Friedel Jonker Career History Education and References as of 20110221
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Friedel Jonker Career History Education and References as of 20110221



You requested more information about my career history, education and references. Here it is. Kind regards, Friedel ...

You requested more information about my career history, education and references. Here it is. Kind regards, Friedel

New Version. I added my new position as IBM Software Client Leader and IBM Synergy Play 2010/2011 for CXOs on just slides 22 to 46. Look what IBM can do for you on only 24 slides :-)



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Friedel Jonker Career History Education and References as of 20110221 Friedel Jonker Career History Education and References as of 20110221 Presentation Transcript

  • IBM Software Group, Information ManagementFriedel Jonker,Business Development Manager Analytics & PMCareer History and Education Selected IBM Programs/Projects2008- today IBM, Germany, Business Development Manager Analytics & PM, Managing Consultant CRM & BI Global Pharma Information Company: German Business1994- 2008 Deutsche Leasing AG, S-Finance Group, Germany, Value Concept to improve Sales Force Effectiveness based on CRM & BI Business and Program Director eBusiness Assessment, Pain Point Analysis, Definition of Requirements and Portfolio Prioritization.1990- 1994 Citicorp-Citibank AG, Germany, European Manager Contribution: Lead the German Business Value Concept to Marketing Database VISA improve Sales Force Effectiveness.1989- 1990 Ogilvy & Mather Dataconsult, Germany, Consultant Global German Automotive Company: Global Concept and Database Marketing implementation coordination together with the Boston Consulting Group to set up IT/Data Governance and Data1988- 1989 Infas, Germany, LOCAL-Direct Project manager Modelling/Re-Engineering of an As/is Landscape with the for SRPM with Location Intelligence (LI) objective to reduce costs in development and maintenance and1982- 1988 University of Münster, Master of Business increase and secure the Quality of Data as a base for high Management in Marketing & Statistics quality use of CRM, BI/LI for Sales & Risk Performance Management (SRPM). Contribution: Lead the IT/Data Governance and acted as theLanguages and Profile SME for all IT/Data Governance related issues at the German, English (fluent). company. CRM, BI/LI Strategy Leader IBM GBS Germany. Global German Bank: Definition of a Business Driven Traffic Light Test Management Concept to successfully implement an Winner of the Sales Excellence Award 2005 from the University Oracle/Siebel CRM & BI solution. of St. Gallen and Handelsblatt. Contribution: Lead the Testmangement and acted as the SME Broad experience in Planning and Implementing value based for all CRM & BI related Testmanagement matters. The CRM & BI/LI Strategy, Processes, Architecture and Systems. Testmanagement Concept is now used as a global handbook Member of the MIT, Member of the Sales Executive Councile and for Testmanagement. member of Marketing Alumni, University of Münster, Germany 1
  • Selected IBM Learning History 2008-2011Selected IBM Learning History 2008-2011From To Learnings2011/02/07 2011/02/08 IBM Analytics & Performance Management Fast Start 2011, London2010/09/13 2010/09/17 IBM Cognos 10 Business Intelligence One Week Workshop 2010, Frankfurt2010/05/18 2010/05/21 IBM Information On Demand (IOD) Conference 2010, Rome2008/09/26 2008/09/26 Germany Information On Demand University 2008, Stuttgart2008/09/08 2008/09/19 SAP CRM 2007 Reskilling Training, Walldorf2008/08/22 2008/08/22 LEADing@IBM - elearning for Leader Foundation, Frankfurt2008/06/04 2008/06/06 SAP Skills Transformation Training Event, Frankfurt2008/03/14 2008/03/15 Customer Value Mangement Communication and Education IMT Germany, Stuttgart2008/02/18 2008/02/20 EMEA Customer Focused Enterprise Workshop, London 2
  • ReferencesReferences –Literature and Presentations Neue Informationsqualität für das VISA Kartenmanagement der Citicorp, in: Oracle Finanzwelt, 1994 Database Marketing bei der Deutschen Leasing AG, in: Jahrbuch 2000, Deutscher Direktmarketing Verband e.V. Von Database Marketing zum CRM, in: Computerwoche, 19/2001 Customer Relationship Management, Bericht über das Deutsche Leasing CRM-Projekt, in: GoAhead 9/2001, CSC- Ploenzke CRM – die nächste Generation, Interview mit Friedel Jonker, in: Computerwoche, 33/2002 Mit intelligentem Database Marketing und CRM zu überdurchschnittlichem Markterfolg, in: Cognos- Kundenmagazin Case Study Präsentation C3M-Eagle, marcusevans, FoCus Gipfel CRM, Montreux, 19.-21. Januar 2003 Erfolgreiches Customer Relationship Management bei der Deutschen Leasing AG, Nordakademie, Elmshorn, e-think-tank, Febraur 2003 Konflikte zwischen Vertrieb und Vertrag lösen, in: Praxismagazin für Marktkommunikation der Sparkassen-Finanzgruppe, 2004, 11. Jahrgang, Nr. 5, S 38 ff CRM und Sales -2 Seiten einer erfolgreichen Verbindung, im Beratungsbrief von , 23.03.2005 Deutsche Leasing Gruppe: Mit Siebel/Oracle CRM-System das Neugeschäft jährlich um durchschnittlich 12 Prozent gesteigert, in: Oracle Customer Snapshot Juli 2006 CRM als strategisches Element der wertorientierte Unternehmensführung der Deutschen Leasing AG -7P Programm für erfolgreiche CRM-Programme –Position_Path_Portfolio_Program_People_Progress_Performance, marcusevans, FoCus Gipfel CRM, Montreux, 14.-16. Februar 2007 Case Study CRM bei der DL, in Kundenmanagement –Grundlagen-Strategien-Beispiele von Manfred Krafft, März 2007 Vom Callcenter zum Intelligent Multichannel Customer Management Center, IBM Callcenter Circle, Hamburg HASPA, Mai 2008 Neue Technologien schaffen eine Demokratisierung der Information, Initiative Mittelstand , 16.11.2009 Integrierte Echtzeit Unternehmenssteuerung (IEU), IBM Partner Channel Kick Off Berlin, Januar 2010, Cloudforce2 Frankfurt, März 2010, Teradata Enterprise Intelligence Summit Berlin, April 2010, IBM Partner University- Frankfurt, April 2010, Bechtle Partner Präsentation Mannheim, Juni 2010, FuM Partner Präsentation Stuttgart, Juli 2010 Integrated Realtime Corporate Management (IRCM), IBM Europe & Asia IT Architects University Stuttgart, April 2010 Integrierte Echtzeit Unternehmenssteuerung –IBM Synergy Play, SAP-DSAG Nürnberg, September 2010, IBM ISV Technical Executive Forum Ehningen, Oktober 2010, Institut für BI Stuttgart, Dezember 2010 3
  • Reference Visuals in German -Part 14
  • Reference Visuals in German -Part 2 Das Deutsche Leasing CRM Programm5
  • Reference Visuals in English6