• Like
  • Save
Social media for Authors
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

Social media for Authors

  • 1,679 views
Published

A general presentation by John Herman of http://Johnherman.org on Social Media strategies for authors.

A general presentation by John Herman of http://Johnherman.org on Social Media strategies for authors.

Published in Education
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
No Downloads

Views

Total Views
1,679
On SlideShare
0
From Embeds
0
Number of Embeds
3

Actions

Shares
Downloads
0
Comments
1
Likes
6

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide
  • 8
  • 8
  • 8

Transcript

  • 1. Social Media for Authors with John Herman Social Media for authors with john herman
  • 2. Social Media is
    • Content distributed through social interaction.
    • Helping people make an impact in an ocean of web content.
  • 3. Social Media is
    • just for people under 25.
    • a drain of time with little return.
    • a fad.
    • going away.
    • a must-do for everyone.
    NOT
  • 4. What is the big deal ?
  • 5.  
  • 6. Vs John Herman’s content John Herman’s content
  • 7. John Herman’s content
  • 8. Blogging (can be) free instant web presence customizable to your personal style, tone
  • 9. Strategy: Give you and/or your writing instant web presence. Establish a blog as the central hub for your work.
  • 10. example: journal.neilgaiman.com
  • 11. resource: wordpress .com
  • 12. example: storiesinevertoldmydaughter.wordpress .com
  • 13. resource: blogger.com
  • 14. example: ofonatangent.blogspot.com
  • 15. Facebook 400 million active users users are active and engaged 20 million become fans daily
  • 16. Strategy: Give potential readers the opportunity to connect with you by creating a Facebook fan page for yourself and your work.
  • 17. example: Yasmine Galenorn’s Facebook Fan Page
  • 18. example: Yasmine Galenorn’s Facebook Fan Page
  • 19. example: Yasmine Galenorn’s Facebook Fan Page
  • 20. example: Yasmine Galenorn’s Facebook Fan Page
  • 21. example: Yasmine Galenorn’s Facebook Fan Page
  • 22. Twitter text (virtually made for writers) simplicity can build a loyal network of supporters
  • 23. Strategy: Join Twitter. Follow people that interest you. Listen to them. “Tweet” or post a message at least twice daily to engage in the collective conversation.
  • 24. example: twitter.com/nhwritersproj
  • 25. resource: mashable.com/2009/05/08/twitter-authors
  • 26. resource: mashable.com/2009/05/08/twitter-authors
  • 27. example: twitter.com/johnherman
  • 28. example: Google results for “John Herman”
  • 29. Web Video online TV watchers will be 1.6 million by close of 2010 (Convergence Consulting Group) 40% of 25-34 year olds view web TV more than once a week (In-Stat)
  • 30. =
  • 31. Strategy: Read or discuss a story in front of a camera. Upload it to the web. Share it through your blog, Facebook, and/or Twitter page.
  • 32. examples: All over Youtube
  • 33. Strategy: Post a web video trailer of your short story, novel, poem, or non-fiction book.
  • 34. example: “Jodi Picoult Nineteen Minutes” on Youtube
  • 35. Strategy: Produce a video web TV series based on your work.
  • 36.  
  • 37.  
  • 38.  
  • 39. resource: tubemogul.com
  • 40. Podcasting radio on the web popular on mobile devices easy to produce
  • 41. Strategy: Read your work for audio download and streaming.
  • 42. resource: audacity.sourceforge.net
  • 43. example: jimkelly.net
  • 44. Live Streaming Create your own web TV channel
  • 45. Strategy: Create a Live Stream channel that loops book trailers and your other videos 24 hours a day. Break for a live cast for Q&A’s, book readings, and other special events.
  • 46. resource: livestream.com
  • 47. example: livestream.com/allthingsoutloud
  • 48. Photo Sharing fosters its own dedicated network provides easy content for blogs
  • 49. resource: flickr.com
  • 50. strategy: Show off your writing space. resource: whereiwrite.org
  • 51. The Future Kindle / iPad / Nook media device convergence the death of print media…?
  • 52. the news: all over the web
  • 53. example: scottsigler.com/app
  • 54.  
  • 55. "Our future I think is a number of specialist devices that focus on one thing that will improve our lives.” ~Martin Cooper, inventor of the cell phone (last year in Madrid)
  • 56. "Our future I think is a number of specialist devices that focus on one thing that will improve our lives.” ~Martin Cooper, inventor of the cell phone (last year in Madrid) wrong
  • 57. Does the rise of social / digital / new media mean that print media will soon be dead ?
  • 58. Find: John Herman Blog: JohnHerman.org Email: [email_address] Twitter: @JohnHerman Facebook: facebook.com/john.c.herman Youtube: johncherman Flickr: mrjohnherman Q&A