Why do you want to disappear?Some good reasons:• You’re in the market for a new job.• Your parents and grandparents are getting better at the internet and they’re starting to ask questions.• You have a dark, lurid past.• Let’s face it: you’re a deviant. But you want a clean start!
Let’s look at the places that HR departments, collegeadmissions, your next date, and your nosey friends andfamily are using to see what you’ve been up to.
Disclaimer: Let’s ﬁrst acknowledge what Facebook is andis not. With the exception of brand and journalist pages,Facebook is a tool for connecting you to the people andthings you care most about. It’s personal, meaning that noone should criticize your right to preserve the privacy ofwhat makes Facebook personal for you.
Becoming invisible...Who can see andsearch for you.Who can tag youBlock individuallurkers.
However, privacy changes or deactivation won’tretroactively hide some types of Facebook debauchery.Using Graph Search you should uncover any othermisdoings.
Disclaimer: Determined people are never satisﬁed untilthey’ve exhausted every avenue... They will create fakeproﬁles and maybe even feign the identity of someone whoyou actually know in order to gain access to your inner-circle.Accept people with caution!
Becoming invisible...Create an HRobstacle.And cover up yourbad jokes/ hatespeech.
• Upload a photo of you not looking like a slob• Pad your credentials• Pepper in some interests like Cinéma vérité and Heli Boarding• Create fake LinkedIn peers to give you glowing endorsements• Sign up for a Pro account so people can see you’re super serious
May or may not know your...• Name• Your current address• Names of your family members• How much you make• Your education and occupation
If you’re lucky, you have an uncomplicated oroverused name. Jonathan Hunt Jonathan Hunt Jonathan Hunt Me Fox News Correspondent Dead to Fall vocalist
Popular names allow for better camouﬂage in Search.
To ﬁnd out if a name is dirty, run it through these tests:Standard Search • Use quotes for exact search, exclude words to eliminate any false positives, and ﬁlter by geography to catch any hyperlocal contentSemantic Image Search • Dig deep in Google Images to ﬁnd the remains of old social proﬁles and mugshotsSearch by Image • Use a published photo of yourself to ﬁnd other instances of it online.
How to clean up:• Contact the offending site.• URL removal requests - Google, Bing, and Yahoo all offer them.• Reactivate all of your socials and wait for the search engines to re-crawl and re-index.• Run SEM campaigns against your name.