Facebook Timeline for Business

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Presentation for Office Evolution in Denver, CO. What can you do with the new Timeline for Facebook Pages? Here are a few things on how you can market your company and learn the new Timeline for Facebook.

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Facebook Timeline for Business

  1. 1. Timeline for Facebook PagesJo GuerraSocialJo1@gmail.com303.632.2928 Affordable Attraction Marketing formerly
  2. 2. About Me Marketing & Social Media Specialist, Business Consultant, Speaker & Trainer Started first business as an importer Take lots of writing classes Love healthy cooking, working out, movie buff Copyright 2012 © Kick A Marketing Group 2
  3. 3. Preview Cover Image  Date of “Stories” Profile Pic  Pin “Stories” or About Section Posts App Display  Highlight Stories Change App/Tab  Add Milestones Pics Copyright 2012 © Kick A Marketing Group 3
  4. 4. Google Analytics Social Proof Copyright 2012 © Kick A Marketing Group 4
  5. 5. #1 Your Cover Image• 851 wide X 315 pixels NO: • long • Price or purchase info• Change often • Contact info• Be Creative • “Like” or share • Calls to action Copyright 2012 © Kick A Marketing Group 5
  6. 6. Copyright 2012 © Kick A Marketing Group 6
  7. 7. #2 Facebook Profile Image  180 X 180 px  Shrinks to 32 X 32 px  Use logo or your pic  Shows when posting Copyright 2012 © Kick A Marketing Group 7
  8. 8. #3 About Section  Located underneath cover image  Use your company website link  Fill out completely Copyright 2012 © Kick A Marketing Group 8
  9. 9. #4 Highlight Your Apps Three places to highlight important apps Up to 12 apps (tabs) Use for free downloads, coupons, etc. Copyright 2012 © Kick A Marketing Group 9
  10. 10. #5 Add Pictures to Apps (Tabs) Use Timeline Image Tool 111 X 74 px Copyright 2012 © Kick A Marketing Group 10
  11. 11. #6 Organize Your Timeline Change dates as needed To right of all posts Make the most of your posts Copyright 2012 © Kick A Marketing Group 11
  12. 12. #7 Pin Stories to Top Copyright 2012 © Kick A Marketing Group 12
  13. 13. #8 Highlight Stories  Hit the star and your story will be highlighted  Full width of the feed  Stays in chronological order Copyright 2012 © Kick A Marketing Group 13
  14. 14. #9 Milestones  Share your company’s milestones  Important events  Don’t overdo it Copyright 2012 © Kick A Marketing Group 14
  15. 15. #10 It’s Not Rocket Science  Have some fun  Don’t be scared of making mistakes  Set goals for Facebook Copyright 2012 © Kick A Marketing Group 15
  16. 16. Summary Cover Image  Date of “Stories” Profile Pic  Pin “Stories” or About Section posts App Display  Highlight Stories Change App/Tab  Add Milestones Pics Copyright 2012 © Kick A Marketing Group 16
  17. 17. Inspirational Quotes “An inner quality that many entrepreneurs say helps them survive is optimism.” - Jean Chatzky “Be aggressive in getting media coverage.” - Liz Lange “The Web puts an exponential twist on the whole word of mouth thing, because word of mouth is now happening virally.” - Blue Man Copyright 2012 © Kick A Marketing Group 17
  18. 18. Thank you! Let’s ConnectJo Guerra LinkedIn Group:KickAMarketing.comPO Box 370732 Linkd.in/DenverBizDenver, CO 80237 Denver Entrepreneurs:SocialJo1@gmail.com Meetup.com/Denver-303.632.2928 Entrepreneurskickamarketing.com/facebtwitter.com/joguerralinkedin.com/in/joguerra Authentic Attraction Marketing Copyright 2012 © Kick A Marketing Group 18

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