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big shift to sharing

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We are faced to the big shift from ownership to shared access. The technology enables the narrow sharing to broad one turning sharing to a big economy. We reviews the big trends and explain why kozaza …

We are faced to the big shift from ownership to shared access. The technology enables the narrow sharing to broad one turning sharing to a big economy. We reviews the big trends and explain why kozaza has a great vision and plan to create sharing values in Korea. This is presented at 'Share City Seoul Conference' hosted by Wisdome and Seoul City.

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  • 1. big shiftto sharingMarch 14, 2013
  • 2. Home Sharing Service Reinventing AirbnbLife Sharing Platform
  • 3. 코~자자koZaZa
  • 4. 신나게 세상을 아름답게 January 19, 2013
  • 5. 5
  • 6. ChangeSharing economy kozaza
  • 7. Networked Society
  • 8. .-//1990~Internet 2005~ web2.0 2012~ mobile Internet
  • 9. 11
  • 10. Mary Meeker, KPCB. May 30, 2012
  • 11. $36Trillion 13
  • 12. StunningChange 14
  • 13. Why Software Is Eating The World WSJ, 2011- By Marc Andreessen http://goo.gl/XOueM http://goo.gl/o9dhT (한글) 15
  • 14. T he E nd o f Offlinehttp://techonomy.com/2012/11/techonomy-2012-the-end-of-offline/
  • 15. onlineOffline 17
  • 16. PARTICIPATE web2.0 share bits POWEROPEN TO THESHARE PEOPLE mobile internet SoLoMoN o2O: online2Offline share life: stuffs, space, time, skill company2.0 LIFE 2.0 government2.0 economy2.0 sharing economy
  • 17. sharing economy @josanku ceo kozaza.com
  • 18.   
  • 19.   January 25, 2013 http://www.flickr.com/photos/duncanh1/7494897310/sizes/o/in/photostream/
  • 20. individualownership shared access
  • 21. an economic model based onsharing, swapping, bartering,trading or renting access toproducts as opposed toownership
  • 22. sharing
  • 23.   is
  • 24.   new shopping by
  • 25.   money
  • 26.   or
  • 27.   value
  • 28. we together 23
  • 29. the new age of
  • 30.   access Life
  • 31.   is
  • 32.   a
  • 33.   paid-for
  • 34.   experience. Pay
  • 35.   as
  • 36.   you
  • 37.   live.
  • 38. Lawrence Lessig sharing
  • 39.   economy
  • 40.   
  • 41.   2008 http://www.rachelbotsman.com/video/
  • 42. smart
  • 43.   choice march 2011don’t own. share http://www.time.com/time/specials/packages/0,28757,2059521,00.html
  • 44. rise sharing
  • 45.   economyhttp://www.slideshare.net/kleinerperkins/2012-kpcb-internet-trends-yearend-update
  • 46. ANAVADAin
  • 47.   Korea
  • 48.   under
  • 49.   economy
  • 50.   crisis,
  • 51.   1998 not
  • 52.   profit
  • 53. sharing
  • 54.   economy enablers Money Technology GENERATION Y SocietyEnvironment Idle
  • 55.   Capacity
  • 56. save
  • 57.   money economy extra
  • 58.   money
  • 59. Local economy
  • 60. localcommunity 32
  • 61. online
  • 62.    Offline offline
  • 63.    trust Sharing trustFrom
  • 64.   strangers to friends
  • 65. right
  • 66.   ofplanet
  • 67. idle capacity$1.6
  • 68.   trillionunused
  • 69.   items
  • 70.   in
  • 71.   homes http://www.youtube.com/watch?v=Ig31ELGDJ0Q
  • 72. Ygeneration sharing
  • 73.   natives
  • 74. SoLoMoNtechnology trust
  • 75.   &
  • 76.   efficiency
  • 77. 1.product 2. redistribution service markets 3.collaborative lifestyles
  • 78. Own Individual Exclusive Own & Share Ownership sharingBits economyAtomsSkill AccessSpace SharedTimes AccessLifeStyle
  • 79. fantastic
  • 80.   4
