Ecomm101- How I learned to make money doing what I love.

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How to make the things you love and sell them.

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Ecomm101- How I learned to make money doing what I love.

  1. 1. 4 WHAT WE’RE ACTUALLY TALKING ABOUT/ - Who Is This Guy - So You Want To Start Your Own Online Store? - A Checklist Before You Start - Defining Your Stores Goal(s) - The Lay Of The Land - “An Expert Opinion” - A Checklist After Launch - Now What - After Launch - Day To Day / Some Adult Stuff - Keeping Them Coming Back - Other Tools - More Than One Store?
  2. 2. 5
  3. 3. 6
  4. 4. 7
  5. 5. 8
  6. 6. SO YOU WANT TO SELL ONLINE/ AND ETSY MAKES YOU CRY?
  7. 7. 10 THE CHECKLIST/ SETTING YOUR STORE UP - How Many Products? - Product Photography - Product Descriptions - Other Content? - Shipping Prices - Labels, boxes, tape etc.. - Getting Your Money - Taxes? - Ready For Customer Service? -Designing Your Store - The Services To Use
  8. 8. THE LAY OF THE LAND/ SNAKE OIL FREE
  9. 9. 12 MAGENTO/ EMPIRE BUILDERS PROS/ NOTHING IT CAN’T DO CONS/ NEED A NERD FRIEND OR TWO TO USE
  10. 10. 13 SHOPIFY/ HUGE COMMUNITY AND PERKS PROS/ APPS FOR EVERYTHING AND CASH REGISTER CONS/ PLANS AND FEES MAY BE TOO MUCH FOR SOME
  11. 11. 14 SQUARESPACE/ DRAG AND DROP EVERYTHING PROS/ EASY TO CUSTOMIZE AND GREAT PORTFOLIO TOOLS CONS/ ECOMMERCE IS A BIT OF AN AFTER THOUGHT FOR THEM
  12. 12. 15 BIG CARTEL/ SIMPLE PRICING PROS/ GREAT PRICING AND SIMPLE INTERFACE CONS/ DOES NOT SCALE WELL AS YOUR BRAND GROWS
  13. 13. 16 BLK DOT/ TUMBLR STORE PROS/ EASY TO HOOK UP TO EXISTING BLOG CONS/ A NEW EXPERIENCE FOR YOUR CUSTOMERS
  14. 14. 17 LEFT FIELD ALTERNATIVES/ SELL ON SOCIAL PROS/ YOU ALREADY SPEND ALL DAY ON FACEBOOK AND INSTAGRAM CONS/ USUALLY REQUIRES YOU CUSTOMERS TO SIGN UP
  15. 15. MY OPINION?/ GLAD YOU ASKED
  16. 16. 19 THE CHECKLIST/ AFTER YOU LAUNCH - Sticking To Your Goals - Controlling Inventory - Shipping On Time - Setting Customer Expectations - Services To Make Your Life Easier - Bringing Them Back - Selling Your Work Not Your Soul - Teaming Up With Friends - Multiple Storefronts
  17. 17. 20 CUSTOMER EXPECTATIONS/ THE GOOD AND BAD THEY WILL/ ANNOY YOU AND EXPECT EVERYTHING YOU NEED TO/ TELL THEM STRAIGHT UP WHAT THE DEAL IS BUT FLIP IT TO BE GOOD
  18. 18. 21 STITCH LABS/ ONE DASHBOARD FOR IT ALL DO YOU NEED THIS?/ NOT YET BUT CAN HELP YOU EXPAND AND SELL IN MULTIPLE PLACES MORE THAN ONE STORE/ HELPS YOU CHECK JUST ONE PLACE INSTEAD OF FIVE
  19. 19. 22 SHIPPING/ JUST PAY A LITTLE MORE AND SLEEP AT NIGHT SHIP STATION/ PRINTS IT ALL ALONG WITH SENDING EMAILS TO CUSTOMERS WITH TRACKING DONT SWEAT IT/ YOU CAN DO THIS MANUALLY TOO ITS ALL YOUR CALL
  20. 20. 23 SOCIAL WORKS/ BUT NOBODY LIKES A SLUT LUMIARY/ A DASHBOARD TO SCHEDULE AND FOLLOW UP WITH ALL YOUR CUSTOMERS ON SOCIAL MAILCHIMP/ POLITELY BARRAGE YOUR PATRONS WITH EMAILS
  21. 21. 24 FRIENDS/ WHY NOT WORK TOGETHER? ONE STORE/ MANY ARTISTS HELPS YOU SPLIT THE LOAD TRUST THEM/ LESS WORK AND MORE SLEEP BUT DOES IT VIBE WELL
  22. 22. WHAT JUST HAPPENED?/ QUESTIONS? 25

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