Digital Entertainment AdvertisingReach millions of households across multiple interactive TV platforms Presented by Jon He...
Contents         • About Rovi         • Smart TV Advertising         • Digital & Mobile AdvertisingPage 2                 ...
About RoviCopyright ® 2011 Rovi Corporation. Company Confidential.
About Rovi         • Stock Ticker: ROVI         • Estimated Full Year: 2011 Adjusted           Pro Forma Revenue: Between ...
Rovi Vision         Rovi Powers the Discovery and Enjoyment of Digital Entertainment             Create – innovate with n...
Rovi power digital entertainment  Rovi helps people connect to movies, TV shows, music,  photos and other entertainment co...
Distribution & Markets, US         One of the largest interactive TV footprints on the         market today         • Rovi...
Reaching Multiple Smart TV Platforms         Rovi Advertising Network delivers highly measurable smart          TV adverti...
Advertising Clients (U.S.A)Page 9                   Copyright ® 2011 Rovi Corporation. Company Confidential.   9
Smart TV                            AdvertisingCopyright ® 2011 Rovi Corporation. Company Confidential.
Samsung Smart TV – YouTube  A video of the user experience with our Connected TV Advertising can be viewed @;            h...
Samsung Smart Hub                                                                       Advertising is accessed in        ...
127 Hours Microsite FlowSmartHub Main         Horizontal Banner                         Vertical Banner                  1...
127 Hours Horizontal Banner              Copyright ® 2011 Rovi Corporation. Company Confidential.
127 Hours Vertical Banner              Copyright ® 2011 Rovi Corporation. Company Confidential.
127 Hours Microsite Main              Copyright ® 2011 Rovi Corporation. Company Confidential.
127 Hours About Page             Copyright ® 2011 Rovi Corporation. Company Confidential.
127 Hours Full-Screen Trailer               Copyright ® 2011 Rovi Corporation. Company Confidential.
127 Hours Where to Purchase              Copyright ® 2011 Rovi Corporation. Company Confidential.
Samsung Smart Hub – Entry PointPage 20                 Copyright ® 2011 Rovi Corporation. Company Confidential.
Microsite – MainPage 21                  Copyright ® 2011 Rovi Corporation. Company Confidential.
Microsite – BMW ModelsPage 22                Copyright ® 2011 Rovi Corporation. Company Confidential.
Microsite – BMW CommercialPage 23                Copyright ® 2011 Rovi Corporation. Company Confidential.
Microsite – BMW TVPage 24                 Copyright ® 2011 Rovi Corporation. Company Confidential.
Microsite – Test Drive BMWPage 25                 Copyright ® 2011 Rovi Corporation. Company Confidential.
Microsite – Test Drive BMW - ConfirmationPage 26                  Copyright ® 2011 Rovi Corporation. Company Confidential.
BMW RepresentativePage 27                Copyright ® 2011 Rovi Corporation. Company Confidential.
Microsite –BMW BrochurePage 28                Copyright ® 2011 Rovi Corporation. Company Confidential.
Benefits to AdvertisersWhen viewers visit to seek & discover content advertiser content ceasesto be an advert & instead be...
Digital & Mobile                            AdvertisingCopyright ® 2011 Rovi Corporation. Company Confidential.
www.sidereel.com                   Copyright ® 2011 Rovi Corporation. Company Confidential.
What is SideReel?     SideReel is the #1 way to find, track and watch shows online, get episode     and news updates, and ...
Core Functions     1   Find a show                                                            2        Track a show     3 ...
Who uses SideReel?     SideReelers are the new TV taste-makers: young, web-savvy, discerning                              ...
AllRovi.com              Copyright ® 2011 Rovi Corporation. Company Confidential.
AllRovi.com              Copyright ® 2011 Rovi Corporation. Company Confidential.
Music & Move Home Pages             Copyright ® 2011 Rovi Corporation. Company Confidential.
AllRovi.com - Music Home             Copyright ® 2011 Rovi Corporation. Company Confidential.
Search Results                 Copyright ® 2011 Rovi Corporation. Company Confidential.
Artist / Movie Details Page                Copyright ® 2011 Rovi Corporation. Company Confidential.
Rovi Mobile Music App             Copyright ® 2011 Rovi Corporation. Company Confidential.
Thank you.This document contains confidential information of Rovi Corporation and may not be shared with any party other t...
Upcoming SlideShare
Loading in …5
×

Rovi Advertsing Overview

698 views

Published on

0 Comments
2 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
698
On SlideShare
0
From Embeds
0
Number of Embeds
14
Actions
Shares
0
Downloads
34
Comments
0
Likes
2
Embeds 0
No embeds