  • 81.   +
  • 82.   1http://techonomy.com/2012/11/collaborative-consumption-and-the-sharing-economy/
  • 83. SF SF2008 2011
  • 84. businessopportunity
  • 85. trustbetween
  • 86.   strangers 44
  • 87. reputationnew
  • 88.   capital 45 http://www.mmchs.org/commitment_details.aspx?ID=182
  • 89. Valueof
  • 90.   reputation
  • 91.   capital http://www.ted.com/talks/view/lang/en//id/1572
  • 92. speed bump regulation
  • 93.    traditional
  • 94.   business tax insurance
  • 95.   &
  • 96.   liability
  • 97.   
  • 98.   
  • 99. SHARECITYSEOUL •자원의 활용성 극대화 •신뢰관계 확대 •공동체 복원 •일자리 창출 •도시경제 활성화
  • 100. asset-lightlifestyle
  • 101. http://revolution.cityzencar.com/2012/06/11/la-consommation-collaborative-lere-dun-partage-illimite/
  • 102. <=>own
  • 103.   less,
  • 104.   live
  • 105.   more http://youtu.be/L8YJtvHGeUU
  • 106. sharing
  • 107.   iscaring
  • 108. collaborativeinnovation
  • 109. new jobshttp://www.ted.com/talks/view/lang/en//id/1572
  • 110. $100 $500 billion
  • 111.   market
  • 112.   (us,
  • 113.   global)http://www.fastcompany.com/1747551/sharing-economy http://www.trust.org/alertnet/blogs/the-debating-chamber/is-the-sharing-economy-a-hippy-pipedream
  • 114. sustainability http://www.flickr.com/photos/secondnatureboston/6923513533/sizes/l/
  • 115. BIG Shift to Sharing Economy Me WeIndividual Ownership Shared Access Global Local Centralized Distributed Idle Competition Collaboration Capacity Company People Advertising Community Money + Value Consumer + Micro Entrepreneur Credit/Regulation Reputation
  • 116. family conomy local
  • 117.   eunity comm jobs magic green 
  • 118.   &
  • 119.   security trust tion innovahttp://www.flickr.com/photos/francisjimenezmeca/7051684437/sizes/l/in/photostream/
  • 120. two days in
  • 121.   the
  • 122.   sharing
  • 123.   economyhttp://pandodaily.com/2013/01/10/airbnbs-brian-chesky-its-only-day-two-in-the-sharing-economy/
  • 124. timeto
  • 125.   share
  • 126. Accommodation in Korea•12 Million Visitors in 2012•Shortage of Hotel Rooms in Seoul•Increasing Popularity of Hotel Alternatives: HomeStays, TempleStays•Lots of Idle Rooms at Homes: 3.5M Households in Seoul
  • 127. A Trusted Marketplace
  • 128. Value Social Value •Community •Environment Cost •Trustful Society Saving Unique SpaceHost Meet•Earn Extra Money People•Make Global Friends Local•No Service Fee Food & Culture•Controllability & Privacy•Global Marketing
  • 129. Target Market Hanokstay Apartment/HousePrice Accomodation Travel Hotel Korea Asia Motel Pension Homestay Quality
  • 130. Business Model Guests Hosts Social Stay Social Travel 10% 3% Transaction CostValue Fee
  • 131. Strategy•Focus•Everyday Evolving•Local•Social, Video, Mobile•Philosophy
  • 132. Trust and Reputation @frank Profile Social Relationship & Activity Review, RatingsHuman Verification Transaction HistoryPlace Visit &Phone Interview
  • 133. HanokStayExperience Korean Tradition and LifeStyle •Differentiation •Social Value •Law •Pains •Global Hallyu Culture
  • 134. HanokStayHanokers
  • 135. Expanding NowAccommodation Types, Service, Location Hanokstay Homestay GuesthouseTemplestay Pension Farmstay Bizstay
  • 136. 2008 2011 San Francisco Seoul 2013 2014
  • 137. For-Profit For-Good신나게 세상을 이롭게 Fun Integrity Share Hack
  • 138. Life Sharing Platform with trust graphwe share homes
  • 139. life2.0 trust graphweb2.0social graphkozaza, offline facebook
  • 140. Thank U!kozaza.com(+82) 1544-5665contact@kozaza.com@kozazaCom (twitter)facebook.com/kozazaCom