Creds Web1501024x768

327 views

Published on

Published in: Business, Design
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
327
On SlideShare
0
From Embeds
0
Number of Embeds
4
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Creds Web1501024x768

  1. 1. Brandgraphica Your brand powerfully expressed™
  2. 2. Welcome to Brandgraphica™ Integrated Design and Brand Communications Agency Based in the Ashdown Forest, in Crowborough near Tunbridge Wells Established for seven years – formerly known as Idea Employs eight permanent staff + specialist consultants Experts in brand expression Turnover circa £400,000.00 2009 Brandgraphica Your brand powerfully expressed™
  3. 3. Brandgraphica™ is committed to working with you to achieve extraordinary results – our unique pledge: Brandgraphica Your brand powerfully expressed™ Brandgraphica Your brand powerfully expressed™
  4. 4. What drives Brandgraphica: Our Vision To use graphic design to help clients realise new and powerful futures for their brands To have all involved with our activities enjoy and value design as a process, experience and as a tool for positive change To deliver absoloute client satisfaction through continuous improvement Brandgraphica Your brand powerfully expressed™
  5. 5. What drives Brandgraphica™ : Our Values Authenticity We value creative integrity, design intellect and results Integrity We honour our clients, ourselves, design and the world in which we all live Possibility We always fully explore ‘what’s truly possible’ for clients Responsibility We respect and value the trust our clients place in us Brandgraphica Your brand powerfully expressed™
  6. 6. What drives Brandgraphica™ : Mission To ensure our strategies for accomplishment are aligned to the objectives of the organisations we serve To provide the highest quality design service and design products exceeding our clients expectations To achieve extraordinary results for clients through our dedication to design and communicative excellence Brandgraphica Your brand powerfully expressed™
  7. 7. How does Brandgraphica™ deliver extraordinary results? Understanding We listen to you, then we provide a range of specialist briefing documents which ensure clarity of understanding and maximise achievable results Brandgraphica Your brand powerfully expressed™
  8. 8. How does Brandgraphica™ deliver extraordinary results? Collaboration: We have a highly collaborative approach working with clients and their external agencies ensuring that all communication is truly integrated We build teams of specialist competance around our clients’ requirements – integrated in thinking, specialist in delivery. See affiliations online Brandgraphica Your brand powerfully expressed™
  9. 9. How does Brandgraphica™ deliver extraordinary results? Client Satisfaction: In addition to the feedback gained from client activities online, we also ask that clients complete one of our Client Satisfaction Surveys as each project or key stage is completed This feedback loop gives us vital information to keep improving our services. We also repeat this exercise within a given time frame, given by the client, to assess demonstrable ROI We publish these results, expressed as a percentage, on case histories Brandgraphica Your brand powerfully expressed™
  10. 10. How does Brandgraphica™ deliver extraordinary results? Programmes: Genesis – Brand Identity Programme Creation of a powerful new beginning for new or existing organisations, products or services Energise – Brand Communications Platform New energy and new direction to re-engage, invigorate and stimulate existing or new internal and external audiences Brandgraphica Your brand powerfully expressed™
  11. 11. How does Brandgraphica™ deliver extraordinary results? Programmes: Task – Integrated Communication Individual, tactical and strategic projects, approached with a brand-wide perspective Enterprise – Marketing Strategic and tactile planning assistance to extend the resources and expertise of your marketing operation Brandgraphica Your brand powerfully expressed™
  12. 12. How does Brandgraphica™ deliver extraordinary results? Programmes: All strategies for accomplishment are bespoke and may use elements from all four programmes All are based on the same unique methodology and operational perspective Brandgraphica Your brand powerfully expressed™
  13. 13. Genesis operational perspective Roll Out Print Implementation Vehicle Livery Implementation DISCOVER Signage Implementation Performance Review Intranet Implementation Business Plan Briefing Web Implementation Visual Audit Brand Change Communication Market Analysis Integrated Briefings Market Maps Sustainable Marketing / Media Plan Marketing Plan Review External Launch Planning Current Perception Investigation Internal Launch Desired Perception Investigation Develop Guidelines Gap Analysis Create all Graphic Assets Brand Strategy for Accomplishment Briefing TRANSFORMATION CREATE Register / Protect Properties TM, ® or URLs Vision Statements Review / Modify / Agree Value Statements Create Genesis Presentation Commitment Statements Communication Tree Competence / Capability Statement Develop Brand Identity / Management System Key Business Messages Develop Brand Images Promise and Proposition / USP Develop Unique Graphic / Audible Language Research Properties TM, ® and URLs Develop Unique Expression Nomenclature Brand Personality Positioning Strapline Brandgraphica™ operational perspective Tone of Voice subhead Brandgraphica Your brand powerfully expressed™
  14. 14. Genesis a powerful new beginning with all the promise and possibilities for growth Brandgraphica Your brand powerfully expressed™
  15. 15. Energise Injecting new energy and new direction – revitalising brands Brandgraphica Your brand powerfully expressed™
  16. 16. Genesis the most significant confidence-builder for any new venture Brandgraphica Your brand powerfully expressed™
  17. 17. Task Individual strategic and tactical projects approached with a brand-wide perspective Brandgraphica Your brand powerfully expressed™
  18. 18. Task Custodianship: empowering global brands to change perceptions and positioning Brandgraphica Your brand powerfully expressed™
  19. 19. Title integrated, brand literate, expertise that’s flexible reliable and affordable Brandgraphica Your brand powerfully expressed™
  20. 20. Energise new energy and new direction to power and sustain your marketing drive Brandgraphica Your brand powerfully expressed™
  21. 21. Enterprise Solutions designed especially to achieve the objectives of your business plan Brandgraphica Your brand powerfully expressed™
  22. 22. Task powerful brand expression on day 1... and day 1095 Brandgraphica Your brand powerfully expressed™
  23. 23. Thank you… For more information about Brandgraphica™ or this presentation call John McCarthy: +44 01892 665545 or email John.McCarthy@brandgraphica.co.uk visit brandgraphica.co.uk Brandgraphica Your brand powerfully expressed™
  24. 24. Title Item Item Item Item Item Item Item Brandgraphica Your brand powerfully expressed™
  25. 25. Title subhead Brandgraphica Your brand powerfully expressed™
  26. 26. Title Item Item Item Item Item Item Brandgraphica Your brand powerfully expressed™

×