No notes for slide

Rovi Advertsing Overview

  1. 1. Digital Entertainment AdvertisingReach millions of households across multiple interactive TV platforms Presented by Jon Hewson, Advertising Business Director, EMEA jon.hewson@rovicorp.com Copyright ® 2011 Rovi Corporation. Company Confidential.
  2. 2. Contents • About Rovi • Smart TV Advertising • Digital & Mobile AdvertisingPage 2 Copyright ® 2011 Rovi Corporation. Company Confidential.
  3. 3. About RoviCopyright ® 2011 Rovi Corporation. Company Confidential.
  4. 4. About Rovi • Stock Ticker: ROVI • Estimated Full Year: 2011 Adjusted Pro Forma Revenue: Between $770- 810M as disclosed on the Form 8-K filed on July 7, 2011 • Global Issued and Pending Patents: 5,100 • Employees Worldwide: 2100+ • Headquarters: Santa Clara, CA • Major locations: San Francisco; Burbank; San Diego; Tulsa, Radnor; Ann Arbor; New York; Bedford; London; Maidenhead; Luxembourg; Tokyo; Seoul; Hong Kong; Shanghai; Hsinchu; Tomsk, Russia; Aachen, GermanyPage 4 Copyright ® 2011 Rovi Corporation. Company Confidential.
  5. 5. Rovi Vision Rovi Powers the Discovery and Enjoyment of Digital Entertainment  Create – innovate with new features to enhance the user experience  Discover – With data, recommendations and guides, uncover what’s on and when, what’s relevant, what’s trending, what’s new  Acquire – help your customers find their media quickly, easily, without hassle  Enjoy – increase consumer enjoyment through simplicity, choice, and access to content anytime, anywherePage 5 Copyright ® 2011 Rovi Corporation. Company Confidential.
  6. 6. Rovi power digital entertainment Rovi helps people connect to movies, TV shows, music, photos and other entertainment content • Guide advertising technology active in over 67 million homes worldwide • Rovi represents advertising in up to 16.5M US homes • Approximately 122 million viewers use our guide technologies • 163 million+ CE devices with guide technologies • 7 million+ CE devices using content networking technologies • Information on 3 million+ TV programs since 1954 • Information on 2 million album releases and 20 million tracks • Information on 460,000+ movie titles • Roxio products installed on over 350M devices • DivX: 100M downloads per year of player • RoxioNow: Expected to power entertainment services on 30M connected devicesPage 6 Copyright ® 2011 Rovi Corporation. Company Confidential.
  7. 7. Distribution & Markets, US One of the largest interactive TV footprints on the market today • Rovi sells TV guide advertising in up to 30M US homes (incl Comcast) • Top markets include: - New York - Los Angeles - Philadelphia - Dallas - Atlanta - Washington, DC - Tampa - Minneapolis - St. Louis - Baltimore - Kansas CityPage 7 Copyright ® 2011 Rovi Corporation. Company Confidential.
  8. 8. Reaching Multiple Smart TV Platforms Rovi Advertising Network delivers highly measurable smart TV advertising that helps agencies and brand marketers reach millions of households across multiple platforms. Internet-connected Devices Pay TV Internet-connected TVsPage 8 Copyright ® 2011 Rovi Corporation. Company Confidential.
  9. 9. Advertising Clients (U.S.A)Page 9 Copyright ® 2011 Rovi Corporation. Company Confidential. 9
  10. 10. Smart TV AdvertisingCopyright ® 2011 Rovi Corporation. Company Confidential.
  11. 11. Samsung Smart TV – YouTube A video of the user experience with our Connected TV Advertising can be viewed @; http://www.youtube.com/watch?v=fANzYr_AwYoPage 11 Copyright ® 2011 Rovi Corporation. Company Confidential.
  12. 12. Samsung Smart Hub Advertising is accessed in the main Samsung user interface via; Your Video, Rovi TV Listings App and as well as in rotation in a horizontal menu banner Copyright ® 2011 Rovi Corporation. Company Confidential.
  13. 13. 127 Hours Microsite FlowSmartHub Main Horizontal Banner Vertical Banner 127 Hours Microsite Main About Page Full Screen Trailer Where to Buy DVD/BluRay Copyright ® 2011 Rovi Corporation. Company Confidential.
  14. 14. 127 Hours Horizontal Banner Copyright ® 2011 Rovi Corporation. Company Confidential.
  15. 15. 127 Hours Vertical Banner Copyright ® 2011 Rovi Corporation. Company Confidential.
  16. 16. 127 Hours Microsite Main Copyright ® 2011 Rovi Corporation. Company Confidential.
  17. 17. 127 Hours About Page Copyright ® 2011 Rovi Corporation. Company Confidential.
