Social Media Week HH - Social Media im Europawahlkampf und darüber hinaus
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Social Media Week HH - Social Media im Europawahlkampf und darüber hinaus

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Social Media im Europawahlkampf und darüber hinaus - how social media is impacting the European Parliament election campaign, and what will happen after the vote.

Social Media im Europawahlkampf und darüber hinaus - how social media is impacting the European Parliament election campaign, and what will happen after the vote.

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  • Background information: http://www.europarl.europa.eu/news/de/news-room/content/20130905STO18724/html/HANDELN.-MITMACHEN.-BEWEGEN. <br />
  • Is that Eric Cantona? <br />
  • S&D – ein Prozeß um Schulz gebaut. <br /> ALDE – Verhofstadt v Rehn <br /> Greens - #GreenPrimary Bové-Frassoni-Keller-Harms <br />
  • http://www.nytimes.com/2012/09/13/us/politics/social-networks-affect-voter-turnout-study-finds.html?_r=0 - 340000 Menschen, USA-Weit, 2010 <br /> Republicans wooing the wired http://www.nytimes.com/2014/02/09/technology/republicans-are-wooing-the-wired.html?_r=0 <br /> FT onslaught http://www.ft.com/cms/s/0/84f49930-8417-11e3-9903-00144feab7de.html#axzz2ts1yQHel <br />
  • Source: http://www.convinceandconvert.com/facebook/the-real-reason-your-customers-dont-like-you-on-facebook/ <br />
  • Victoire Passage http://vimeo.com/40084651 <br />
  • Diese Menschen haben eine Alternative! <br /> Grillo <br />
  • The UK has its own Grillo – Nigel Farage <br />
  • Neo-nico-tinoids - bees <br /> 7 petitions! In German alone! <br />
  • Hugh’s Fish Fight – EN <br /> DE http://www.fishfight.de/ Tim Mälzer <br />
  • European Citizens’ Initiative – first to get 1 million <br /> http://www.right2water.eu/ “Water is a human right” <br />

Social Media Week HH - Social Media im Europawahlkampf und darüber hinaus Presentation Transcript

  • 1. Social Media im Europawahlkampf und darüber hinaus Jon Worth Creative Commons AttributionNonCommercial License http://j.mp/JWSMWHH @jonworth | #SMWEP2014
  • 2. 1. Menschen kommunizieren. Institutionen nicht.
  • 3. 2. Social Media Marketing oder Partizipation?
  • 4. 3. Asymmetrische Beteiligung
  • 5. Bildnachweis Creative Commons / Sharealike License • EU flag http://www.flickr.com/photos/quinnanya/2575740956/ • Twitter Bird http://www.flickr.com/photos/18005312@N00/5116153039/ • Ska Keller http://www.flickr.com/photos/boellstiftung/10851856583/ • Guy Verhofstadt http://www.flickr.com/photos/aldeadle/5475478973/ • Olli Rehn http://www.flickr.com/photos/aldeadle/6673884143/ • José Bové http://www.flickr.com/photos/36612355@N08/8006215571/ • Martin Schulz http://www.flickr.com/photos/partyofeuropeansocialists/10458537655/ • Shadow person http://www.flickr.com/photos/jgilbrech/4178405076/ • Hugh’s Fish Fight http://www.allabouttheidea.co.uk/blog/fishy-brand-activity/hughs-big-fish-fight-update-2/ • Grillo http://www.flickr.com/photos/ncaranti/8404373429/ • Farage http://www.flickr.com/photos/36612355@N08/6841578933/ • Bee http://www.flickr.com/photos/iamtreesha/7894625598/ • Tap http://www.flickr.com/photos/54799099@N00/4816226411/ • Jean Luc Melenchon Posters http://www.flickr.com/photos/49687338@N04/7234207750/ • Bridge http://www.flickr.com/photos/botster/2307679198/ • Louis Michel http://www.flickr.com/photos/european_parliament/5228254737/ • Plastic Guns http://www.flickr.com/photos/zyphichore/23327781/ • Exhaust http://www.flickr.com/photos/environmentblog/7190921060/ • Maize http://www.flickr.com/photos/iita-media-library/5761978718/ • Steinbrück http://polpix.sueddeutsche.com/bild/1.1769513.1388729536/640x360/peer-steinbrueck-stinkefinger.jpg • Euromaidan https://twitter.com/JakubKrupaFE/status/435914320795295745/photo/1 Prends le Pouvoir screenshot from http://vimeo.com/40084651 Hipster Schulz http://twitpic.com/bctnmr EP Handeln. Mitmachen. Bewegen pictures from the EP
  • 6. Social Media im Europawahlkampf und darüber hinaus Jon Worth Creative Commons AttributionNonCommercial License http://j.mp/JWSMWHH @jonworth | #SMWEP2014