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What Qualifies as Minimum Viable Product?
 

What Qualifies as Minimum Viable Product?

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A framework for thinking about minimum viable product. Product managers and startups wrestle with just how much needs to be built to address goals - this deck provides a way to consider goals and ...

A framework for thinking about minimum viable product. Product managers and startups wrestle with just how much needs to be built to address goals - this deck provides a way to consider goals and objectives of buildout, both for startups breaking new ground and those entering a crowded space.

Companion to my blog post: http://johnpeltier.com/blog/2013/12/14/minimum-viable-product/

Video of presentation: http://www.youtube.com/watch?v=D-Hiw8A94Ys

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  • Source:http://treptalks.com/tim-ferriss-interview/#sthash.dcafSRAT.dpuf
  • Source:http://treptalks.com/tim-ferriss-interview/#sthash.dcafSRAT.dpuf
  • Source:http://treptalks.com/tim-ferriss-interview/#sthash.dcafSRAT.dpuf
  • Source:http://treptalks.com/tim-ferriss-interview/#sthash.dcafSRAT.dpuf
  • Source:http://treptalks.com/tim-ferriss-interview/#sthash.dcafSRAT.dpuf

What Qualifies as Minimum Viable Product? What Qualifies as Minimum Viable Product? Presentation Transcript

  • What Qualifies as Minimum Viable Product?
  • Faster to Market = Faster Revenue Recognition!
  • Don’t forget Viable when defining Minimum
  • ”…you can test selling your product on Google Adwords or Facebook …and see if people are actually willing to buy what you are going to build before you hire a coder to do more complex work. - Tim Ferriss
  • st 1 Stage: Experiment • Tests a Hypothesis •Can’t be Sold •Wouldn’t be Purchased
  • 2nd Stage: Minimum Marketable Product • Can be Marketed •Covers primarily the Happy Path (shallow, not deep) •Early adopters will demand fast iteration
  • 3rd Stage: Minimum Viable Product • Solves the core problem well •Innovators and early adopters satisfied •Early majority don’t find it compelling
  • 4th Stage: Minimally Robust Product •Early majority finds everything they were expecting •Core problems and exception paths handled well