  18. 18. 127 Hours Full-Screen Trailer Copyright ® 2011 Rovi Corporation. Company Confidential.
  19. 19. 127 Hours Where to Purchase Copyright ® 2011 Rovi Corporation. Company Confidential.
  20. 20. Samsung Smart Hub – Entry PointPage 20 Copyright ® 2011 Rovi Corporation. Company Confidential.
  21. 21. Microsite – MainPage 21 Copyright ® 2011 Rovi Corporation. Company Confidential.
  22. 22. Microsite – BMW ModelsPage 22 Copyright ® 2011 Rovi Corporation. Company Confidential.
  23. 23. Microsite – BMW CommercialPage 23 Copyright ® 2011 Rovi Corporation. Company Confidential.
  24. 24. Microsite – BMW TVPage 24 Copyright ® 2011 Rovi Corporation. Company Confidential.
  25. 25. Microsite – Test Drive BMWPage 25 Copyright ® 2011 Rovi Corporation. Company Confidential.
  26. 26. Microsite – Test Drive BMW - ConfirmationPage 26 Copyright ® 2011 Rovi Corporation. Company Confidential.
  27. 27. BMW RepresentativePage 27 Copyright ® 2011 Rovi Corporation. Company Confidential.
  28. 28. Microsite –BMW BrochurePage 28 Copyright ® 2011 Rovi Corporation. Company Confidential.
  29. 29. Benefits to AdvertisersWhen viewers visit to seek & discover content advertiser content ceasesto be an advert & instead becomes an option, thereby equating to contentAdvertising with Rovi allows marketers to: Transcend time-shifting & extend messaging beyond the 30 spot Deliver unique call-to-action messaging, across multiple platforms Gain premium exposure in an uncluttered advertising environment Reach engaged and active consumers, sitting forward using their frontal node Convey a powerful large screen brand proposition:- sight, sound, motion & emotion Compliment & extend messaging beyond the :30 spot Immerse consumers in an interactive rich media experience Drive tune-in to programming/content & target specific demos Prove performance through IP based measurement & reporting Connect with an attentive & captive audience Copyright ® 2011 Rovi Corporation. Company Confidential.
  30. 30. Digital & Mobile AdvertisingCopyright ® 2011 Rovi Corporation. Company Confidential.
  31. 31. www.sidereel.com Copyright ® 2011 Rovi Corporation. Company Confidential.
  32. 32. What is SideReel? SideReel is the #1 way to find, track and watch shows online, get episode and news updates, and share your favorite shows with friends. #1 ranked independent TV site (comScore) #1 referrer of TV show purchases/rentals on iTunes & Amazon 1.3M daily visits 12M monthly unique visitors 250M monthly page views 750M monthly ad impressions 1.5M registered users 24,000 shows SOURCE: September 2010 Google Analytics tracking data and July 2010 comScore Key Measures report32 Copyright ® 2011 Rovi Corporation. Company Confidential.
  33. 33. Core Functions 1 Find a show 2 Track a show 3 Watch your episode 4 Stay up-to-date33 Copyright ® 2011 Rovi Corporation. Company Confidential.
  34. 34. Who uses SideReel? SideReelers are the new TV taste-makers: young, web-savvy, discerning Buy media and products online. Many friends online with whom they share opinions. Trust SideReel for news and recommendations.34 Copyright ® 2011 Rovi Corporation. Company Confidential.
  35. 35. AllRovi.com Copyright ® 2011 Rovi Corporation. Company Confidential.
  36. 36. AllRovi.com Copyright ® 2011 Rovi Corporation. Company Confidential.
  37. 37. Music & Move Home Pages Copyright ® 2011 Rovi Corporation. Company Confidential.
  38. 38. AllRovi.com - Music Home Copyright ® 2011 Rovi Corporation. Company Confidential.
  39. 39. Search Results Copyright ® 2011 Rovi Corporation. Company Confidential.
  40. 40. Artist / Movie Details Page Copyright ® 2011 Rovi Corporation. Company Confidential.
  41. 41. Rovi Mobile Music App Copyright ® 2011 Rovi Corporation. Company Confidential.
  42. 42. Thank you.This document contains confidential information of Rovi Corporation and may not be shared with any party other than therecipient. The information in this document is provided for informational use only and is subject to change without notice.Rovi assumes no responsibility or liability for any errors or inaccuracies that may appear in this document or for any omissions.No part of this publication may be reproduced, stored in a retrieval system, transmitted, adapted, translated in any form or byany means without prior written authorization of Rovi. Copyright ® 2011 Rovi Corporation. Company Confidential.

×