Guidelines for a Sustainable Internet

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Guidelines for a Sustainable Internet

  1. 1. We have developed technological wonders Devices full with sensors and computing power the size of our hand
  2. 2. So, what do we do with them?
  3. 3. Now a bigger one is coming, think of the possibilities.
  4. 4. TECHNOLOGIES ARE TOOLS THEY PROVIDE AFFORDANCES WE USE THEM FOR GOOD OR EVIL (but they do not care)
  5. 5. JORGE ZAPICO computer science + sustainable development KTH / CSC / Media / Industrial Ecology Centre for Sustainable Communications http://sustainablecommunications.org zapico@kth.se http://jorgezapico.com
  6. 6. GUIDELINES FOR A SUSTAINABLE INTERNET trends and dangers in the use of internet for a sustainable future
  7. 7. EVEN IF THERE ARE SOME EXCEPTIONS MOST OF INTERNET IS NOT VERY SUSTAINABLE RIGHT NOW
  8. 8. We want internet to be sustainable for these guys
  9. 9. WE: DESIGNERS DEVELOPERS MEDIA RESEARCHERS USERS CAN MAKE THE FUTURE INTERNET MORE SUSTAINABLE DEPENDING IN OUR CHOICES OF WHAT TO CREATE AND USE
  10. 10. disclaimer I AM GOING TO BE NORMATIVE Meaning that I’m putting my personal values into the definition of sustainability. I include soft values as happiness, stress free, social contacts..
  11. 11. TEN GUIDELINES
  12. 12. one MAKE IT GREEN MAKE IT GREEN
  13. 13. Electronics are full with different components, valuable and some of them toxic.
  14. 14. But then we throw them away quite fast. A laptop mean life is 3 years.
  15. 15. For a mobile phone just 18 months.
  16. 16. So we generate a lot of waste.
  17. 17. And this waste ends many times in not so optimal conditions, having negative impacts in the environment and on people’s health.
  18. 18. Internet has impacts through different phases (hardware production, electricity consumption, waste...) and much of it is hidden from the users. HTTP://GREENALYTICS.ORG
  19. 19. We forget that this kind of rooms are powering the websites we are looking at.
  20. 20. MAKE IT GREEN HAVE A LIFE CYCLE PERSPECTIVE REDUCE THE NEED FOR USER RESOURCES: THE CLOUD DON’T DESIGN FOR THE EDGE USERS THINK ABOUT WHERE AND WHICH TYPE OF SERVERS DO YOU USE GO MOBILE
  21. 21. two USE IT FOR GOOD USE IT FOR GOOD
  22. 22. As for horizontal microcredits
  23. 23. Or promoting biking
  24. 24. Or ensuring human rights
  25. 25. Helping people to not choose fish that are endangered HTTP://FISK.CC
  26. 26. Or understanding the carbon footprint of products. HTTP://CARBON.TO
  27. 27. USE IT FOR GOOD MAKE APPLICATIONS THAT ARE POSITIVE FOR SUSTAINABLE DEVELOPMENT THAT REDUCE ENERGY CONSUMPTION: OPTIMIZATION, DEMATERIALIZATION THAT INCREASE SOCIAL CAPITAL THAT EDUCATE THAT COMMUNICATE SUSTAINABILITY
  28. 28. three THINK GLOBAL THINK GLOBAL
  29. 29. These guys are the future internet
  30. 30. Most internet users in the future will be outside the high income countries
  31. 31. Much of it will be mobile
  32. 32. THINK GLOBAL ÄR INTE EL ÙNICO IDIOMA DANS LE MONDE DIFFERENT PEOPLE, DIFFERENT NEEDS, DIFFERENT DEVICES ACCESSIBLE DESIGN
  33. 33. four ACT LOCAL ACT LOCAL
  34. 34. Using virtual communities to get to know your neighbors
  35. 35. ACT LOCAL CREATE COMMUNITY EMPOWER HUMAN CONTACT, DO NOT SUBSITUTE IT ADAPT TO LOCAL CHARACTERISTICS
  36. 36. five REAL ECONOMY REAL ECONOMY
  37. 37. When using free things, you are giving up something, you’re giving them power
  38. 38. For instance your personal information to be used in marketing.
  39. 39. In internet we got used to not pay for stuff, free was the only alternative as industry was scared to use the new media.
  40. 40. THE PAYING WAVE APPLE APP STORE ITUNES SPOTIFY FLICKR VODDLER AMAZON KINDLE BASECAMP …
  41. 41. REAL ECONOMY FREE IS NOT ALWAYS GOOD MOVING AWAY FROM AN AD BASED INTERNET IF SOMETHING IS VALUABLE, LET’S PAY FOR IT
  42. 42. six DON’T WASTE TIME DON’T WASTE TIME
  43. 43. Email bankruptcy
  44. 44. COMPUTER SHOULD SAVE OUR TIME THEY MAKE THINGS EASIER REBOUND EFFECT: WE DO MORE WE WORK MORE, WE CONSUME MORE, WE PRODUCE MORE WE HAVE MORE CHOICES WE STRESS MORE WE HAVE LESS TIME FAIL.
  45. 45. DON’T WASTE TIME DO NOT FORGET THAT USERS TIME IS VALUABLE REDUCE STRESS, DO NOT GENERATE MORE DESIGN FOR USABILITY, MINIMIZE TECHNOSTRESS
  46. 46. seven SLOW DOWN SLOW DOWN
  47. 47. Information overflow Social contact overflow
  48. 48. SLOW DOWN RETHINK THE REAL TIME INTERNET AVOID OVERFLOW STRESS SLOW MEDIA DECREASE QUANTITY, INCREASE QUALITY
  49. 49. eight SHARE
  50. 50. Using creative commons for buildings: open source architecture
  51. 51. SHARE RELEASE TECHNICAL INNOVATIONS AS OPEN SOURCE PUBLISH DATA AND MEDIA IN CREATIVE COMMONS DEVELOP USING OPEN SOURCE STANDARDS EXPORT THOSE IDEAS TO OTHER CONTEXTS
  52. 52. nine DONT DO EVIL DON’T USE IT FOR EVIL
  53. 53. Internet can be used for promoting huge cars
  54. 54. Or it can hide impacts, as for instance getting a product from the other end of the world
  55. 55. Or it can make flights cheap so we can travel more (for good or bad)
  56. 56. DON’T USE IT FOR EVIL AVOID DEVELOPING APPLICATIONS THAT PROMOTE UNSUSTAINABLE BEHAVIOR
  57. 57. ten PARTICIPATE
  58. 58. SUSTAINABLE INTERNET .org Go here and help us with your input to improve the guidelines!
  59. 59. 1. MAKE IT GREEN 2. USE IT FOR GOOD 3. THINK GLOBAL 4. ACT LOCAL 5. REAL ECONOMY 6. DON’T WASTE TIME 7. SLOW DOWN 8. DON’T USE IT FOR EVIL 9. SHARE 10. PARTICIPATE ALL OF THEM
  60. 60. TECHNOLOGIES ARE TOOLS WE AS DESIGNERS / DEVELOPERS / MEDIA GURUS HAVE THE POWER OF AFFECTING WHAT TO MAKE WITH THEM LET’S MAKE SOMETHING POSITIVE
  61. 61. JORGE ZAPICO ZAPICO@KTH.SE HTTP:// JORGEZAPICO.COM @ZAPICO PRESENTATION AT HTTP://SLIDESHARE.NET/ZAPICO

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