ebay for Beginners
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ebay for Beginners

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Slides used in ebay for Beginners workshop held as part of Cheltenham Fashion Week in September 2012. ...

Slides used in ebay for Beginners workshop held as part of Cheltenham Fashion Week in September 2012.

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    No notes for slide
  • Id will be displayed – used in all transactions – poss use to reflect business
  • Id will be displayed – used in all transactions – poss use to reflect business
  • Id will be displayed – used in all transactions – poss use to reflect businessListing duration – short for in demand items. Longer for high value items.
  • Id will be displayed – used in all transactions – poss use to reflect businessListing duration – short for in demand items. Longer for high value items.
  • Red prices are items that didn’t sell. Green prices sold.

Transcript

  • 1. 17 September 2012ebay for Beginners
  • 2. Today’s workshop WiFi: MAXWAP_1 11.00am - Coffee Break 12.00pm - Close Facilities Cables Fire exit Please complete feedback form Link to slide deck will be emailed@intranetfuture
  • 3. @intranetfutureThe total number of women’sshoes sold globally on ebaymobile in Q2 2012 would coverthe feet of the entire femalepopulation of Austin, Texas.
  • 4. Navigation@intranetfuture• What is ebay?• What do you need?• Getting started• Selling• Buying• Top tips• Search• Beware – dangers!• Questions
  • 5. • World’s largest online marketplace• Founded September 1995• 200 million registered users• More than 725,000 people make a full- orpart-time living on ebay• Localised websites in 30 countries• You can be a seller or a buyer• Sellers can choose auction or ‘Buy itnow’What is ebay?@intranetfuture
  • 6. • A PC, laptop or iPad• A digital camera (if not using iPad)• Internet connection• Shipping supplies (egboxes, packets, tape, bubble wrap)• Royal mail account or access to Post OfficeWhat do you need?@intranetfuture
  • 7. • Go to ebay.co.uk• Select Register or Sign in• Register standard or business account• Fill in contact details• Choose user id, password, securityquestion and answer• Select Submit then Confirm emailYou’re all set to sell or buy on ebay!Getting started@intranetfuture
  • 8. Largest fashion outlet@intranetfuture
  • 9. • Sign up with www.paypal.co.uk• Decide what item you’re going to sell• Search for similar items to get an idea on price• Take 2 or 3 good photos• Have all the important details about your itemto hand eg size, colour, condition• Work out postage costsSelling preparation@intranetfuture
  • 10. Example of a sale@intranetfuture
  • 11. • Click on Sell/Sell an item• (top right of page)• Select Quick sell or Advanced SellSelling@intranetfuture
  • 12. • Enter EAN – books, CDs, electronics or name ofitem• Click Start selling• Enter title – be descriptive and includekeywords• Select category• Add at least one photo – add then browse toyour hard drive (cont.)Quick sell@intranetfuture
  • 13. Quick sell (cont.)@intranetfuture• Add description – include keywords.Use bold text with large font, list mainfeatures but using bullets, stressBENEFITS, include condition, shippinginfo, guarantees• Select Auction or Buy it now or both• Choose listing duration• Enter postage amount• Add Payment details• Save and preview• List item after review
  • 14. Advanced sell@intranetfuture• Title• Subtitle• Condition• EAN• Item specifics• Add pictures• Add description• Listing designer• Visitor counter• Select Auction or Buy it now or both• Choose listing duration• Postage and packing• Add Payment details• Save and preview• List item after review
  • 15. • Select My ebay• Review active listings• Answer buyer’s questions• Review number of watchers andbids• Edit listings as requiredReviewing/editing listing@intranetfuture
  • 16. • Ebay notifies you by email• Check ebay fees – insertion plus final value• PayPal takes 2.9% plus $0.30 transaction fee• Receive payment• Leave feedback• Pack your item• Post immediatelyThe sale@intranetfuture
  • 17. • Pay attention to what Top-rated Sellers do –eg descriptions, pricing• Spell and grammar check your listing• Take good photos• Use ebay iPad app• Be a good communicator• Give lots of feedback to buyers• List in the evening and at weekends• View videos on ebay YouTube channel• Use Help and Customer Support• Read ebay Selling BasicsTop tips for selling@intranetfuture
  • 18. @intranetfuture
  • 19. • Find an item with Search or browse categoriesor use ebay Fashion• Read description carefully• Check feedback – beware of buying frompeople with less than 98% rating. Look atnumber of ratings as well as feedback score• Check photograph carefully• ‘Buy it now’ (if offered) or Bid• Pay immediately – via Pay Now button inlisting or email notificationBuying@intranetfuture
  • 20. • Use http://www.ebay.co.uk/fashion/• Use ebay iPhone Fashion app• Use ebay iPad, iPhone and Android apps• Be a good communicator• Give lots of feedback to sellers• View videos on ebay YouTube channel• Use Help and Customer SupportTop tips for buyers@intranetfuture
  • 21. • Search by category and filters• Search for similar items when selling -use completed listings filter• See whether Buy it now or Auction mostsuccessful• Use search to obtain best price whenbuyingSearch@intranetfuture
  • 22. • Shilling• Goods not as described scam• Fake goods• Fake emails• False feedback• Inflated postage• Claiming goods not received• Ship abroad to friend/relative scamMore advice: Ebay Safety Centreebay dangers@intranetfuture
  • 23. @intranetfutureThe total number of handbagssold globally on mobile in Q22012 could outfit double thefemale population of Luxemburg.
  • 24. Advanced ebay@intranetfuture• ebay stats• Selling• Advanced tips for sellers• Buying• Advanced tips for buyers• ebay shop benefits• Setting up an ebay shop• ebay tools• Alternatives to ebay• Attracting buyers• Mobile ebay• Using applications• Questions
  • 25. Questions?@intranetfuture
  • 26. Connect withJonathan Pollinger+44 (0)1242 332016intranetfuture.comfacebook.com/intranetfuture@intranetfuture on Twitterinfo@intranetfuture.comuk.linkedin.com/in/jonathanpollingerpinterest.com/intranetfutureyoutube.com/intranetfuture @intranetfuture