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Marketing on Facebook | 5 Takeaway Lessons

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  • + johnnychan Johnny Chan 6 months ago
    haha, touche Guillaumeis!

    The supporting slides were given in the flow of the presentation, to supply data and case studies on each takeaway point. As was espoused in the presentation, 'every one wants the know-how, but no one wants the know-’why’. The know-’why’ is where marketers should begin.'

    The reality is, successful marketing on Facebook doesn’t exist in a vacuum. It’s supported by - and supports - email marketing, SEO, PPC, direct mail, et al. Overall, it falls in a role in a bigger corporate marketing strategy that is aligned with corporate business objectives. Otherwise, it’s set up for failure.

    That’s why we used supporting slides to really drive home the takeaway points.

    Hope that clarifies! =)

    -johnny
  • + Guillaumeis Guillaume Pagnoux 6 months ago
    5 takeway lessons would need 5 to 10 slides, not 37
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Marketing on Facebook | 5 Takeaway Lessons - Presentation Transcript

  1. Don Cherry
  2. Introducing your new business card. Don Cherry
  3. “ Marketing on Facebook is ” unbelievable!
  4. “ Marketing on Facebook is ” unbelievable! -Johnny Chan eBoost Consulting (Apr. 24 2009)
  5. Yo.
  6. FIVE TAKEAWAY LESSONS marketing on about Facebook
  7. Lesson
  8. Fools Rush In. 1
  9. Gotta understand the context, lovin’!… Fools Rush In. 1
  10. Social Technographics Ladder
  11. Lesson
  12. Facebook marketing is like baking. 2
  13. …there’s a precise recipe Facebook marketing is like baking. 2
  14. Integration is the main ingredient…
  15. Integration is the main ingredient…
  16. Integration is the main ingredient…
  17. Integration is the main ingredient…
  18. A dash of resource…
  19. A dash of resource…
  20. Contests add spice…
  21. Contests add spice…
  22. Lesson
  23. Andre Agassi was right. 3
  24. Andre Agassi was right. 3 3 Image is every-thang!
  25. Fan Page OR Group Page ?
  26. <table width=\"xx\" height=\"yy\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\"><tr> <td background=\"http://www.yourdomain.com/li nkto/nonfans.jpg\"> <fb:visible-to- connection> <img src=\"http://www.yourdomain.com/linkto/fan s.jpg\" height=\"xx\" width=\"yy\" /> </fb:visible-to-connection> </td></tr></table>
  27. Lesson
  28. irrelevance = irreverence. 4
  29. Lesson
  30. Ignorance is NOT bliss. 5
  31. REVIEW
  32. There you have it. 5 takeaways you can use when embarking on Facebook.
  33.  Fools rush in.  Facebook marketing is like baking. Andre Agassi was right. Irrelevance = Irreverence. Ignorance is NOT bliss.
  34. any
  35. Ooooo…sooo sorry. Seems like we are Out. Of. Time.
  36. Or visit me at www.booststrapping.com
  37. Thanks. You’ve been lovely. presentation by Johnny Chan

+ Johnny ChanJohnny Chan, 7 months ago

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