60. localcommunity 32
  61. 61. online
  62. 62.   Offline offline
  63. 63.   trust Sharing trustFrom
  64. 64.  strangers to friends
  65. 65. right
  66. 66.  ofplanet
  67. 67. idle capacity$1.6
  68. 68.  trillionunused
  69. 69.  items
  70. 70.  in
  71. 71.  homes http://www.youtube.com/watch?v=Ig31ELGDJ0Q
  72. 72. Ygeneration sharing
  73. 73.  natives
  74. 74. SoLoMoNtechnology trust
  75. 75.  
  76. 76.  efficiency
  77. 77. 1.product 2. redistribution service markets 3.collaborative lifestyles
  78. 78. Own Individual Exclusive Own Share Ownership sharingBits economyAtomsSkill AccessSpace SharedTimes AccessLifeStyle
  79. 79. fantastic
  80. 80.  4
  81. 81.  +
  82. 82.  1http://techonomy.com/2012/11/collaborative-consumption-and-the-sharing-economy/
  83. 83. SF SF2008 2011
  84. 84. businessopportunity
  85. 85. trustbetween
  86. 86.  strangers 44
  87. 87. reputationnew
  88. 88.  capital 45 http://www.mmchs.org/commitment_details.aspx?ID=182
  89. 89. Valueof
  90. 90.  reputation
  91. 91.  capital http://www.ted.com/talks/view/lang/en//id/1572
  92. 92. speed bump regulation
  93. 93.   traditional
  94. 94.  business tax insurance
  95. 95.  
  96. 96.  liability
  97. 97.  
  98. 98.  
  99. 99. SHARECITYSEOUL •자원의 활용성 극대화 •신뢰관계 확대 •공동체 복원 •일자리 창출 •도시경제 활성화
  100. 100. asset-lightlifestyle
  101. 101. http://revolution.cityzencar.com/2012/06/11/la-consommation-collaborative-lere-dun-partage-illimite/
  102. 102. =own
  103. 103.  less,
  104. 104.  live
  105. 105.  more http://youtu.be/L8YJtvHGeUU
  106. 106. sharing
  107. 107.  iscaring
  108. 108. collaborativeinnovation
  109. 109. new jobshttp://www.ted.com/talks/view/lang/en//id/1572
  110. 110. $100 $500 billion
  111. 111.  market
  112. 112.  (us,
  113. 113.  global)http://www.fastcompany.com/1747551/sharing-economy http://www.trust.org/alertnet/blogs/the-debating-chamber/is-the-sharing-economy-a-hippy-pipedream
  114. 114. sustainability http://www.flickr.com/photos/secondnatureboston/6923513533/sizes/l/
  115. 115. BIG Shift to Sharing Economy Me WeIndividual Ownership Shared Access Global Local Centralized Distributed Idle Competition Collaboration Capacity Company People Advertising Community Money + Value Consumer + Micro Entrepreneur Credit/Regulation Reputation
  116. 116. family conomy local
  117. 117.  eunity comm jobs magic green
  118. 118.  
  119. 119.  security trust tion innovahttp://www.flickr.com/photos/francisjimenezmeca/7051684437/sizes/l/in/photostream/
  120. 120. two days in
  121. 121.  the
  122. 122.  sharing
  123. 123.  economyhttp://pandodaily.com/2013/01/10/airbnbs-brian-chesky-its-only-day-two-in-the-sharing-economy/
  124. 124. timeto
  125. 125.  share
  126. 126. Accommodation in Korea•12 Million Visitors in 2012•Shortage of Hotel Rooms in Seoul•Increasing Popularity of Hotel Alternatives: HomeStays, TempleStays•Lots of Idle Rooms at Homes: 3.5M Households in Seoul
  127. 127. A Trusted Marketplace
  128. 128. Value Social Value •Community •Environment Cost •Trustful Society Saving Unique SpaceHost Meet•Earn Extra Money People•Make Global Friends Local•No Service Fee Food Culture•Controllability Privacy•Global Marketing
  129. 129. Target Market Hanokstay Apartment/HousePrice Accomodation Travel Hotel Korea Asia Motel Pension Homestay Quality
  130. 130. Business Model Guests Hosts Social Stay Social Travel 10% 3% Transaction CostValue Fee
  131. 131. Strategy•Focus•Everyday Evolving•Local•Social, Video, Mobile•Philosophy
  132. 132. Trust and Reputation @frank Profile Social Relationship Activity Review, RatingsHuman Verification Transaction HistoryPlace Visit Phone Interview
  133. 133. HanokStayExperience Korean Tradition and LifeStyle •Differentiation •Social Value •Law •Pains •Global Hallyu Culture
  134. 134. HanokStayHanokers
  135. 135. Expanding NowAccommodation Types, Service, Location Hanokstay Homestay GuesthouseTemplestay Pension Farmstay Bizstay
  136. 136. 2008 2011 San Francisco Seoul 2013 2014
  137. 137. For-Profit For-Good신나게 세상을 이롭게 Fun Integrity Share Hack
  138. 138. Life Sharing Platform with trust graphwe share homes
  139. 139. life2.0 trust graphweb2.0social graphkozaza, offline facebook
  140. 140. Thank U!kozaza.com(+82) 1544-5665contact@kozaza.com@kozazaCom (twitter)facebook.com/kozazaCom
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×