5th Annual Conference 2009Marketting ConceptsEuropean AssociationforHorseAssisted Education (EAHAE)

Marketting Concepts There are only three ways to increase the income of your business!

Marketting Concepts Increase the transaction value of each saleIncrease the frequency of saleIncrease the number of customers

Increase the transaction value of each sale

Increase the frequency of sale

Increase the number of customers

Marketting Concepts !We want to focus on increasing the number of customers?How?

Marketting Concepts And so, my fellow Americans, ask not what your country can do for you; ask what you can do for your country,

Marketting Concepts We will together:-Create an International Brochure in EnglishIncrease our web presence with social networking (LinkedIn, Facebook)Publish an Ebook

Marketting Concepts Our Approach Understand what skills and resources we have within the EAHAE membershipSet up three virtual teams with specialised skills appropriate to the tasksWork together to clearly identify our outcomesDevelop a delivery plan Deliver the outcomes to plan

Marketting Concepts We require 3 volunteers; one to lead each teamWe require willing teams members to engage with each project Before volunteering ask yourself:-Why do I want to do this?What is it I want to get from the project? What special skills can I bring to the project? Do I have the motivation and time?

Marketting Concepts We require 3 volunteers; one to lead each teamWe require willing teams members to engage with each project Before volunteering ask yourself:-Why do I want to do this?What is it I want to get from the project? What special skills can I bring to the project? Do I have the motivation and time?

Marketting Concepts Team Leaders VolunteerAny Questions?