Roberts Meier Rss 10 22

RSS as a marketing tool: Strategies for increasing your library's visibility Beth Roberts, Library of Congress John Meier, Pennsylvania State University Internet Librarian 2007, Monterey, California

Quick Review: What is RSS?
“ Real Simple Syndication”
Content delivery system

Advantages
Feeds can be aggregated
Saves time
Brings information to one location
Can merge with new technologies

Library of Congress

Library of Congress
Staff Virtual Resource Center, Scrolling Feeds:
Top Stories Daily Report for Executives 10/01/2007 03:00 AM Second Fed Rate Cut in October Not Assured, But Most Likely Scenario CQ News: Top Stories 10/01/2007 01:10 PM 'Safe' Districts Give No Guarantees Against Primary Challenges to House Incumbents Despite public criticism of Congress as a whole, voters typically re-elect their own representatives

Useful Feed Aggregators for Combining Multiple Feeds
Google Reader
Tag RSS feeds and Share as an Atom feed
Bloglines
Create a feed of selected entries using “Clip Blog”
Feedjumbler
Merge/splice several RSS or Atom-based feeds into one combined RSS and/or Atom feed

Penn State Aggregated Blogs

Penn State Library Podcasts

Plasma Screen Displays including RSS Content
Static content
Information about the library
Pictures of library staff
Database driven
Library instruction class times of the day
RSS Feed driven
News feeds via third party software

Links
http://www.presentationpoint.com/
Sharepoint and Newspoint Software
http://blogs.psu.edu/
Penn State blog project (Movable Type)
http://www.loc.gov/rss/
Library of Congress blog and related feeds

Roberts Meier Rss 10 22

by John Meier on Oct 22, 2007

Accessibility

Categories

Tags

Upload Details

Usage Rights

1 Embed 5

Statistics

Roberts Meier Rss 10 22 — Presentation Transcript