Simple Ways to Raise More Money with Storytelling
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Simple Ways to Raise More Money with Storytelling

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A short presentation for my weekly mini-webinars. Learn more and sign up here:

A short presentation for my weekly mini-webinars. Learn more and sign up here:

http://www.johnhaydon.com/subscribe/

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Simple Ways to Raise More Money with Storytelling Simple Ways to Raise More Money with Storytelling Presentation Transcript

  • 7 WAYS STORYTELLING TO RAISE MORE MONEY WITH
  • Storytelling isn't just for bedtime
  • Storytelling herds elephants View slide
  • Storytelling herds elephants The limbic brain loves a good story! View slide
  • TIP #1: Talk about a real person
  • TIP #1: Talk about a real person
  • TIP #2: Make it bold
  • TIP #3: Use adjectives and verbs
  • TIP #4: Include a beginning, a middle, and an end. Classic Story Arc
  • TIP #4: Include a beginning, a middle, and an end.
  • TIP #4: Include a beginning, a middle, and an end. Introducing our hero. Who has a huge obstacle! But you can help him win!
  • TIP #5: Talk about the money Why do you need money? How much do you need? When do you need it by?
  • TIP #5: Talk about the money FUNDING GAP: THE AMOUNT OF MONEY NEEDED THAT YOU DON'T HAVE.
  • TIP #5: Talk about the money FUNDING GAP: THE AMOUNT OF MONEY NEEDED THAT YOU DON'T HAVE.
  • TIP #6: Tell them what their money will do
  • TIP #6: Tell them what their money will do
  • TIP #7: Invite them to become part of the story
  • TIP #7: Invite them to become part of the story
  • Who is John Haydon?