MassMarket is defined as A.) An integration of resources from the state’s Executive Office of Housing and Economic Development (EOHED), Executive Office of Labor and Workforce Development (EOLWD) and the Executive Office of Education (EOE) and B.) Business incubator. The purpose of MassMarket is to create a comprehensive, collaborative and integrated state strategy for small business, entrepreneurship and business incubation to address the needs and challenges across the state’s midsize urban centers commonly referred to as Gateway Cities and surrounding communities. MassMarket is the collection of state resources for the incubator network. MassMarket will be established via regional partnerships with Workforce Investment Boards, Community Colleges, State Universities, Massachusetts Office of Business Development (MOBD) and a private enterprise for the purpose of management and operation of the MassMarket incubator network.